At the beginning of the new year, the 10,000th high-performance sports sedan of the global new high-end brand 03 + officially rolled off the production line at the Zhangjiakou factory, which not only marked a milestone breakthrough in sales of the 03 + model, but also proved the success of the brand in the field of performance vehicles in China with strength and data.
As the first performance car of a Chinese automobile brand, 03 + represents the brand spirit of automobile breakthrough and upward with a higher-level attitude, and also represents the new trend of double-line upgrade of Chinese automobile culture and automobile consumption, thus opening a new era of performance in China’s automobile industry.
Since its inception, 03 + has brought the strongest product strength of the same level to the majority of automobile consumers with its extraordinary sports characteristics, excellent driving control strength, and ultimate performance, and has comprehensively established a high-value benchmark for Chinese performance vehicles. That night, 03 + also launched the first batch of public sales in the new year, with a total of 100 units (dazzling burning gold), of which the first 99 units were 49 units of the 03 + wind version (driving control kit), 50 units of the 03 + wind version, and the 100th unit (that is, the 10,000th vehicle) was a performance package version.
(1) Performance is a symbol 03 + leads the trend of market development
In today’s automotive industry era, performance cars are one of the few blue oceans in the market segment, and they have naturally become a must-win place for major automakers. With the younger consumer market, in addition to the essential intelligent experience of vehicles, the return of sportiness will become a more concerned factor for consumers. A performance car is not just a cold machine, but a carrier for releasing passion and showing individuality. All the attributes of 03 + can fully interpret performance. At the same time, 03 + not only announces the arrival of the era of Chinese performance cars, but also marks a product that bears the soul of the brand.
At present, the overall development of performance cars in China is still in its infancy, and there is a certain gap compared with the developed countries of performance cars. The appearance of 03 + is a scarce resource in terms of the value of the product to the brand, but at the same time it is a symbol. The purpose is not to focus on sales data, but to maintain the good development of the product series and matrix, and to break consumers’ traditional understanding of Chinese performance cars with 03 + product strength. This value and significance are far more important than price and sales.
As far as the product itself is concerned, 03 + fully fits the current young consumers’ passionate pursuit of power and speed driving, and is supported by the top technical teams from Chinese and foreign competitions. The proud 100-kilometer acceleration of 5.9 seconds is enough to rival the world’s top performance cars. As a Chinese brand performance car, 03 + elevates the 03 family products to a new height. While helping consumers realize their performance dreams, it will also greatly meet users’ demand for speed control preferences with exceptional product strength, allowing more users to have a new understanding of Chinese brand performance cars, and comprehensively lead the development trend of China’s performance car market.
(2) Adhere to the value benchmark and create a unique imprint of performance vehicles
Behind the sales of 03 + this time, it is the unique imprint of the car brand to continue to build performance cars. As a user brand, since its inception, the car has been adhering to the inherent boundaries of traditional car-making to continuously break through the inherent boundaries of traditional car-making, and to continuously meet user requests to build a product concept of "more than cars". At this time, 03 + has been recognized by 10,000 car owners, and a young performance car user circle has been formed. Taking this as an opportunity to focus on the needs of performance car users, not only to create exclusive products for performance car consumers, but also to continue to build an exclusive user ecosystem and interact closely with users to achieve co-creation and sharing between consumers and manufacturers.
User recognition is an intangible manifestation of value. 03 + has crossed multiple obstacles as China’s first performance car, breaking the flat situation of China’s performance car market with its leading product strength, and comprehensively driving the demand and development of the performance car market. In a short period of time, 03 + broke through the 10,000-unit mark. Such a milestone moment is not only a high display of its own product strength, but also a perfect interpretation of its brand spirit.
Recently, Huawei officially announced the new M5 series at the HarmonyOS Ecological Spring Communication Conference. This model will be officially released on April 23rd, and the expected value will be fully extended. The new model has a super-high face value. This time, in addition to the appearance, it is expected to bring new surprises to users in terms of internal strength.
According to the information released at the press conference, the new M5 in Wenjie can visually see its unique sports attributes through its exclusive blackened logo and sports kit, as well as blackened double five sports wheels and red sports calipers, which makes people full of driving desire. Moreover, the new version of the new M5 in Wenjie also has its own red appearance, which fully meets the needs of young people for vehicle personality expression and sports attributes. It can be said that the new M5 in Wenjie has been optimized for the needs of young people in terms of design and color matching.
Last year’s series was the first model in the world to be equipped with HUAWEI ADS 2.0 advanced intelligent driving system, which was the first to realize the advanced intelligent driving function without relying on high-precision maps. NCA intelligent driving navigation assistance has been implemented all over the country, and at the same time, it has provided a high-level intelligent driving experience infinitely close to L3 for everyone. With cutting-edge technology and innovative ideas, this car is trying its best to reshape the new pattern of intelligent automobile industry.
Lane Cruise Assist (LCC) of the M5 has also evolved into LCC Plus. When the vehicle is at the intersection, it can "observe" the traffic lights autonomously through the vehicle perception system, which not only improves the convenience of driving, but also adds a new layer of protection for driving safety. Moreover, the omni-directional anti-collision system makes the safety of vehicles no longer limited to the front. For example, when driving at high speed, the construction environment suddenly appears on the side of the road. As a novice driver, he will be very flustered, and the M5 will monitor the side in real time. When the obstacles on the side of the road are detected to have collision risk, the system will automatically trigger the lateral obstacle collision prevention (LOCP) and intervene in the direction, which greatly improves the driving safety.
