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Journal No.3260 on September 1, 2022

In recent years, Chinese art films have shined brilliantly in international film festivals. The film "Hometown Alien" won the amazing FIRST film in the 15th FIRST Youth Film Exhibition, the film specially mentioned by the jury in the 12th Beijing International Film Festival, the best screenwriter in the 8th Chongqing Youth Film Festival, and the special mention of the new honor of the year in the 16th Chinese Youth Film Week, and was selected into the 26th Capri Hollywood International Film Festival and the 6th New era Youth Film Season-New Force Film Project.

(At the premiere of the 15th FIRST Youth Film Exhibition)

Art film is of great significance for developing film art innovation and frontier exploration, and improving audience appreciation level. Here, the first producer talked to Li Songming, the director of Hometown Stranger, and felt the charm of art films.

Fantasy journey of love and growth, ingenious reconstruction of illusion and reality

The chairman of the jury of Beijing International Film Festival commented on "Hometown Stranger" in this way: the film uses a rare gaze to make the spectacular scenery of Guizhou’s deep mountains and rivers become the fulcrum of the whole film. Man’s existence is like a stone and a tree in nature, which gives birth to interest. Comparing with the claustrophobic space of urban life, it causes people to think philosophically about existence and memory.

(The 12th Beijing International Film Festival pays attention to the future unit award ceremony)

As the first feature film, the film Hometown Alien is based on the personal experience of screenwriter and director Li Yuming, which has a strong personal life color. The film tells the story of Xing Gui, a screenwriter who is sick in bed and hemiplegia, and conflicts with his girlfriend Xiao Jie who takes good care of him and his mother, and then falls into the trough of his life. After recovery, he returned to his hometown to write a script, and together with his elderly grandmother, his girlfriend and his mother who came later, he embarked on a fantastic journey of love and growth in a confused and different memory puzzle …

"Hometown Stranger" adopts a two-stage structure of alternating reality and reality, juxtaposes the life of big cities and villages, and shows the multifaceted nature of family life. There are conflicts between different family members’ narratives of the same thing, and even the different narratives of the same person will be inconsistent. This very common but easily overlooked point is well presented in this film.

Li yuming analyzed the narrative structure. "in the movie, the same thing, grandma told xiaojie in bad weather is a good side, but in good weather it told xinggui is a bad side." Does it look like a Tai Chi map? There is white in black and black in white. Does it look like our closest relatives? Those heartfelt words can often be blurted out to the closest relatives. In the face of outsiders, they can take care of each other’s feelings and even tell some white lies! For example, Xing Gui speaks directly to his mother and girlfriend, and sometimes even expresses his love in a harsh tone. But the way he talks to his ex-girlfriend is softer, and he will take care of each other’s feelings … "

"Fish raft" and "old house" contain a lot of symbols and metaphors.

A stranger in my hometown skillfully reconstructs illusion and reality with the structure of "play in play" The highlight "Hometown" was filmed in Bijie, Guizhou, the director’s hometown. In the film, there are many romantic and poetic scenes. Li Yuming shared that "I am from Guizhou, and the Guizhou described in the script is the Guizhou in my memory." Guizhou is a place where there is no sunny day for three days and the ground is not three feet flat. Guizhou itself has a romantic temperament, especially in winter and spring communication. Just like the two comparisons in our movie, it is uncertain, but attractive and thought-provoking. "

The filming and scenery making of Hometown Stranger are meticulous, and a lot of symbols and metaphors are buried. "Mom’s home is arranged on a fish raft, which is my feeling about my hometown and my mother’s home: I am a stranger in my hometown, wandering and have no sense of belonging. Grandma’s home is an abandoned old house we found. This old house didn’t even have doors and windows at first, and all the old things in it were bought or borrowed from the village. We chose this old house because it has a mountain on its back, a path in front and bamboo forests on its side. It has a good sense of space and layering, and it is very landing. This is also my feeling about my grandmother’s home: stable and belonging. "

It is not difficult to see that there is only one shot in each scene of "Hometown Stranger", and they are all fixed seats and large depth of field. The director canceled the scheduling of the camera and the cutting of the lens, which not only reduced the creative burden of non-professional actors, but also made the picture look realistic.

Grandma in her eighties,Contribute the most touching performance to the film

In recent years, more and more directors have begun to boldly use amateur actors to play the leading role. The 79-year-old Yang Taiyi was shortlisted as the best actor for "Crossing Zhao Guan", competing with famous actors such as Wang Jingchun, Xú Zhēng and Duan Long. In addition, in recent years, Toshitabe’s highly acclaimed "Dark Horse" literary films, such as Roadside Picnic, Heart Labyrinth, Gangrenboqi, Red Flowers and Green Leaves, have almost all starring amateurs.

In Hometown Stranger, apart from young actors Ye Linsheng and Ci Wantong, what impressed the audience the most was the performance of my grandmother. My grandmother had two scenes when talking about her childhood. She performed in two different States: sadness and freedom. She contributed to the performance of not losing professional actors in the film, which made the audience shine.

The grandmother in "Hometown Stranger" is over 80 years old and can’t read. All the lines are read to her by others. Director Li Yuming was also playing drums in his heart before filming. "I took out two plays that were difficult to complete. If grandma’s performance fell below the passing line, we would have to change people, even if she was my own grandmother. Producer Xiao Xiao found two retired old professors in Guiyang and Zunyi as alternatives. If grandma can’t control this role, she will adjust it as soon as possible. But my grandmother did a very good job, and she won the trust and respect of her crew members by her own talent. "

Realism is the natural advantage of an amateur actor. Li Yuming shared, "There is a scene to teach my grandmother to do Tai Chi exercises. I learned to teach my grandmother in advance. After she learned it several times, she slipped away. I’ caught’ her back. I said, Grandma, you have to do it with me. Life lies in exercise. Grandma said, nonsense, life lies in labor. Say that finish, grandma walked towards the field with a hoe. At that moment, I began to question my inherent ideas and education. Grandma is an old man who has never read a book. What she said is completely based on her life experience, but it is closer to the essence of life. "

Interpretation of intimate relationship from different perspectives,

Trade-offs and choices are given to the audience

In "Hometown Stranger", both the feelings before men and women, and the emotional descriptions between mothers and children, grandparents and grandchildren are all very real. The feelings between characters spill over the screen, directly hitting the audience’s hearts and making emotional connections with them. The audience can interpret from different perspectives according to their own emotional experience.

