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Jaguar Land Rover appeared at the 7th China International Import Expo.

• Jaguar Land Rover brought all imported models and Jaguar I-TYPE 6 racing cars to China International Import Expo(CIIE).
• Dame Caroline Wilson DCMG, British Ambassador to China, visited Jaguar Land Rover booth.
• On the 10th anniversary of the founding of Dream Fund, Jaguar Land Rover invited a delegation of teachers and students from Hope Primary School to China International Import Expo(CIIE) for the first time to create a special moment of cultural exchange between China and Britain on the world-class open stage.
• As a "full-time student" in China International Import Expo(CIIE), Jaguar Land Rover continues to demonstrate its confidence and determination to embrace development opportunities in China.

(November 6, 2024, Shanghai)Yesterday, the 7th China International Import Expo (hereinafter referred to as "China International Import Expo(CIIE)") officially opened in Shanghai. As the largest automobile manufacturer in the UK, Jaguar Land Rover has participated in the exhibition for seven consecutive years, bringing all imported models from four major brand families to the automobile exhibition area of Hall 2.1, once again demonstrating its determination to deepen the China market and seek high-quality development.

At the scene, Dame Caroline Wilson DCMG, the British Ambassador to China, and her party visited the Jaguar Land Rover booth and exchanged views with teachers and students of Jaguar Land Rover Hope Primary School. She said: "For many years, Jaguar Land Rover has been an outstanding representative of British enterprises in developing and implementing local commitments in China. When British companies and investors such as Jaguar Land Rover succeed in China, the British economy will also benefit from it. On Jaguar Land Rover’s booth, I not only saw Jaguar I-TYPE 6, the champion car of Formula E, but also met the teachers and children of Jaguar Land Rover Yunnan Hope Primary School. These achievements also show how companies such as Jaguar Land Rover have become a vital part of British-Chinese industry, innovation and cultural exchanges. "

Tim Howard, Chief Financial Officer of Jaguar Land Rover China, said, "China International Import Expo(CIIE) is an open stage to promote win-win cooperation between China and the world, and it is also an important platform for us to deepen the China market. Going to Expo for seven consecutive years shows Jaguar Land Rover’s unchanging initial intention to the China market, and also confirms our firm confidence in effectively promoting innovation and corporate social responsibility in China. In the future, Jaguar Land Rover will continue to create a’ new modern luxury’ product service experience for consumers, and actively play a bridge role in Sino-British economic and trade development and cultural exchanges. "

All imported models are unveiled to showcase the cutting-edge technology of electrification.

With the orderly advancement of Jaguar Land Rover’s global strategy of "reshaping the future", it has driven the landing of sustainable and electric travel vision and the steady growth of performance. Last year, Jaguar Land Rover released the latest strategic measures, including the strategy of "rebranding", focusing on four brands: Land Rover, Discovery and Jaguar, strengthening the unique design concept of each brand and constantly enhancing the unique personality of each brand family.

Under the guidance of the strategy of "rebranding", nine imported models of four major brands appeared on the same stage. The Range Rover that pursues "winning as a model", the Land Rover Defender that embraces all the impossible, the Jaguar brand that emphasizes the discovery of "versatility" and pursues "unique and unrepeatable" vividly explain the extraordinary strength of new and modern luxury products.

Meanwhile, Jaguar I-TYPE 6 made its debut in China International Import Expo(CIIE). This year, the Jaguar I-TYPE 6 racing car helped the Jaguar team to be crowned the world champion of Formula E of ABB FIA Electric Formula World Championship for the first time. Adhering to the concept of "competition for innovation and competition for research", Jaguar Land Rover will empower the research and development of the next generation of production models through the electrification and sustainable technological achievements honed and verified in the stadium, and help Jaguar to reshape into a pure electric new modern luxury brand in 2025.

Overweight localization, innovate and share development opportunities in China.