I believe that the newly launched new M5 will continue the characteristics of strong intelligent driving strength, strong safety strength and solid materials, and at the same time bring more surprises to everyone. I look forward to the performance of the new car after listing!
"Technology Last Night This Morning" is a newly launched content format that brings together major and important events in the technology industry for everyone. Today is Wednesday, April 26, 2023. Good morning everyone, and the following broadcast starts:
WeCom recently announced the "external contact size related adjustment" policy, if more than this size, enterprises can continue to use according to the needs of the purchase of a larger scale, 5000 need 500 yuan per year, 20,000 need 2000 yuan per year, and so on, equivalent to every 10 people need 1 yuan per year. > > View Details
From April 25th, Tesla in mainland China will open the charging network to other non-Tesla new energy vehicle pilots. The first batch of pilots will open 10 Tesla super charging stations for 37 non-Tesla models. > > View Details
In response to NetEase’s previous lawsuit seeking a refund of 300 million, Blizzard said, "Blizzard has not received the relevant complaint at this time, but we believe we have not violated any license agreement. The contract terms suspected of dissatisfaction with NetEase involve standard industry practices and have been mutually beneficial to both parties over the years." > > View Details
Recently, some netizens left a message to Lei Jun, the founder of Xiaomi, that he wanted a smaller phone. In response, Lei Jun said: "The consumer group of mobile phones with smaller screens is too small, and the sales volume cannot support the research and development cost of the flagship." > > View Details
Evergrande recently said that after 900 units of its Hengda Automobile were delivered, the Tianjin factory suspended production of Hengchi 5 due to lack of funds. Previously, Hengda Automobile suspended other factories and concentrated resources on production at the Tianjin factory. The suspension of production at the Tianjin factory means that Hengchi has stopped production. However, the official said that production is planned to resume in May 2023. > > View Details
ERNIE Bot has launched a dedicated independent app for closed beta, which is currently only available. Users can type questions through the keyboard or enter questions by voice. ERNIE Bot can also answer questions by voice. > > View Details
On April 25, Academician Wu Weiren, chief designer of the lunar exploration project and director of the deep space exploration laboratory, interpreted the construction plan of the international lunar research station, and completed a complete type by 2040 to carry out the exploration of the sun, earth and moon space environment and scientific experiments, and built the magpie bridge communication and remote comprehensive constellation to serve manned moon landings and deep space exploration of Mars and Venus. After that, an applied lunar research station will be built. > > View Details
On April 25, DJI released the three-camera flagship drone DJI Mavic 3 Pro, which is equipped with a Hasselblad main camera and a bifocal telephoto camera:
[PConline Wuhan stationQuote]Huawei P7 is an ultra-thin smartphone with a body thickness of only 6.5mm. It uses its own HiSilicon Kirin 910T 1.8GHz quad-core processor, 1.8GHz main frequency, 2GB RAM + 16GB ROM. At the same time, it is equipped with a 5.0-inch 1080P resolution IPS screen, adopts in-cell technology, and the front and back bodies are covered with the third-generation Corning Gorilla Glass. The design is very delicate. At present, Huawei P7 Telecom Edition merchants offer 1880 yuan. If you are interested, don’t miss it.
Huawei P7 Telecom version is equipped with a 5.0-inch 1080P resolution IPS screen on the front, using in-cell technology, and the front and back bodies are covered with the third-generation Corning Gorilla Glass. It looks not only beautiful, but also quite atmospheric. Equipped with a HiSilicon Kirin 910T quad-core processor with a main frequency of 1.8GHz, with a combination of 2GB RAM + 16GB ROM, the overall performance is powerful. It has a combination of 13 million pixel rear + 8 million pixel front-facing camera, the main camera adopts F2.0 aperture, Sony 4th generation stack sensor. And a 2500mAh capacity battery. Support 5-mode 10-band, dual-card dual standby and telecom 4G network.
Editor’s comment:Huawei Ascend P7 is Huawei’s latest flagship mobile phone, which has also been comprehensively improved in terms of performance. Huawei relies on its unique network, chip, and end point integration capabilities to bring an excellent 4G experience, with stronger signal capabilities than most mobile phones. According to the use of netizens, it is also not weak in terms of battery life.[Return to Wuhan Branch to view more]
When purchasing a machine, mention PConline Pacific Computer Network for better service or discounts.
According to Hong Kong media reports on the 3rd, Wu Mengda passed away due to liver cancer last Saturday. Today, his family issued a funeral obituary. In addition to the official announcement that the funeral will be set up in the underground worship hall of Hung Hom World Funeral Home on March 7, he also announced that there will be a public sacrifice for one hour on the same day, open to the public to pay tribute. After that, the funeral prayer service will become a private ceremony.
The obituary stated that in order to show respect for Wu Mengda and respect the wishes of his family, photography and videography are strictly prohibited within the confines of the mourning hall at any time. Due to the pandemic, those who enter the venue must abide by the limit on the number of people in the venue, wear masks and abide by the epidemic prevention arrangements of the funeral hall. The family also reiterated that they did not authorize or agree to any person or organization to collect silk money or hold any memorial service in any way or channel.