In the creation of "Hometown Stranger", it also brought new cognition to the director. "I always thought that my grandmother missed her late grandfather very much. When collecting folk songs, I asked her, do you miss grandpa? She replied that she didn’t want to. The dead old man always quarreled with me when he was alive. I was happier when he died. That moment was hard for me to accept. After speaking, grandma picked up scissors and went to grandpa’s grave 30 meters away from home, and began to repair the weeds in the grave. I said, why did you start mowing the grass before Tomb-Sweeping Day arrived? Grandma said that when your grandfather was alive, his hair was a little long and he clamored for it to be cut. I don’t think he would like the grass on the grave to be too long. At that moment, I was touched. It is true that grandma hates grandpa, and it is also true that she loves grandpa. What kind of intimate relationship is not like this? Mixed with love and hate, swing back and forth between the two! Therefore, most of the plots in Hometown Stranger are ambiguous, and there are many possibilities. The choice depends on the audience themselves.

In Hometown Stranger, there are still some memories about family of origin and intimate relationship. The director tried hard to find the truth, but he could not find it. So, he wrote the memory gap and thinking into the script and made it into a movie, about love and hate, about gain and loss. ……

Choose feelings and accept commercial loss.

Art films pay attention to the director’s personal artistic expression, and director Li Yuming does not deny that "Hometown Stranger" is a bit emotional. "At the beginning of creation, we thought very clearly that we should be emotional, and we can accept the bite of commercial loss caused by excessive feelings. At the same time, excessive commerce will also destroy the quality of the film. For producers or directors, it is necessary to balance the relationship between feelings and business. Movies that are both creative and commercial can often achieve greater success. "

In the face of the current literary film market, Li Yuming also has his own views. "As we all know, the market return rate of literary films is not high, but with the success of literary films such as" Into the Dust ",it can be seen that the audience’s film aesthetics are also improving. A benign film market must be both commercial and artistic. Our film market is very huge, so the evaluation system and the needs of the audience should not and will not always be so single, right? Even if there will be temporary failure due to some uncontrollable factors in the process, we filmmakers should keep looking forward to the future and try to change the parts that can be changed! "

At present, in the art cinema market, literary films are still generally applauded but not popular, but as the director of literary films, Li Yuming doesn’t want to give up the creation of literary films. "Will I make literary films in the future? Of course it will! But I will shoot two genre films first, and then come back to shoot literary films when I have a surplus. I don’t want to put myself or my partners in a dilemma because of my personal feelings. I would like to expect China’s future literary films to perform better and better in the market. Both the author and the audience need to grow up. Although the road is far away, the trip will come. "

—

　　Global chip event!

　　According to the latest news, Cristiano Amon, CEO of Qualcomm, personally participated in the negotiation of acquiring Intel and studied various options for the transaction. A person familiar with the matter warned that the uncertainty of this acquisition transaction is so great that even if Intel is willing to accept it, such a large-scale transaction will almost certainly be subject to antitrust review.

　　Analysts pointed out that if Qualcomm’s acquisition of Intel is finally successful, it will become one of the largest technology mergers and acquisitions in history, and Intel’s total market value is as high as 93.388 billion US dollars (about 660 billion yuan), which may lead to a major change in the competitive landscape of the global PC chip market.

　　At present, Intel is standing at the crossroads of life and death. Due to the thunder of performance, Intel’s share price has fallen by 56% during the year. At the same time, Intel is actively planning a plan to "save itself", which includes layoffs, divesting its chip foundry department, splitting product design and manufacturing business, and reducing factory investment projects.

　　Heavy chip

　　According to the Wall Street Journal, citing people familiar with the matter, Qualcomm recently approached Intel about the acquisition. Stimulated by this news, Intel’s share price soared by over 9% in intraday trading on Friday, and Qualcomm’s share price plummeted by over 5%. At the close, Intel rose by 3.31% and Qualcomm fell by 2.87%.

　　According to the latest news from Reuters, Cristiano Amon, CEO of Qualcomm, personally participated in the negotiations to acquire Intel and studied various options for the transaction. However, the negotiations between Qualcomm and Intel are still in the early stage, and Qualcomm has not yet made a formal offer for Intel.

　　Representatives of Intel and Qualcomm declined to comment on the acquisition rumors.

　　People familiar with the matter warned that the negotiations were held in recent days, and the uncertainty of this acquisition transaction is very large at present. Even if Intel is willing to accept it, such a large-scale transaction will almost certainly be subject to antitrust review. But the deal may also be seen as an opportunity to enhance the competitive advantage of the United States in the chip field. In order to conclude the transaction, Qualcomm may intend to sell Intel’s assets or part of its business to other buyers.

　　Analysts pointed out that if Qualcomm’s acquisition of Intel is finally successful, it will become one of the biggest technology mergers and acquisitions in history. At present, Intel’s total market value is 93.388 billion US dollars (about 660 billion yuan), compared with Microsoft’s previous acquisition of Activision Blizzard, which cost about 69 billion US dollars.

　　It should be pointed out that Qualcomm’s core business is mainly smart phone chips, which firmly controls the market share of high-end mobile phone chips. In the second quarter of 2024, Qualcomm’s chip shipments accounted for 31%, but in recent years, it has been attacking the PC market.

　　Qualcomm recently announced that its Snapdragon X Plus 8-core processor adopts ARM architecture, saying that the processor is designed for PCs with a price as low as $700, and it has excellent performance in energy efficiency and battery life. Qualcomm has also established an exclusive partnership with Microsoft, and Copilot+ PC is equipped with Qualcomm X series chips.

　　Analysts believe that the rise of Qualcomm may mark a major change in the market structure of PC chips, and innovation focusing on artificial intelligence PCs will be more competitive. If Qualcomm succeeds in acquiring Intel, it may lead to a major change in the competitive landscape of the global PC chip market.

　　But at present, it is still very difficult for Qualcomm to acquire Intel. The two main difficulties are:

　　First, it is difficult for Qualcomm’s book funds to acquire Intel for the time being. Qualcomm’s financial report shows that as of June 23, 2024, Qualcomm’s cash and cash equivalents were only US$ 7.77 billion and securities were US$ 5.26 billion. This means that Qualcomm’s short-term available self-owned funds totaled $13.03 billion. Analysts said that if the merger is opened, Qualcomm’s cash and securities are far from enough to acquire Intel, unless other ways such as equity swap and institutional borrowing are adopted.