Since its launch, the strategy of "rebranding" has achieved a series of localization in China, empowering products, customer service contacts and user experience, and constantly consolidating the leading position of brands in market segments. From January to September 2024, Jaguar Land Rover occupied more than 30% of the high-end luxury SUV market segment of one million and above, among which Land Rover Defender ranked second. In addition, Range Rover has led the high-end luxury SUV market segment of 1.5 million and above for 21 consecutive months since last year.

High-quality products and customer service system have also won the recognition of industry authorities. Land Rover Defender, Range Rover and many other models are among the best in the research of third-party new car quality, product charm, after-sales service and intelligent experience.

While steadily promoting the landing of corporate vision, Jaguar Land Rover continues to increase local investment and innovate to open a new joint venture and cooperation model. In June this year, Jaguar Land Rover signed a letter of intent for strategic cooperation with its partner Chery Automobile, authorizing the joint venture Chery Jaguar Land Rover to use the "Freelander" brand to launch and manufacture a series of electric products, which will bring consumers richer product choices and create a mutually beneficial and win-win development prospect by making full use of the superior resources of both parties.

Taking the 10th Anniversary of Dream Fund as an Opportunity to Promote Sino-British Cultural Exchanges

Focusing on the China market, Jaguar Land Rover actively explores new dimensions and more possibilities of value creation in China, including in the field of corporate social responsibility, to create long-term value for society. In 2014, Jaguar Land Rover China and China Soong Ching Ling Foundation established the "China Soong Ching Ling Foundation Jaguar Land Rover China Youth Dream Fund", which became the first public welfare fund focusing on the growth and health of young children in the automotive field in China. Over the past 10 years, Jaguar Land Rover has invested more than 100 million yuan, benefiting more than 700,000 young people in China. It is the 10th anniversary of the "Dream Fund". During this year’s China International Import Expo(CIIE), Jaguar Land Rover invited a delegation of teachers and students from Hope Primary School to come to Shanghai for the first time, and carried out interesting sharing, interaction and Sino-British exchanges on the booth, taking China International Import Expo(CIIE) as the window to broaden students’ vision of "seeing the world".

After 14 years in China, China has become the forefront of Jaguar Land Rover’s global business growth and strategic landing. Jaguar Land Rover confirmed that it will continue to participate in the 8th China International Import Expo(CIIE) next year. With China International Import Expo(CIIE) as the window, Jaguar Land Rover will actively gain insight into the changes in China market and consumption trends, and rely on its own system capabilities and innovative advantages to promote the sustainable development of China’s automobile industry and help a new chapter in Sino-British cultural exchanges and cooperation.

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Jaguar Land Rover China

As the largest automobile manufacturer in Britain, in 2021, Jaguar Land Rover put forward a global strategy of "reshaping the future", emphasizing sustainable development as the cornerstone and defining new modern luxury through design empowerment. In 2023, Jaguar Land Rover released the latest measure of the global strategy of "reshaping the future"-brand reshaping strategy and electrification process, aiming to become the world’s leading new modern luxury car manufacturer. Through rebranding, Jaguar Land Rover is committed to creating a unique brand personality for each brand, so as to accelerate the landing of corporate vision.

Under the background of sustainable development trend, Jaguar Land Rover is committed to serving the most respected consumers with a more flexible business operation mode, aiming at becoming the most desirable brand creator of new modern luxury in the world. Looking forward to 2039, Jaguar Land Rover will achieve the goal of zero carbon emission throughout the entire supply chain, product development and operation. Electrification is the core of the strategy of "reshaping the future". Jaguar Land Rover aims to become a fully electrified new modern luxury car manufacturer by 2030. Range Rover, Discovery and Guardian brand families will launch pure electric vehicles one after another, while Jaguar brand will realize full electrification.

China market aims to be the vanguard of the global strategy of "reshaping the future". Since entering the China market in 2010, Jaguar Land Rover has set up offices in Shanghai, Beijing, Guangzhou and Chengdu, and has nearly 240 authorized dealers nationwide, dedicated to providing China consumers with high-quality new and modern luxury products and respectful service experience. At the same time, Jaguar Land Rover has continuously enriched the product layout in China and further promoted the localization process. At present, the new Ingenium Yingli 2.0-liter engine and five models have been put into production in China.