After the ceremony the next day, the coffin was immediately moved to the cremation site for the cremation ceremony, and the farewell ceremony and cremation ceremony were not publicly arranged. In addition, Tian Qiwen said in an interview with Taiwanese media that Zhou Xingchi had not been notified about Wu Mengda’s funeral, and he did not know whether he would be in Hong Kong at that time. He also said that everyone should also consider whether Zhou Xingchi’s presence would bring inconvenience to the scene and leave it to the right to decide whether to go to the funeral.
On June 2, Huawei released a number of new products equipped with HarmonyOS. China CITIC Bank, as the only joint-stock commercial bank, participated in the first batch of cooperation and jointly launched the "China CITIC Bank" atomization service with Huawei.
The feature of HarmonyOS atomization service is that customers do not need to download the APP. Through the service card of "China CITIC Bank", they can enjoy the China CITIC Bank debit card application and progress inquiry service. At present, they can apply for McDonald’s joint card, escort plan platinum card, MasterCard platinum card, happy life card and other popular China CITIC Bank debit cards. Through the new simple operation mode, the convenience of user application and progress inquiry is greatly improved, bringing users all-round warm company, thus conveying the China CITIC Bank "Bank with temperature" brand concept.
The emergence of HarmonyOS will bring new opportunities: new end points, new interactions, and new scenarios. China CITIC Bank will effectively use the distributed capabilities of HarmonyOS to achieve multi-end point collaboration through the super end point concept, provide continuous and consistent operation, and improve customer experience from details; based on HarmonyOS atomization services, China CITIC Bank will respond to various scenarios, allowing users to achieve a more convenient operation experience and provide multi-faceted and warm operation services.
The atomization service of "China CITIC Bank" has laid the foundation for the innovative development of China CITIC Bank and HarmonyOS. In the future, the two parties will continue to cooperate in depth, carry out innovation and exploration in more business scenarios, and provide users with more warm services.
Huawei’s Yu Chengdong recently stood on Avita’s platform, saying bluntly that he is "confident that Avita’s intelligent driving assistance will become the best in the world, no one."
It signals that Huawei and Avita will continue to cooperate in depth.
A few days later, Avita also began to secretly poke the price reduction. In the Avita 11 warm spring limited-time car purchase discount plan, the price reduction method of "full car purchase directly deducted 10,000 yuan balance" saw Avita’s anxiety and nervousness.
Avita can be said to have been born with a golden spoon in her mouth.
Standing behind Mr. Avita, Mr. Tianyancha showed, were the three biggest players in the domestic automotive industry chain – Changan Automobile, Ningde Times and Huawei.
On August 8, 2022, the Avita 11 and the joint limited edition model Avita 011 were officially launched. Among them, the most exciting is the "boss" standing behind Avita.
On the one hand, it is Changan Automobile, which is firmly in the forefront of its own brand, and on the other hand, it is the "Ningde Times", which is famous in the field of new energy batteries. There is a "complain" news that car companies work for it. What is more exciting is that Huawei, which had absolute influence at that time, also joined the queue.
All three companies are leaders in their industries, and it is no exaggeration to call it a "three-strong alliance".
Tianyancha shows that in 2022 alone, Avita has conducted two rounds of financing, with a post-money valuation of only 10 billion yuan, and the arrival of Huawei and Ningde era has brought enough gimmicks to Avita, such as Huawei’s full-stack smart car solution, the first model under the CHN platform, and so on.
This also makes Avita debut is not ordinary, the first model Avita 11 has three configurations, the price range is 349,900 yuan – 409,900 yuan.
As of February 5th, the first model of Avita, Avita 11 in 38 days, has delivered more than 2000 vehicles; it is worth mentioning that when Avita 11 first pre-sale, had won the order of 5000 vehicles in 10 days, lock single average price (including optional) more than 400,000 yuan, also can be regarded as the scenery.
Under the "limelight" of Avita, we can also see Avita’s internal and external worries, executive changes, delivery doubts, the retreat of new energy subsidies, and questions about the "Chinese content" of the former extreme fox. Can Avita’s Huawei HI model support the ambition of independent listing? Where will the core of Avita’s products lead? Where is Avita’s imagination in the new energy field that is about to face a reshuffle in the new year?
1. With high-end power, whose incarnation is Avita?
Avita comes from under Changan Automobile, and in English it is "Avatr", which means "avatar".
On June 25, 2022, Avita invited Zhu Huarong, Chairperson of Changan Automobile, Xu Zhijun, Chairperson of Huawei, Zeng Yuqun, Chairperson of Ningde Times, and three business leaders to gather at the Avita booth of the Chongqing Auto Show to jointly launch the "new generation of intelligent electric vehicle technology platform – CHN". Whether it is the coincidental name and the guest coffee position behind it, it is enough to be called luxurious, and it is enough to show the importance and love of the three companies for Avita.
So what is the origin of the favorite of the three families?
In 2017, Changan Automobile launched the "Shangri-La Plan", which plans to build three new energy special platforms in 2020 and stop the sale of traditional fuel vehicles globally in 2025. At the same time, the "Changan New Energy Industry Fund" was established to cooperate with NIO, Bosch, Ningde Times and other companies to build a new energy vehicle circle. Time comes to 2023, less than two years before the deadline for Changan Automobile’s "Shangri-La Plan".