　　Second, the businesses of Qualcomm and Intel are spread all over the world’s major markets such as the United States, Europe and China. Once such a large-scale acquisition is started, it needs to be reviewed and approved by the anti-monopoly regulatory authorities of various countries. Anti-monopoly review often lasts for more than half a year, and mergers and acquisitions may fail if the regulatory authorities of any country or region veto it. In recent years, Broadcom’s offer to Qualcomm and NVIDIA’s offer to ARM were both cancelled under the pressure of national security and anti-monopoly.

　　Guo Ming Tan, a well-known analyst at Tianfeng International, said that the acquisition of Intel will only help Qualcomm’s AI PC chip business. However, from Microsoft’s commitment to WoA (its latest Surface models all adopt Qualcomm processor /ARM architecture), it is only a matter of time before Qualcomm grows up in the PC market. This merger will exert great financial pressure on Qualcomm, and it will have an immediate negative impact on profitability. The net interest rate may drop from the current 20%+ to single digits or even lose money (wafer foundry business is the biggest burden). In addition, considering the anti-monopoly investigations in various countries, it is difficult to complete this merger in a short time. So, if this merger happens, it will be a disaster for Qualcomm.

　　Intel’s moment of life and death

　　On the other hand, Intel, which is deeply mired in the biggest crisis since its establishment, is standing at the crossroads of life and death.

　　Intel used to be the world’s largest chip manufacturer, but its business situation has gone from bad to worse in recent years, and it showed an accelerated decline in 2024. In August this year, it released a financial report that disappointed the market, which was called "the worst earnings report ever" by analysts. This directly led to the biggest one-day decline in the company’s share price in more than 50 years. Up to now, the cumulative decline during the year has reached 56%.

　　At the same time, Intel also announced that it will lay off about 15,000 people, accounting for more than 15% of the company’s total employees, and suspend dividends from the fourth quarter of this year, which is the first time since 1992.

　　At present, Intel is actively planning a plan to "save itself", which includes splitting its product design and manufacturing business and cutting down factory investment projects. Morgan Stanley and Goldman Sachs are long-term partners of Intel, and they are providing them with all-round strategic advice, including potential mergers and acquisitions.

　　Recently, Pat Gelsinger, CEO of Intel, outlined the planned cost-cutting measures in a memo to employees. These measures mainly include: Intel will suspend factory projects in Germany and Poland; Consider withdrawing its chip packaging and testing business in Malaysia; Streamline and simplify the x86 product portfolio; By the end of this year, two-thirds of the global offices will be reduced or withdrawn.

　　Intel previously promised to spend $36 billion to build a chip factory in Germany, $4.6 billion to build a chip factory in Poland and $7 billion to build a factory in Malaysia.

　　As a core component of Intel’s cost-cutting measures, Intel plans to split its chip foundry department into an independent subsidiary and add an operating board. Gelsinger said that after the business is independent, it can evaluate independent sources of funds and introduce external financing.

　　According to the forecast data released by Intel, after the spin-off of wafer manufacturing business, the cost will be saved by $3 billion in 2023 and $8 billion to $10 billion in 2025.

　　According to Gelsinger, this is the most important transformation of Intel in more than 40 years, and he hopes to use this opportunity to build a stronger Intel in the coming decades.

　　Intel will release two products, Lunar Lake and Panther Lake, and the market is waiting to see if this will be Intel’s last chance.

With the popularity of online social media, online rumors are characterized by rapid spread, wide spread, great influence and high harm. Because it is difficult to tell the truth from the false, it is easy to bring serious social problems, and even lead to social unrest and political instability. In order to further enhance the people’s awareness of network security, effectively purify the network environment, and crack down on and rectify network rumors according to law, the police insisted on combining crackdown according to law with comprehensive rectification, increased publicity, and always maintained a high-pressure situation of cracking down on network rumors.

First, what are online rumors?

Internet rumors refer to rumors spread through online media (such as Weibo, foreign websites, online forums, social networking sites, chat software, etc.) without any factual basis. Internet rumors mainly involve emergencies, public health, food and drug safety, political figures, subversion of tradition, deviance and so on.

Second, the harm of online rumors

The spread of rumors is sudden and extremely fast, so it is easy to have a bad influence on the normal social order. The fabrication and dissemination of online rumors not only violates the Constitution of People’s Republic of China (PRC), the Cyber Security Law of the People’s Republic of China, the Criminal Law of People’s Republic of China (PRC) and other laws and regulations, but also violates the socialist core values, damages the sovereignty, security, honor and interests of the country, and hinders the harmony, stability and development of society. Therefore, we must strike hard to crack down on online rumors according to law!

Third, the case of online rumors

Siping network police found in their work that the netizen "Northeast Haige XX" released a series of videos in the short video platform, saying that the son-in-law killed his wife’s family of three because of family conflicts. Workers were killed because of the employment contradiction of picking beans. These two videos have attracted the attention of netizens, with a cumulative broadcast volume of more than 2 million times!

The network security department quickly launched a multi-party verification, and sure enough, the contents inside were all false. After investigation, Song, a person from Siping, Jilin Province, fabricated false contents such as "murder case information" in order to increase the attention of his short video account. After interrogation, he confessed to his act of fabricating rumors. Because Song’s behavior has violated the relevant provisions of the People’s Republic of China (PRC) Public Security Administration Punishment Law, the public security organs in Siping City have given Song administrative detention for seven days and imposed an administrative penalty of 300 yuan. Its account has also been closed.

The world is indeed full of wonders, but we can’t make up vicious rumors of "killing and setting fire" and "copying with a door" in order to attract traffic! The netizen’s behavior is very typical and very wrong, so please learn from it. A temporary flow of sweetness may lead you into the quagmire of rumors and eventually be severely punished by law!

IV. Relevant laws and regulations

According to the seriousness of the behavior, the legal responsibility for online rumors in China may bear civil responsibility, administrative illegal responsibility and criminal responsibility.

Below, I will take you to quickly understand the relevant provisions of China’s laws on dealing with online rumors, to help you keep a clear head in the complicated online world and stay away from the illusory and tempting trap of online rumors.

Civil liability [legal basis] The Civil Code of People’s Republic of China (PRC)

Article 1024th A civil subject enjoys the right of reputation. No organization or individual may infringe upon the reputation right of others by insulting or slandering.

Reputation is a social evaluation of the moral character, reputation, talent and credit of civil subjects.