Rooted in China and deeply cultivated locally, Jaguar Land Rover China has always regarded corporate social responsibility as an important part of its corporate strategy, and continuously implemented its long-term commitment to the China market. In 2014, Jaguar Land Rover China and China Soong Ching Ling Foundation established "China Soong Ching Ling Foundation Jaguar Land Rover China Youth Dream Fund", which became the first public welfare fund focusing on the growth and health of young children in China automobile field. In the past 10 years, Dream Fund has focused on education, social care and Sino-British cultural exchange, and carried out public IP projects such as "Youth Vision Care Project", "Jaguar Tottenham Hotspur Campus Football Project" and "Dream Classroom" to help more young people realize their dreams in a more professional, efficient and innovative way! Up to now, Jaguar Land Rover China has invested more than 100 million yuan, benefiting more than 700,000 teenagers, bringing them growth strength and a promising future.

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The Discovery of Original Wen Suchen’s Historical Heart

Netease New Humanity Wave Project Signing Account [Cold Gun History]

Original content is prohibited from being reproduced at will without the authorization of the account.

With the development of the media industry, a large number of writers with poor level have resorted to countless tricks to brush traffic. For example, Wang Mang, who usurped the Western Han Dynasty, was packaged by them in poor language. Depicted as a magical traveler with modern eyes. This kind of childish rumor is not worth refuting, but the reform of Wang Mang is really involved, so it is still necessary to make a brief analysis to set the record straight!

In order to prove that Wang Mang came from later generations, unscrupulous writers listed many so-called "achievements" full of gimmicks. To sum up, it includes: attaching importance to science and technology, strengthening nationalism, strictly controlling the economy, liberating slaves and land reform that people love. Its essential routine is to explain the words and phrases in ancient books with the concepts of today’s society according to the similarity in words or appearances.

Vernier calipers in the so-called follwed era

Among all the rhetoric, the most easily overthrown thing is that Wang Mang was stunted and brought advanced technology to the Han Dynasty. The marketing number often takes a screenshot of its own unclear source as evidence, claiming that Wang Mang invented the vernier caliper as early as 1700 in the West. However, the copper calipers of the Xinmang period were unearthed in the late Qing Dynasty and are still collected in the National Museum of China.

Besides, this archaeological discovery never means that this technology was invented by Wang Mang himself. Otherwise, those glazed vases of the Qianlong dynasty that were on the National Treasure were all burned by Emperor Gaozong himself. It itself is just like a vernier caliper. In order to improve the reading precision, vernier calipers often have the difference between the main scale and the auxiliary scale. However, Sun Ji pointed out in "Illustration of Material and Cultural Materials of Han Dynasty" that Xinmang Calipers did not have this feature at all, so they could not play a real role.

This is the real vernier caliper.

Similarly, Wang Mang does not have any so-called nationalist tendencies. Because of his failure to carry out the reform, the people’s resentment boiled, so he deliberately insulted the Xiongnu and Koguryo tribes and tried to transfer internal contradictions by provoking war. This shameless political trick of ignoring the safety of the people has no national pride at all.

Blind xenophobia itself does not mean the rise of nationalist ideas. The struggle of modern nationalism is often directed at domestic tyrants, with the aim of turning the rule of the royal family into comprehensive co-governance. Therefore, the Bourbon dynasty was quickly overthrown by the French Revolution, instead of the masses carrying King Louis to take the initiative to attack neighboring countries. The Romans in classical times also showed more profound hatred for Carthage, and even sprinkled salt on the old site of their city to ensure that nothing could grow. Are the Romans also nationalistic and fresh?

Wang Mang’s soldiers should not know what nationalism is.

As for those over-explained economic control measures, it is only the result of Wang Mang following the old rules of Zhou Dynasty and Han Dynasty. He set up five officials in Chang ‘an, Luoyang, Linzi and other big cities to control prices, and monopolized salt, iron, wine and other resources, which was a copy of the method of leveling and even losing in the period of Emperor Wu of Han Dynasty, and also the resurrection of the old strategy of salt and iron official camp and monopoly. In order to search for wealth, Liu Che used white deerskin as currency, with a fixed value of 400,000 yuan. The chaotic xinmang coin is undoubtedly its most qualified successor.