According to the latest production and sales data released by Changan Automobile, in 2022, the sales volume of Changan Automobile 2.3462 million, an increase of 1.98% year-on-year; the sales volume of independent brands 1.8746 million, the sales volume of independent brand passenger cars 1.3904 million, and the cumulative sales volume of independent brand new energy in 2022 271,200, accounting for 19.5% of the current period. In the new energy matrix of Changan, Deep Blue is positioned as 20~ 300,000 range, and the target in 2023 is 400,000, while Changan Deep Blue has just exceeded 10,000 units in December 2022. The task of positioning 200,000 is undertaken by the Changan brand, while Avita is in Changan 300,000 above the layout.
According to Tianyancha data, as of now, both Changan Automobile and Changan New Energy hold shares in Avita, and the proportion of the former is slightly higher than that of the latter, which also means that Avita has to be "higher" than Deep Blue to a certain extent, which is enough to show that Avita’s "incarnation" is the "incarnation" of Changan’s impact on high-end new energy.
At the same time, Avita’s marketing style is very "Huawei flavor", which is first reflected in "design". It is the same as the angular technology of major manufacturers in the popular sense. Avita’s models are more rounded, with closed air intake grilles, split headlight design, thin and narrow light strips, slippery back roof, through taillights, small size tailwindows, and round and full fenders and wide wheels, showing Avita’s avant-garde sports attributes. This is the same as when Huawei’s Mate series was borrowed from Apple by mainstream manufacturers. The avant-garde round frame backplane design, Leica’s joint name, Porsche’s joint name, etc. that were much higher than the average sales price made the Mate series a hit, and firmly occupied the high-end market, becoming a "typical" of domestic mobile phones.
In addition, there is Huawei’s HI model blessing, that is, under the premise of "not building a car", Avita’s suppliers supply full-stack intelligent solutions related to intelligent driving, intelligent cockpit, and intelligent supply parts, trying to explore a "HI" cooperation model belonging to Huawei. At this point, Avita is also Huawei’s early "car" exploration.
2. Huawei’s blessing, Avita expands outward
Avita went on the market in June 2022 and did not start delivery until the end of 2022. The long delivery period in the middle also made the public have some doubts. After all, many "major events" happened in the new energy field during this period. There were frequent news of Weimar falling behind, Xiaopeng’s sales halved, and the high-end G9 controversy continued. Extreme Krypton quietly climbed to the first place, and it was difficult for the traveler to deliver. The slower delivery speed also made booking customers nervous.
So, at this stage of time, where are Avita’s internal and external competitors coming from? According to Dcar data, Avita 11 is positioned as a medium and large SUV, with a body height of 1601. The body heights of the NIO ES7 and Xiaopeng G9 are 1720mm and 1680mm respectively. Coupled with Avita’s slippery-back roof design, Avita’s rear space and storage space are greatly compressed. But another angle is that Avita’s wheelbase is 15mm more than that of the NIO ES7 of the same level, 2975mm, and 25mm more than that of the Flying R7, which realizes the shaping of the "sense of space" from another angle.
From the configuration and price, Avita needs to face competitors such as NIO ES6 and Tesla Model Y. In the face of these competitors, Avita’s core competition may only be Huawei HI technology, namely Huawei Inside HI.
Under the CHN platform, Avita 11 applies Huawei’s full-stack smart car solution, which can realize high-speed, urban full-scene parking, and is equipped with 16 driving safety assistance systems. The technical level is infinitely close to "L4", which belongs to the industry’s leading level. In terms of hardware, Huawei is equipped with 3 96-line medium and long-range lidars, 6 millimeter-wave radars, 12 ultrasonic radars, and 13 cameras from Huawei.
In terms of power, Avita 11 is equipped with Huawei Drive ONE dual-motor electric drive system, which can achieve zero-hundred acceleration time of 3.98 seconds in the long-range version.
In terms of energy replenishment, Avita 11 uses Huawei DriveONE 750V high-voltage platform technology, with a charging power of up to 240kW. It can charge from 30% to 80% in 15 minutes (data from Avita official data).
It can be seen that Avita has strong competitiveness at the same level in product technology. If it can make up for the shortcomings of the delivery level, it may become a new force in 2023.
3. Under internal worries, Avita is still "struggling"
According to 36kr, Wang Jun, who is in charge of Huawei’s HI model business, has been suspended and will leave Huawei soon. At the same time, Yu Chengdong, who is in charge of the smart selection model and creates the "miracle" of the world, will become the only person in charge of Huawei’s "car BU".
In April 2021, at the Shanghai Auto Show, the industry was also full of expectations for the extreme fox autonomous driving technology under the Huawei HI model. At this time, the person in charge of Huawei car BU was still Wang Jun. A month later, Yu Chengdong was appointed CEO of Huawei car BU, and then Wang Jun’s title changed from president of car BU to president of car BU COO and intelligent driving solutions product line.
In fact, the Huawei HI model is a project that requires a lot of investment, which is described by Wang Jun as "to be a cold bench for ten years", which means that the input-output of Huawei’s early HI model is relatively low and will be so for a long time. The core investment of the HI model is ADS intelligent assisted driving, which costs 5 billion US dollars and tens of thousands of manpower. However, one practical reason is that JIHU is not selling well. Since its listing, JIHU series has sold only 1,000 vehicles per month;
On the other hand, under the smart selection model, the sales volume of the world has been rising, and the car has been moved into the Huawei store. Behind it, Selix is far behind the BAIC after Extreme Fox and Changan after Avita. This also means that under the test of the performance of the car BU to achieve profitability within three years, the HI model may face challenges and choices.