Article 1025 An actor who conducts news reports, supervision by public opinion, etc. for the public interest and affects the reputation of others shall not bear civil liability, except in any of the following circumstances:

(1) fabricating and distorting facts;

(2) Failing to fulfill the obligation of reasonable verification of the seriously inaccurate contents provided by others;

(3) Use insulting words to belittle the reputation of others.

Article 1194 Internet users and network service providers who use the Internet to infringe upon the civil rights and interests of others shall bear tort liability. Where there are other provisions in the law, such provisions shall prevail.

Administrative illegal responsibility [legal basis] "People’s Republic of China (PRC) Public Security Management Punishment Law"

Item (1) of Article 25: Whoever spreads rumors, falsely reports dangerous situations, epidemic situations or police situations or intentionally disturbs public order by other means shall be detained for not less than five days but not more than ten days, and may also be fined not more than 500 yuan; If the circumstances are minor, they shall be detained for not more than five days or fined not more than five hundred yuan.

Criminal Responsibility [Legal Basis] The Criminal Law of People’s Republic of China (PRC)

Article 246th Crimes of insult and slander

Whoever publicly insults others by violence or other means or fabricates facts to slander others, if the circumstances are serious, shall be sentenced to fixed-term imprisonment of not more than three years, criminal detention, public surveillance or deprivation of political rights.

Article 291-1, paragraph 2, Crime of fabricating and intentionally spreading false information

Whoever fabricates false dangers, epidemic situations, disasters and police situations and spreads them on information networks or other media, or knowingly and deliberately spreads them on information networks or other media, thus seriously disrupting social order, shall be sentenced to fixed-term imprisonment of not more than three years, criminal detention or public surveillance; If serious consequences are caused, they shall be sentenced to fixed-term imprisonment of not less than three years but not more than seven years.

Article 293rd the first paragraph (2) and (4) of the crime of stirring up trouble.

Whoever commits one of the following acts of provoking trouble and disrupting social order shall be sentenced to fixed-term imprisonment of not more than five years, criminal detention or public surveillance:

(2) Chasing, intercepting, insulting or intimidating others, and the circumstances are bad;

(four) in public places, causing serious disorder in public places.

Interpretation of the Supreme People’s Court and the Supreme People’s Procuratorate on Several Issues Concerning the Application of Laws in Handling Criminal Cases of Defamation by Information Network (Fa Shi [2013] No.21).

Article 5 Whoever uses the information network to insult or intimidate others, if the circumstances are bad and disrupt social order, shall be convicted and punished for the crime of stirring up trouble in accordance with the provisions of Item (2) of Paragraph 1 of Article 293 of the Criminal Law.

Whoever fabricates false information, or knowingly fabricates false information and spreads it on the information network, or organizes or instructs personnel to spread it on the information network, thus causing serious public disorder, shall be convicted and punished for the crime of stirring up trouble in accordance with the provisions of Item (4) of Paragraph 1 of Article 293 of the Criminal Law.

The Internet is not a place of extra-legality. It is no small matter to make up false information and spread it on the Internet! It is even more impossible to deliberately fabricate in order to attract attention and gain traffic.

Fabricating and deliberately spreading online rumors, ranging from tort liability to fines and detention, and even being suspected of committing crimes.

In addition, network service providers should fulfill the obligations of information network security management stipulated by laws and administrative regulations, and jointly build a civilized and orderly clear cyberspace. Continue to slide to see the next touch to read the original text.

Ping An Antu slides up to see the next one.

Original title: "Combating network rumors and purifying the network environment! 》

Read the original text

At present, there is an urgent need for the development of scientific and technological innovation in China. On the one hand, it is necessary to break through the international technical blockade and move forward from "China catching up" to "China leading" technological innovation path; On the other hand, it is to solve the practical problems of economic and social development and meet the needs of high quality of life and production.

For this reason, scientific and technological innovation can not only be solved by scientists in universities alone, but also requires the full participation of subjects facing the forefront of economic and social development, especially enterprises.

Through school-enterprise cooperation, the core scientific problems behind the key technologies needed for development can be solved, and at the same time, new technical routes can be defined or generated based on the reality of China, thus forming the core capability and the most appropriate development of China’s innovation system.

However, at present, the education management department focuses on patents, papers and vertical projects, which is not conducive to stimulating the motivation and willingness of universities and researchers to cooperate with enterprises.

Therefore,We should adjust the evaluation orientation of scientific research tasks in education departments and change "breaking five talents" into "establishing many talents"The application rate of patented technology, the cooperation projects, the establishment of technical enterprises by colleges and universities, horizontal projects and the joint construction of laboratories by schools and enterprises are all included, and the positive signals to encourage school-enterprise cooperation are released from top to bottom.

First, the necessity of strengthening school-enterprise cooperation

Scientific and technological innovation is the core of the overall situation of national modernization, and colleges and universities, as the key combination point of the first productivity of science and technology, the first resource of talents and the first driving force of innovation, have the resources and ability to serve the real productive forces of society. To serve the real productive forces of society, colleges and universities need to face a series of means to curb the rise of China’s science and technology in the western world, break through the technical containment and solve the technical problem of "sticking the neck"; It is also necessary to base itself on the real market demand and solve the problem that the theoretical research of colleges and universities is out of touch with the real market technology.

In this regard,School-enterprise cooperation is a key link.-The enterprise, as the main body, faces the market directly, understands the market demand, and hopes to apply scientific research to practical production. Therefore, universities and enterprises have strong adaptability and complementarity in scientific and technological innovation. School-enterprise cooperation can accelerate the transformation from basic research to applied research and truly transform the scientific and technological knowledge generated in universities into practical productivity.

But in reality, colleges and universities lack the motivation mechanism to cooperate deeply with enterprises.One of the main reasons is that the education department focuses on the theoretical research and teaching needs of colleges and universities, and the incentive for applied research in cooperation with enterprises is weak.

Generally speaking, the education department evaluates universities as the basis of university level and funding, including the number of "hat" talents, the number of professors, the number of discipline points, the results of discipline competitions, the number of provincial and ministerial-level projects initiated, and the number of international high-level papers published. University evaluation researchers take this as the basis of professional title evaluation, and tend to the number of class hours, the number of papers, the number of vertical projects and so on.

From the education department, to universities, and then to researchers, the top-down index assessment signals the importance of theoretical research and academic discussion, which makes universities and researchers lack motivation and willingness to conduct technical exchanges and R&D cooperation with enterprises.