The xinmang regime also provided loans to the people, and its theoretical basis was not the old example of Hanwu, but the position of Quanfu, which had the function of lending in Zhou Li. In a word, there should be no modern financial ideas in the usurper’s mind.

Wang Mang’s chaotic currency system is learning from Emperor Wu of the Han Dynasty to drive backwards.

Wang Mang’s myth of the so-called emancipation of slaves was also widely spread by ignorant writers. But this can only show that they have not even turned over the basic historical materials, and they began to tap the excessively rare sociological concepts in their minds with their keyboards. The most radical "abolition of slavery" measure of the Xinmang regime is only to change the title of "handmaiden" to "private ownership" that existed in Zuo Zhuan, and prohibit trading. As a result, this policy was abolished by itself within a few years.

It is also recorded in Hanshu-Biography of Wang Mang that many people in border counties fled to the mainland to avoid chaos because of the war launched by Wang Mang. In the end, nature is a handmaiden. In order to carry out stupid economic policies, Wang Mang turned a large number of civilians who could not bear tyranny into official slaves. Therefore, slavery was not abolished during his reign, but further developed viciously!

Wang Mang was blown as a pioneer of equal rights, but he turned a large number of people into official slaves.

The land policy of Xinmang imperial court is a difficult problem involving a wide range, and it also involves the social changes of Central Plains civilization. Most people who know something about Marxist classics have heard of such terms as "Marco Commune" and "Village Society". Because in the primitive agricultural society, the land belongs to the village collective, and the members and residents have the qualification to share the land. The ancestors in the Central Plains formed a clan community similar to the Germanic Marko Commune or Slavic village community by blood ties. In order to solve the problem of life, clans often have to allocate land for their internal members. In the History of Western Zhou Dynasty, Mr. Yang Kuan pointed out that this is the prototype of Jingtian system that later Confucian scholars respected.

Early state regimes such as Shang and Zhou dynasties were unable to cross clans and give orders to individuals. Only with the development of productive forces, the ancestors gradually got rid of clan protection and began to live alone in small families. But this does not mean that they have gained more freedom. In order to extract more resources, the increasingly powerful state machine deliberately attacked spontaneous social organizations such as clans, and constantly strengthened the control of atomized individuals, and the household registration system was also improved. This is the essence of the so-called "Change of Zhou and Qin Dynasties".

The essence of jingtian system is the way of life in which ancestors lived together in clans.

Numerous social problems followed. Lonely people, unable to resist the bullying of autocratic officials or rich and powerful people, have lost their land property and personal freedom. Dissatisfied with the reality, Confucian scholars are full of yearning for the tender little community life written by saints, and they place their hopes on Wang Mang’s restructuring. Therefore, based on Confucian classics, the Xinmang regime declared the world’s land as a king’s field and prohibited buying and selling. Even ordered civilians who occupied too much land to distribute the land to poor relatives or neighbors.

The ultimate goal of Wang Mang’s land reform is to restore the clan community life. However, private ownership of land has been popularized, and civil society is fragmented, and even a family of five can be regarded as a big family at that time. Judging from the unearthed bamboo slips in Juyan, there are only three people in many families who guard the whole family. What’s more, the imperial government is the biggest natural enemy of the clan community, and it is too strange to carry out retro reform.

In the end, Wang Mang’s restructuring was a complete failure. The bad result is that the population of the whole country decreased from nearly 60 million in the late Western Han Dynasty to 14 million in the early Eastern Han Dynasty. In the face of bloody historical facts, any young words that pass through labels and cannot be read smoothly are full of brain-dead indifference that requires entertainment to death and eating human blood steamed bread.

Original title: Historical rumors: Wang Mang’s restructuring has no modern color. The so-called crossing is just a horror farce.

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