In addition to the "changes" within Huawei, Avita also ushered in executive changes.
In December 2020, Wang Lin joined Avita and served as the chief marketing officer, responsible for brand strategy and user relationship development. In the past two years, Wang Lin led the marketing of the establishment of the Avita automotive brand and the launch of the first model. Before joining Avita, Wang Lin worked for companies such as Apple Greater China and Chanel China. Just as Avita’s first model, Avita 11, was about to be delivered, Wang Lin left.
Three months after CMO Wang Lin left, *******cheng, who had served as XPeng Motors CEO assistant and was responsible for Xiaopeng brand communication and public relations, joined Avita. According to Avita’s official news, on February 2, *******cheng officially became the company’s vice president, chief marketing officer CMO, and deputy general manager of the user relationship development center. He reported directly to Tan Benhong, chairperson and CEO of the company and general manager of the user relationship development center. Corresponding to *******cheng’s arrival, Avita released a large number of hc positions in February 2023 to start the New Year’s talent expansion.
In addition to talent expansion, according to the financial car report, Avita has exceeded 60 direct stores in the country, has covered more than 20 large and medium-sized cities such as Beijing, Shanghai, Guangzhou and Shenzhen, and has simultaneously completed more than 70 car dealers and more than 150 cooperative stores. Authorized, the channel touchpoint broke through 200 throughout the year, and Avita hit the sales target of 100,000 vehicles in 2023, and plans to launch two products in 2023. 11 single motor version and new medium and large sedan E12, the current Avita is more like waiting for the test after the review, facing the delivery link.
It is worth mentioning that just recently, Huawei’s rotating chairperson Xu Zhijun, Huawei car BU CEO Yu Chengdong and Avita were accompanied to visit the new car. This is the first public appearance of Yu Chengdong after Huawei’s internal personnel adjustment. Shortly before December 2022, Avita will become the second car brand to enter Huawei’s flagship store, and use the model of leasing store display space and sending its own sales consultants.
Going forward in the world of inquiry, Avita’s success is also very important. If it becomes a further "success" of Huawei HI, failure may mean that resources are further tilted towards the smart selection model. After all, in addition to the world of inquiry, there are also Chery Xingtu and so on. Queuing up to join the Huawei camp, Avita’s pressure is not small.
References:
Data sources: Dcar, Tianyancha, Avita official website, Changan Automobile official website
Reference article:
IT Home: Avita Technology Announces *******cheng as Vice President, Responsible for Corporate Brand Marketing
AutoReport ·: Wang Jun was suspended, and Avita and Jinfu accelerated their entry into Huawei channels?
On April 18th, 2024, LI officially released the family five-seat luxury SUV-the brand-new ideal L6. Ideal L6 is available in Pro and Max versions, and the national unified retail price of ideal L6 Pro is 249,800 yuan, and that of ideal L6 Max is 279,800 yuan. Ideally, L6 will start ordering from now on, and delivery will start within April; The car show and test drive have been synchronized to the store, and users can experience the test drive at any retail center in LI.
As a luxury medium and large SUV specially built for young family users, the ideal body size of less than five meters makes the city drive flexibly and easily, and at the same time brings super-large interior space ahead of its peers. Ideal L6 continues L-series iconic star ring design, and its shape is more exquisite and dynamic. The ideal L6 has a comfortable and luxurious configuration leading in the same class. In terms of power, the ideal L6 is equipped with a 1.5T four-cylinder range extender and a 36.8kW battery pack. It comes standard with a dual-motor intelligent four-wheel drive, with an acceleration of 5.4 seconds per 100 kilometers and a CLTC comprehensive cruising range of 1,390 kilometers. The ideal L6 comes standard with front double wishbone rear five-bar suspension and CDC shock absorber, taking into account both handling and comfort. In terms of intelligence, the ideal L6 adopts high-definition four-screen interaction and is equipped with Qualcomm Snapdragon 8295P. The car system is deeply optimized, with fast response, low delay and stable network. The ideal classmate blessed by AI is the strongest family car assistant. The ideal L6 comes standard with intelligent driving system, so users don’t have to pay extra, and their intelligent driving ability can grow continuously.
Since December 2019, LI has delivered 720,000 extended-range electric vehicles. Li Xiang, Chairman and CEO of LI, said: "The launch of the ideal L6 stems from the real needs of consumers. Regardless of Li ONE or L series, the price of LI products is more than 300,000 yuan, and the body length is more than five meters. As the products become more and more popular, many friends want us to launch an SUV with smaller size, more dynamic shape and more affordable price, while retaining the extended-range four-wheel drive, large space and leading intelligent experience. We have spent more than three years researching and developing, ensuring the highest quality requirements, and carefully creating this product with the most user value within 300,000 yuan-ideal L6. "
Smart body, good driving and good stopping
The ideal L6 is 4925mm long, 1960mm wide, 1735mm high and 2920mm wheelbase. The right body size not only ensures excellent interior space, but also makes urban traffic easy and driving without burden.
The ideal L6 has an effective interior length L1 of 3,215mm, and the interior space exceeds the extended models of medium and large SUVs of the same luxury brand, so even if five people travel together, they can ensure comfort.