In the long run, it will further aggravate the disconnection between scientific research and technical reality in colleges and universities, and continue to reduce the willingness of cooperation between schools and enterprises, resulting in the persistent problem of "two skins" of technology and production.

Second, the education sector’s scientific research task orientation is not conducive to school-enterprise cooperation.

The assessment of scientific research tasks in colleges and universities by education management departments focuses on patents, papers and vertical projects. Among them, patents are generally based on the number of authorized patents; Most papers are considered in the form of high-quality representative works; Projects focus on provincial and ministerial-level vertical projects, among which the number of projects of the National Natural Science Foundation is an important symbol to measure the scientific research strength of colleges and universities.

But whether it is patents, high-quality papers or vertical projects, in fact,They all focus on scientific and technological theoretical knowledge and are less directly linked to the technology market.These are not conducive to innovative breakthroughs in economic and social problems.

1. The number of patents granted as a basis for evaluation, the lack of patent transfer and transformation of the evaluation link.

In the absence of a clear grasp of patent quality, attaching importance to quantity or proceeding from quantity is an important reason for the proliferation of "sleeping patents" and the situation of "quantity without quality".

"Low-quality patents" often serve a project, a year-end assessment or a promotion of professional titles, but only fail to serve the solution of technical problems and the improvement of production efficiency. This just confirms that the current situation of patent proliferation and "quantity without quality" is not conducive to school-enterprise cooperation, because low-quality patents are difficult to apply to the market, occupy researchers’ energy, and are full of the evaluation system of higher education system.

2. As the evaluation content, high-quality papers lack guidance and attention to the topic selection.

In recent years, colleges and universities in China have gradually shifted from the number of papers in the past to high-quality masterpieces as an evaluation of academic ability. This is a great progress and reform. However, periodical papers and technical reality follow different research routes-periodical papers pay more attention to the progress of original theoretical knowledge and basic research, while technical reality pays more attention to market demand and application value of knowledge.

When the assessment orientation focuses on the quality of papers, it will indeed promote the progress of technical theory to a great extent, but paying too much attention to high-quality papers is not conducive to joint innovation between universities and enterprises. The so-called high-quality papers start with the ranking of journals, and the entry of top journals can naturally be called high-quality papers, but there is not much attention to the topic selection of papers.

Some applied engineering papers to solve the technical problems of enterprises, small technological breakthroughs in cooperation with enterprises,Often limited by the narrow theme, the lack of original basic theoretical breakthroughs and so on, it missed the top publication.This is actually a typical obstacle to the in-depth cooperation between college teachers and enterprises.

3. As a requirement for evaluation, the level and quantity of vertical projects lack encouragement and support for horizontal projects of enterprises.

Vertical projects and horizontal projects are essentially for scientific research, both of which are scientific research funds, but their levels and levels are quite different because of different sources of funds.

Vertical projects come from the government and horizontal projects come from the market.

The level and quantity of vertical projects, ranging from determining the scientific research level of an institution to determining the promotion assessment of a researcher, are also related to the evaluation of academic titles such as Jie Qing, You Qing, Changjiang Scholars and even academicians, and their importance is self-evident.

Horizontal projects can only be used as a supplement to scientific research funds, and have little effect on the development of institutions and researchers. With this downward trend, the attraction of school-enterprise cooperation is naturally greatly reduced.

Third, adjust the scientific research task orientation of the education department and encourage and promote school-enterprise cooperation.

Here, we still have to affirm the important value of patents, high-quality papers and vertical projects as assessment indicators. But,Some task orientations that are beneficial to school-enterprise cooperation can be added to the assessment, such as the application rate of patent technology, the cooperation system of revealing the list, the establishment of technical enterprises by colleges and universities, the entrustment of horizontal projects by enterprises and the joint construction of laboratories by schools and enterprises.These task orientations are particularly prominent in the science and technology innovation system of the United States, the world’s number one science and technology power.

The most typical examples are the "128 Highway" in the United States and the school-enterprise relationship in Silicon Valley. The core of "Highway 128" is the Massachusetts Institute of Technology in the northeastern United States.（MIT）, Harvard University, Boston University and other research universities, which encourage scientists and graduate students to develop research projects with commercial value, engage in part-time consulting activities and set up enterprises. Raytheon, Polaroid and sensor companies were founded by teachers and students of local universities.

The Silicon Valley in California is developed from the post-war electronic industry cluster, where famous enterprises like Intel, Hewlett-Packard and Lockheed are gathered, which are in close contact with universities in Silicon Valley.(such as Stanford University, University of California, Berkeley, San Francisco)There are close links in cultivating talents together, establishing joint laboratories, incubating research results and patent transfer.

Major companies in silicon valley. Source: Wikimedia commons Author: Samykolon

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Thanks to the close cooperation between schools and enterprises, the vitality of scientific and technological innovation in the United States has been stimulated to the maximum extent, and the scientific and technological dividend has been continuously fed back into social and economic production.

Then, how to strengthen the effectiveness of school-enterprise cooperation and stimulate the vitality of school-enterprise cooperation through the above indicators?

First of all,At the institutional level, the education management department can increase the indicators of school-enterprise cooperation in the scientific research assessment of colleges and universities, and set the assessment weight.

We can add the application rate of patent technology, the number of outstanding projects, school-level technical enterprises, horizontal projects and the number of laboratories jointly built by schools and enterprises to the assessment indicators, thus enriching the diversity of assessment contents.

Especially, the application rate of patent technology and the number of technical enterprises at school level are obviously more difficult than other indicators, so we can increase their assessment weight and improve the attention of colleges and universities from the index weight.

Secondly,Colleges and universities should set up professional and independent technology and innovation centers themselves.

Technology and innovation center should enjoy independent financial and personnel rights, and directly connect with major departments and laboratories in the school. At the same time, the Technology and Innovation Center should also invite technology transfer experts with backgrounds in science, engineering, finance, law and other disciplines. Their main tasks are to identify high-value patents, grasp the quality of patents in the field, connect value patents with enterprises, and jointly explore the patent application market for enterprises. At this point, the practice of Stanford University Technology Transfer Center has fully proved its value and effect.

of course，It is difficult to establish a complete and efficient technical transformation and application system.Therefore, the education management department can carry out pilot aid construction in "double-first-class" colleges with technological advantages, and focus the pilot scope on the ace applied engineering.