In terms of appearance, the ideal L6 continues the iconic star ring design of the ideal L series. The total length of the integrated star ring lamp is over 2.2 meters, and the "small yellow light" and the star ring lamp are integrated into one, which is even and without breakpoints, and is more pure and extreme. The ideal L6 adopts long wheelbase and slip back design, which makes the posture more youthful. The tail design adopts three-dimensional penetrating star-ring taillights and sculpture lines, which makes the shape more exquisite and dynamic.
The leading comfortable and luxurious space in the same class.
Ideal L6 provides comfortable and luxurious space leading in the same class. The front seat and steering wheel of the ideal L6 are powerful, intimate and easy to use. The main and passenger seats are filled with comfortable sponge and covered with Nappa leather, with seat ventilation, seat heating, comfortable soft pillow and SPA-level ten-point massage as standard. The steering wheel is covered with Nappa leather, with electric adjustment, heating function and capacitive grip force sensing as standard. For the convenience of the front row, the ideal L6 is equipped with dual 50-watt wireless air-cooled charging panels and a sunken central storage compartment.
The ideal L6 has the most spacious and comfortable second-row experience in its class. The maximum legroom in the second row is 1135 mm, and the head space is 968 mm. The length of the seat cushion is far longer than that of a five-seat SUV of the same class, and it is spacious for three adults to ride. The second row seats are filled with comfortable sponge and covered with Nappa leather, which makes them feel soft. The second row of seats supports electric adjustment, and provides two ventilation seats, three heating seats and three comfortable cushions to provide a more comfortable experience for the second row of families. Ideally, L6 is equipped with three-zone air conditioner, and the temperature of two rows of air conditioners can be adjusted independently through digital screen.
The ideal L6 is also equipped with a panoramic canopy with electric sunshade and an integrated panoramic canopy of 1.26 square meters, providing excellent viewing field and permeability. The skylight glass, front windshield and side window glass can effectively isolate 99.8% ultraviolet rays, and the electric sunshade can effectively insulate heat. In the scene simulation test of 38°C exposure for one hour in summer, the temperature inside the car is 14°C lower than that without sunshade. The ideal L6 front windshield, side windows and panoramic canopy all adopt double-layer sound insulation glass, which is matched with mute tires to effectively ensure the quietness inside the car.
The ideal L6 Max comes standard with an intelligent dual-purpose refrigerator with a compressor. The refrigerator has a volume of 8.8 liters, which can realize 0-7 C refrigeration and 35-50 C heat preservation, and the refrigeration speed is 6 times that of semiconductor refrigerator. After locking the car, the refrigerator supports remote control and continuous work, and the power consumption is only 0.5 kWh per day, which is efficient and energy-saving.
In terms of sound, the ideal L6 Pro comes standard with advanced sound system, equipped with 19 speakers, 7.3.4 panoramic sound layout, and the maximum power is 1920W. The ideal L6 Max comes standard with a platinum sound system and PSS brand speakers, so the listening sense is fully upgraded.
The ideal L6 trunk is more than one meter deep, which supports one-button electric tilting and resetting. With a click, it can become a super queen bed.
Extend the four-wheel drive and expand the radius of happy family travel.
A main family car for young family users must have excellent power performance and go far. The ideal L6 is equipped with an extended-range electric system based on the latest generation of lithium iron phosphate battery, a 1.5T four-cylinder range extender, a 36.8kWh battery and a 60-liter fuel tank to achieve the longest comprehensive cruising range in the same class-the comprehensive cruising range of CLTC is 1,390km, and the pure electric cruising range of CLTC is 212km.
The ideal L6 adopts the newly developed lithium iron phosphate battery with high energy density, giving consideration to high power performance. The acceleration time of 0-100 km/h is 5.4 seconds, and the acceleration performance exceeds that of most 3.0T six-cylinder luxury models. The low-temperature discharge capacity of lithium iron phosphate battery was optimized, and the low-temperature discharge power was 1.5 times that of conventional lithium iron phosphate battery. At minus 10°C, the ideal L6 can still achieve an acceleration of 0-100 km/h for 6 seconds. Ideal L6 is equipped with a set of thermal management system based on heat pump, which effectively improves the temperature adaptability of lithium iron phosphate battery, and makes the winter endurance achievement rate of ideal L6 comparable to that of ternary lithium battery. The overall optimization of the battery system leads to a faster charging speed, and the ideal fast charging time of 20%-80% of L6 power is only 20 minutes.
As for the drive system, the ideal L6 comes standard with a dual-motor intelligent four-wheel drive system with a peak power of 300 kW. High-performance four-wheel drive system can bring better safety guarantee in the scene of changing lanes and climbing on wet roads.
Urban power consumption, long-distance power generation and electric four-wheel drive, the ideal L6 extended-range four-wheel drive not only has no mileage anxiety, but also brings lower energy costs. Daily commuting in cities, using home-filled piles to replenish energy, the ideal cost of L6 per kilometer is only about 1 cent. Long-distance travel uses a range extender to generate electricity, and the ideal fuel consumption of L6 WLTC is only 6.9 liters per 100 kilometers.
In terms of chassis, the ideal L6 is equipped with the best suspension in the same class, and the suspension structure with front double wishbone and rear five-bar can give consideration to both handling and comfort. The ideal L6 comes standard with CDC sports suspension, and CDC continuous variable damping shock absorber can be actively adjusted according to the road condition in milliseconds, which can better resolve the impact of road undulation and provide the driving sense and ride comfort of a real luxury car.