Researchers must also pay attention to the motivation and willingness of school-enterprise cooperation. In this regard, to enhance the willingness of researchers to participate in school-enterprise cooperation,It can be encouraged in scientific research achievements and evaluation time.

The first is the evaluation of applied engineering teachers. It can focus on the number of diagnoses of industrial technical problems, the number of market applications of patent achievements, and the number of research institutes or laboratories jointly established with enterprises.

Second, the number of horizontal projects entrusted by enterprises is also included in the evaluation system. Attach importance to and assess the application value of horizontal projects. The evaluation requirements for patent quality should also be added to the vertical project, and the newly established technology and innovation center can undertake the quality control requirements.

Third, the establishment of laboratories by schools and enterprises and the creation of enterprises with technological achievements are all achievements that take a long time to show, so the evaluation time of researchers in these projects can be relaxed.

Finally, it is necessary to enhance the ability of researchers to participate in school-enterprise cooperation.We can try to establish a "revolving door" system for school-enterprise technicians.

One solution is to reach a cooperation intention with enterprises on a certain category of industrial application scenarios, and set aside more than two years for technical personnel of both schools and enterprises."technical holiday"Conduct rotation research, give time and space for both parties to fully understand their theoretical knowledge and product requirements.

Through long-term familiarity and research on the production line, scientific and technological experts in colleges and universities can make theoretical technology and laboratory technology more grounded and focused, and make them more suitable for industrial processes and needs. Technical experts from enterprises can also enter colleges and universities. This not only strengthens theoretical study, but also brings project research in colleges and universities closer to the market, and makes the training of engineering students closer to the market.

Another solution isCo-constructing laboratory.The technical research of the laboratory directly falls into the production workshop of the enterprise, so that the technical experts of colleges and universities and enterprises can directly cooperate face to face on technology, debug the production line and jointly cultivate students.

Fourth, from "breaking five-dimensional" to "establishing multi-dimensional", clarify the direction of scientific research tasks in the education sector.

The application rate of patent technology, the cooperation system, the establishment of technical enterprises by colleges and universities, the horizontal projects entrusted by enterprises and the laboratory jointly built by schools and enterprises can not only verify the importance and support of colleges and universities for school-enterprise cooperation, but also verify whether the technology transfer institutions in colleges and universities are sound and perfect. ??

The top-down system transmission can feed back whether the researchers in colleges and universities have a strong willingness to cooperate with enterprises and whether they have the ability to cooperate with enterprises.

Therefore, incorporating the above indicators into the evaluation system of scientific research ability of colleges and universities by the education department can convey a positive signal to encourage school-enterprise cooperation, and encourage college researchers to turn part of their vision to market demand, thus responding to the practical problems of China’s economy and society.

At the moment of "breaking the five-dimensional" educational evaluation reform, we believe that we should realize the "multi-dimensional" evaluation system. In addition to the only papers and hats in scientific research evaluation, patent authorization, transformation and application of achievements, high-quality papers, vertical projects, projects that highlight the list, school-level technical enterprises, horizontal projects, and laboratories jointly built by schools and enterprises are all included in the multi-dimensional indicators.

On the one hand, the establishment of multi-dimensional index system enables researchers with two different technical routes, basic research and applied research, to have an evaluation grasp.Make the indicators more holistic and scientific.

On the other hand, improving the attention of all walks of life to school-enterprise cooperation can solve the realistic dilemma of western technology blockade by stimulating the vitality of school-enterprise cooperation. At the same time,Respond to the realistic problems of economy and society.

This article comes from WeChat WeChat official account:IPP review (id: IPP-review), Author: Zhang Ruomei (institute for public policy, Assistant Research Fellow, South China University of Technology)

The 618 War was in full swing, and consumers’ enthusiasm for "buying in buy buy" reached a climax in the middle of the year. Compared with previous years, this year’s 618 has more peace of mind and comfort for consumers.

The refrigerator of Ms. Li, a consumer in Nanjing, Jiangsu Province, has been used for some years, and sometimes the refrigeration is not complete. Because of her busy work and the trouble of finding someone to carry it, Ms. Li has never had time to replace it.

Taking advantage of this year’s 618, Ms. Li changed her refrigerator through Suning.cn’s trade-in service. According to Ms. Li’s past experience, it is often necessary to contact and coordinate different people to replace old appliances, and it will take many trips. The long waiting time for the replacement of old and new appliances will also affect the use. However, unlike the expected cumbersome process, it took Ms. Li less than a day to change the old refrigerator from the old one. By placing an online order for trade-in, the whole process can be done at once without leaving home, and there is no delay in use.

This is the convenience brought to Ms. Li by the service upgrade of Suning 618. Before 618 this year, Suning.cn completed the launch of one-stop trade-in, differential payment, cross-category trade-in and other special services. The one-stop trade-in service enjoyed by Ms. Li this time is the service upgrade made by Suning.cn in view of the pain points of consumers’ actual trade-in.

One-stop replacement service: solving the pain points and difficulties of consumers

After work on Friday night, Ms. Li bought a new refrigerator through Suning.cn APP at a price of 3,999 yuan. She chose the old-for-new purchase option and entered the old machine evaluation function page. She chose the opposite-to-door refrigerator model corresponding to the old refrigerator, discounted the old machine and added the old-for-new subsidy from Suning.cn. The system directly deducted 180 yuan. Ms. Li actually paid 3,819 yuan for the new machine and made an appointment for a one-stop replacement service at 4: 00 on Saturday afternoon. Suning after-sales staff brought the new refrigerator to the door and recovered her old one.

Like Ms. Li, consumers’ demand for trade-in is increasing. Especially with the coming of summer, ice-washed air-conditioning household appliances are also welcoming new trends. Because the replacement of household appliances often involves handling, disassembly and installation services, the convenience and professional operation of the old-for-new service also put forward higher requirements for service providers.

In this context, platforms have started to upgrade their services. Take Suning.cn as an example. First, in April this year, the latest version of the trade-in service was launched.

In April this year, Suning.cn launched the latest version of the trade-in service. At the same time, in May, it quickly upgraded its service functions and increased subsidies. The one-stop trade-in service for ice washing products has covered nearly 50 cities across the country, and the 3C one-stop trade-in service has covered nearly 200 cities.