The highest level of safety standards, all-round protection for family members.
Ideal L6 is built according to the highest safety level, and all safety standards and configurations are completely consistent with the flagship products of the family. The ideal L6 adopts the fortress safety body design, and the whole vehicle comes standard with 9 airbags, including the front dual-cavity far-end airbag and the second row of seat side airbags. The ideal L6 can meet the newly upgraded five-star standard of C-NCAP and the three G+ standards of C-IASI collision of China Insurance Automobile Safety Index, and it has been fully verified by 56 safety test conditions, such as various tumbling at different speeds, offset rear-end collision at 88km/h, etc., which provides all-round protection for every family member.
In terms of active safety, the ideal L6 has the industry-leading AEB emergency braking capability. The AD Max model with laser radar can realize the emergency braking of large trucks without any reflective warning strips at the tail at 120km/h at night. Depending on the visual algorithm, the AD Pro model can realize the emergency braking of large trucks at 80km/h at night. Active safety and passive safety work together, so that the ideal L6 can provide the highest level of safety protection, and make every effort to help users stay away from major accidents.
Ideal L6 continues to expand the safety scene and capability boundary of AEB, covering more high-frequency and high-risk urban user scenes, such as tricycle cutting in, bicycle escaping at intersections, and battery car suddenly jammed. Ideal L6 also adds the parking AEB function, and applies the network occupation algorithm of 360-degree panoramic camera to AEB for the first time to realize the safe coverage of parking environment.
In terms of health and safety, the ideal L6 is equipped with CN95 filter element, AQS air quality sensor, PM2.5 sensor, negative ion generator, carbon dioxide sensor, etc., which can purify the air more effectively, improve the air quality inside the car and add another safety barrier to the health of family members.
High-definition four-screen interaction provides a leapfrog smart space experience.
The ideal L6 comes standard with four-screen interaction, providing a leapfrog smart space experience. The four-screen interaction consists of a central control screen, a passenger entertainment screen, a steering wheel safety driving interactive screen and a HUD head-up display. The central control screen and the passenger entertainment screen adopt a 15.7-inch 3K resolution large screen, and the pixels per inch is 210PPI, which reaches the retina screen level, and there is no pixel graininess in normal viewing. The two large screens support Dolby Vision, and have passed TUV Rheinland hardware-level low blue light certification, which effectively enhances the visual perception and protects the eyes.
The ideal L6 is equipped with HD anti-vertigo HUD. The HUD imaging system and the front windshield are finely polished, and through high-precision technical solutions and strict quality control, the high-definition picture effect with no ghosting, no sawtooth and no discoloration is ensured. The ultra-low viewing angle of -3.7 degrees and the ultra-close display distance of 2.5 meters make the HUD picture displayed just above the hood of the front car, which avoids the line of sight occlusion and prevents the dizziness caused by the ghosting close to the front car. Thanks to the deep integration with the vehicle system, HUD also provides digital rearview mirror images and other functions, providing drivers with a broader and safer driving vision.
As for the car-machine system, the ideal L6 comes standard with Qualcomm Snapdragon 8295P, which is combined with the deep optimization of the underlying system to ensure the fluency of car-machine interaction. The measured data show that the screen touch delay of the ideal L6 car system is less than 90 milliseconds, which is lower than other models equipped with the same car chip. Ideal L6 also provides mobile phone wireless screen projection function. In terms of network, the ideal L6 is equipped with Unicom and mobile 5G dual-network dual-access, and the automatic switching of dual-network only takes 0.5 seconds, which truly realizes non-inductive switching.
With the Mind GPT model developed by LI, the AI ideal students have become real family assistants, not simply responding to instructions, but really understanding the needs and helping users to connect with all the capabilities of an intelligent electric vehicle.
Intelligent driving comes standard, no extra charge.
In terms of intelligent driving, LI has always adhered to the standard of intelligent driving, and users do not need to pay extra. Through the continuous upgrading of intelligent driving ability, it has become a quality asset for users.
On the intelligent driving hardware, the ideal L6 provides two configurations: AD Pro and AD Max. The ideal L6 Pro comes standard with AD Pro, equipped with Horizon Journey 5 intelligent driving chip, 128TOPS computing power, 10 cameras and a forward millimeter wave radar. Ideal L6 Max comes standard with ideal AD Max, equipped with two NVIDIA Orin-X intelligent driving chips, 508TOPS computing power, a 128-line high-resolution lidar and 11 cameras around the car body, realizing double redundancy of vision and lidar.
In terms of software capability, with the ideal L6 delivery, AD Pro will be upgraded to AD Pro 3.0, realizing three intelligent driving capabilities: high-speed NOA based on BEV big model, realizing the safety takeover level of thousands of kilometers; City LCC function, realize traffic light recognition and intersection start-stop function; Intelligent parking for complex parking spaces, supporting more than 300 types of parking spaces, and adding a closed parking function.
The advanced intelligent driving ability of AD Max 3.0 will also be further upgraded. High-speed NOA will add the first toll station traffic function in the industry, and vehicles can independently pass the corresponding ETC or manual passage gate in NOA state. This function will be gradually opened to users after the verification of different types of toll stations in the country is completed. The city LCC will also increase the command function of driving. In addition, the city NOA will gradually open to all navigable sections of the country.
Start ordering from now on.
In terms of appearance color, the ideal L6 provides six choices, including four standard paints of gray, silver, white and black, and the green special edition pearl paint and elephant gray special edition cold light paint with an optional price of 10,000 yuan. The interior is available in three styles: black and white, black and orange and black. In terms of wheels, 20-inch silver-gray two-color wheels and 20-inch black-gray two-color wheels are standard, and 21-inch wheels are optional.
Ideally, L6 will start ordering from now on. The exhibition car and test drive car have reached all retail centers in LI, and users can experience the test drive in the store. The first batch of users who order before May 5 can enjoy three rights with a total value of 20,000 yuan, including an optional fund with a value of 10,000 yuan, which can be used to select special edition car paint colors and 21-inch wheels; Household charging piles and installation services worth 5,000 yuan; The deposit of 5,000 yuan is directly deducted from 10,000 yuan.
The brand-new ideal L6 is the most valuable product made by LI for users within 300,000 yuan. It will accompany more families, create a mobile home and create a happy home.
IT Home December 13th news, Zhejiang Geely Holding Group senior vice president Yang Xueliang announced that Geely Galaxy delivered more than 1400 vehicles in a single day. According to Geely’s official data, as of November this year, Geely Galaxy’s cumulative delivery has exceeded 60,000 vehicles.
At present, Geely Bank has two models on sale, namely 13.87~ 185,700 yuan Galaxy L7 and 11.58~ 149,800 yuan starting Galaxy L6, and the next model Galaxy E8 has been officially announced on December 16 to open pre-sale.
The Galaxy E8 is the first model of Geely Galaxy’s "intelligent pure electric E series", which is based on the vast architecture of Geely Group’s SEA.
The car is equipped with a 45-inch 8K display, equipped with Qualcomm Snapdragon 8295 car chip and Geely’s new car system, and will be connected to the Flyme Link mobile phone domain, supporting andMeizu 21Linkage, the first launch is equipped with "three-finger task circulation", and supports a series of classic functions such as "address circulation on the bus".
In addition, the Galaxy E8 uses pure electric drive, with a single-motor model with a combined power of 200kW and a 76 kWh battery, with a pure electric cruising range of 665 kilometers; the dual-motor four-wheel drive version has a power of 165/310 kW and a maximum speed of 210 km/h. Details can be found in previous reports from IT Home.
Wu Jingjing, Chief Reporter of Elephant News, Dongfang Jin Bao
This week’s "Good Sixth Street" held a "casting conference". The "Stop and Go" crew Hu Ge, Gao Yuanyuan, and Jin Jing were invited to attend, as well as old friends Gao Hanyu, Zhang Yanqi, He Jiong, Qin Xiaoxian, Ding Chengxin, Yang Di, and Wu Zelin to participate in the audition. The Elephant News reporter learned that tonight’s "male lead candidates" Hu Ge, Zhang Yanqi, and Qin Xiaoxian will lead a relative and friend to participate in the competition. The winning team in each round will get the opportunity to partner with the "director group", and the other two teams will automatically be classified as the first team. Only the team that has combined with the "director group" the most times will not be punished. Therefore, in order to capture the heart of "director" Gao Yuanyuan, the two teams also exchanged various words and fought wits.
At the "stop-and-go casting meeting", the three "male lead actors" asked questions to the "director group" in turn, and the "director group" would reverse the selection. The two groups that were not selected had to cut a rope in front of them. If the "dangerous rope" was cut, the lid on the head would fall off, and the team that was not hit by the lid would win in the end. Qin Xiaoxian was very nervous about Gao Yuanyuan, his long-admired idol. He rubbed his hands and asked Gao Yuanyuan: "Zhang Yanqi is 20 years old, Hu Ge is 30 kilograms fat, and now me, who would you choose?" Hu Ge took the opportunity to express his determination to the "director": "If the role needs it, I am willing to gain 30 kilograms." Although this answer aroused Gao Yuanyuan’s interest, when choosing, she still chose Qin Xiaoxian because he was very good at making strange moves. After several rounds of questioning and counter-selection, Qin Xiaoxian finally lost the slightest bit of victory, and Hu Ge and Jin Jing got their first chance to enter the director team.
In the "Stop and Go Look This Way" part, the "candidates" will accumulate advantages for the third round of the game through two rounds of games. In the wave water game, Hu Ge won for the first time, and Gao Yuanyuan tacitly cooperated with the rapid splashing of water. Ding Chengxin subconsciously picked up the shield, but was stopped by Qin Xiaoxian: "Don’t block it", so in the following games, Ding Chengxin really restrained himself, so Qin Xiaoxian’s wish to be splashed by Gao Yuanyuan was fulfilled, which also made everyone ridicule Qin Xiaoxian for being splashed with water… In the "dance relay competition", before the competition, the two teams will secretly distribute the gift boxes, and then take turns to perform dance challenges. The team with the highest sum of gift boxes wins. Qin Xiaoxian analyzed that the other party definitely felt that he did not dare to choose Gao Yuanyuan, so he might put the number of gift boxes on her, so he took the lead in challenging Gao Yuanyuan, but Qin Xiaoxian was too shy in front of her and did not dare to look directly at her. On the other hand, Hu Ge jumped more and more into the challenge, and even almost forgot the purpose of the game… In general, after several rounds of competition tonight, the situation on the field is also unpredictable. Who will become the final "male lead", the competition is quite fierce. The program team said that the casting process was quite exciting, "everyone can look forward to the whole process of the audition"!