Literally speaking, trade-in involves two simple steps, namely, "collecting the old ones" and "exchanging the new ones", but the actual operation includes many steps, such as door-to-door dismantling, old machines returning, recycling, new machine delivery, new machine installation, and price evaluation in the process. In the past, the old-for-new service enjoyed by consumers was mainly "two-step". After completing a series of links such as discounting old appliances and purchasing new products, the recycling of old appliances and the door-to-door installation of new appliances should also be divided into two steps, and different links should be served by different service personnel.

"One-stop" service has realized the integration of trade-in and trade-in. Users can complete the evaluation of old household appliances on Suning.cn APP, select the new products they want to buy, and directly see the exchange price after deducting subsidies and other benefits on the page. Discount old household appliances, pay the difference to buy a new one, drag old ones and send new services to your door at one time. In this way, the transaction link of home appliance replacement can save two steps, the performance link can save one step, and the conversion rate of replacement is expected to double. For consumers, the whole process of trade-in can be realized with one click and one stop online, which saves the time for many people to find someone and wait, saving time, worry and convenience.

Service specialization: trade-in is more standardized and transparent.

Behind the realization of one-stop service is the improvement of after-sales service ability and the overall upgrade of the system. At present, in China, Suning has integrated more than 700 localization partners and 7,270 certified engineers, covering 2,942 districts and counties, with a maximum of 50,000 jobs per day.

Liang Ming is a service engineer of Suning. He joined Suning with his father in 2015 and formally joined Suning in 2017. He is mainly responsible for the service of Nanjing jiqingmen area. The introduction of one-stop trade-in service has put forward higher requirements for Liang Ming’s service capacity. Need to be more considerate for consumers, but also have the ability to deal with various technical problems of disassembly.

Recently, Liang Ming received a trade-in order for Mr. Liang’s old refrigerator. Mr. Liang first found a master who repaired electrical appliances at the gate of the community. "The door-to-door fee is 300, no matter whether it is good or not, it is 300. It costs 500 yuan to replace the compressor, 700 yuan for materials, 200 yuan for freon, and the warranty is only three months. I have heard a lot about it, so I won’t repair it, just trade in the old one. "

Mr. Liang suffered a big loss in old electrical appliances. For convenience, he once looked for a small recycler to recycle the air conditioner near the community. "Call them to charge for recycling, and the air conditioner was dismantled in half. I temporarily said that I would increase the price. If I don’t add it, I will leave and I won’t put it back. What do you think I should do?" In addition to being slaughtered, Mr. Liang also met the elderly to carry home appliances. "When I lifted my waist, I flashed."

After that, Mr. Liang resolutely "only looked for regular units, who were punctual and hygienic." We all know that old household appliances can’t sell any money, but your service is good, it is definitely good, and people just want to save trouble. "

For the service of consumers, Liang Ming pays more attention to details besides constantly improving his professional skills. He often contacts customers half an hour in advance according to their agreed time. As the epidemic situation in COVID-19 is still repeated in various places, it has become the door-to-door service standard for Suning’s trade-in engineers to show their electronic number plates, wear shoe covers and wear masks. Every quarter, Suning will also organize Liang Ming, a service engineer, to conduct training on service specifications and professional skills.

From the upgrade of trade-in services to the standardized training of terminal services, it is not difficult to see that in the face of the new development opportunities in the trillion-dollar market and the trade-in service experience that needs to be improved urgently, Suning.cn has made full use of big data, intelligent marketing and standardized operation to build the platform capacity of trade-in services and support the large-scale development of trade-in services.

In the next step, Suning.cn will also support partners to build capacity and cooperate flexibly through ecological opening, improve business efficiency and user satisfaction, and jointly promote the value of building a green circular economy system. The value of trade-in is not only released to serve consumers, but also to serve the industrial chain, the ecological circle and the whole society.

Today I’m bringing you a domestic car. Now let’s follow Xiaobian to see what it has done.

Let’s look at the appearance of Seal 06 first. The front face of Seal 06 presents a tough design style and looks very capable. Coupled with the stylish and generous headlights, it is in line with the aesthetics of consumers. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car, the size of the car body is 4830MM*1875MM*1495MM. The car adopts solid lines, giving people a very delicate feeling. With large-sized thick-walled tires, the shape is quite simple. In the rear part, the rear of the car echoes the front of the car, and the taillights give people a very spiritual feeling and create a good atmosphere.

Sitting in the car, the interior looks very fashionable and dynamic, giving people a very streamlined feeling. The steering wheel of the car is well designed and made of leather, which gives people an impulse to control it. From the central control point of view, the 15.6-inch central control screen is used for decoration, which makes the interior style impressive and conforms to the temperament of the car. The interior feels good, and then look at the dashboard and seats, which is very eye-catching. The car uses leather seats, which are wide and thick, and the overall ride feels soft and comfortable.

Seal 06 is equipped with car networking, driving mode selection, remote control key, Bluetooth key, NFC/RFID key, indoor atmosphere light, traction control (ASR/TCS, etc.) and other configurations, which can be said to be quite satisfactory.

The Seal 06 introduced today is not only eye-catching in space, but also has reached the mainstream level in various configurations, and there is nothing to be picky about driving experience and space experience. Today, you can go to the 4S shop to experience this car.

Choosing a new species, you may not be able to get around a seven-series car. There are so many cars with 7 in their names, which one is more advanced in performance and technology? Let’s compare this year’s very hot, extremely krypton 007 and.

Coincidentally, the top models of these three cars with "7" in their names are all priced at 299,900 yuan. Below, let’s compare the top models of these three cars. What are the big differences?

Who has stronger motivation for the performance dispute?

Extreme Yue 07, Extreme Krypton 007 and Xiaomi su7, these three cars are the main performance cars, so let’s start with the performance comparison.

The three cars are both front induction asynchronous and rear permanent magnet synchronous dual motors. The electric motor of Krypton 007 comes from Quzhou Polar Electric, the electric motor of Xiaomi SU7 comes from Suzhou Huichuan, and the electric motor of Extreme Yue 07 comes from Weirui, a subsidiary of Geely, which is the motor supplier of most electric vehicles under Geely. The total power of the front and rear motors of Extreme Yue 07 is 530 kW, while the total power of Extreme Krypton 007 is 475 kW and that of Xiaomi SU7 is 495 kW. The gap between them is still quite large.

Let’s look at the endurance performance again. The three models are the same. The CLTC cruising range of the 93.4kWh battery of Extreme Yue 07 is 770km, while that of the 100kWh battery of Extreme Krypton 007 is 660km, and that of the 101kWh battery of Xiaomi SU7 is 800km.

Not only does it have strong performance, but the overall size of the Extreme Yue 07 also exceeds that of the other two cars. The body size of 1475/3013/1710 and the wheelbase of 3013 give the Extreme Yue 07 a more comfortable driving experience in the car.

In addition, in terms of warranty service, Extreme Yue 07 has the first vehicle owner’s lifetime warranty, Extreme Yue 07 and Extreme Krypton 007 have the first vehicle owner’s lifetime warranty, while Xiaomi SU7 only has the warranty policy of five years or 100,000 kilometers, eight years or 160,000 kilometers. Among the three cars, the warranty of Extreme Yue 07 is the most reassuring to the owners.

Chassis dispute, regardless of the cost of the control experience is the best.

Whether you are galloping on the highway or walking through the city streets flexibly, you need excellent chassis design and suspension adjustment if you want to have stronger sports performance. In terms of chassis architecture, Extreme Yue 07 is based on the vast architecture platform of Geely SEA, and there are many models of Volvo and Extreme Krypton. Therefore, Extreme Yue 07 has an overall chassis adjustment level that can stand the test.

Extreme Yue 07 and Extreme Krypton 007 have front double wishbone and rear multi-link independent suspension, while Xiaomi SU7 is the front double wishbone and rear five-link suspension. The structure of multi-link independent suspension is complex, and the manufacturing process requires high requirements, so the cost is relatively high.

In contrast, the structure of five-bar suspension is relatively simple, the manufacturing process requirements are low, and the cost and price are relatively low. Relatively speaking, Extreme Yue 07 has better handling and comfort performance.

In the battle between wisdom and driving, smart car robots are the first choice.

At present, the level of intelligent driving has become an important indicator for users to purchase new energy vehicles. Being positioned as the most "smart" automobile robot in China smart cars, Extreme Yue 07 is superior in intelligent driving ability.

In terms of intelligent driving hardware, the three cars have extremely equivalent basic components. On this basis, the environmental awareness camera of Extreme Yue 07 is 8 million pixels, while that of Xiaomi SU7 is 3 million pixels. As we all know, the main function of the environment-aware camera is to realize the intelligent driving function. By sensing the surrounding environment of vehicles, including roads, vehicles, pedestrians, etc., the environment-aware camera can assist the automobile intelligent control system to realize the intelligent driving function. Extreme Yue 07 claims to be the only one in the world with automatic parking shift function. Based on the perception ability of intelligent driving system, it makes a fusion judgment on the obstacles and passable areas in the front and rear of the vehicle, and then allows the vehicle to output the target gear, which provides greater convenience for drivers.

In addition, Xiaomi SU7 used three millimeter-wave radars, five for Extreme Krypton 007, nine for Extreme Yue 07, and two more cameras in the car. Because millimeter-wave radar can penetrate rain, fog and obstacles, and provide more accurate distance and speed measurement capabilities, it is more applied to the ultra-07 of millimeter-wave radar, and it also has more powerful intelligent driving assistance functions. All four doors are equipped with high-cost independent millimeter-wave radar, so the doors can automatically identify external obstacles, so as to control the opening distance and ensure that there will be no rubbing and collision when opening the doors. In winter, if the door is frozen because of freezing rain or snow, you can also take the initiative to break the ice. The maximum breaking power is above 500N, and you won’t worry about it in extremely cold areas and weather. In addition, the millimeter-wave radar can also judge the objects approaching from the rear, such as bicycles and motor vehicles outside the car, and make an early warning. It will also automatically increase the damping of the door opening and actively avoid the occurrence of danger.

Tram circle comments:

The AI Smart Car, which combines the superior resources of Baidu, Geely and Contemporary Amperex Technology Co., Limited, has a price of 209,900 to 299,900 yuan. However, the limited cash reduction of 10,000 yuan introduced during the same period of listing makes it more cost-effective compared with its peers. Coupled with the advantages of control, performance and intelligent driving, Extreme Yue 07 has received keen attention since its listing. The ultra-Vietnamese brand also started to strengthen its sales in May, and the delivery volume achieved a leap-forward growth for three consecutive months in July, August and September. After the explosive growth of Xiaomi SU7 in June, the growth momentum has leveled off in July, August and September. Fierce competition has started, and Extreme Yue 07 has stronger competitive strength in the mainstream battle of three performance cars.

Billion-level market is worth deep cultivation.

When choosing the target of agency products, its market depth and breadth are one of the most important considerations.

According to statistics, the national personal care market has an annual market size of about 80 billion yuan. Electric shaving, which is known as the "king of personal care", is the most important category, with a market size close to 30 billion yuan. With the development of industries and sub-categories, the new demands of consumers are constantly being met, and the market scale is still growing.

Category innovation hits the blue ocean of the market directly

No matter domestic or foreign brands, they have not upgraded their products for more than years, and they are clumsy in size, outdated in appearance and traditional in art, and generally make batteries/power cords/special charging stands inconvenient to carry and use every day.

In 2017, Xiaomi Eco-chain enterprise Xumei Technology was founded, and the "debut" product Mijia ultra-thin portable shaver, the pre-sale sales exceeded 40,000 units, and the sales in that year exceeded 500,000 units. This product is not only compact, but also the first to be equipped with a Type-C charging port. Since then, the category of "portable shaver" has been formally established in the market, and the Type-C charging port has been gradually applied to some razors.

Distinctive competition with distinctive characteristics

Traditional razor brands have been in the market for many years, and it is difficult for new brands to compete with them. Beard shaver focuses on the characteristics of "fashion and portability", which is different from traditional categories in product positioning, scenes and attributes, and specializes in "the second knife for men" and the personality choice of the next generation of youth. When people think of razors suitable for travel, or young people want to find different choices from their parents, beard shaver can make everyone shine.

Up to now, more than ten products have been launched in two series. Almost every one comes standard with IPX7 waterproof, all-metal body, Type-C charging, long battery life, boot protection and other functions. It has won many awards and is also loved by consumers. Among them, the T3 series of beard turbine shaver alone has created sales of 300 million.

Own factory, deep research and development

Unlike the "online celebrity" brand that has sprung up in the market in recent years, Xumei Technology is also a research and development enterprise with its own factory. It is a rare razor brand with complete self-developed reciprocating razor technology in China.

Because of the high research difficulty and large investment, reciprocating shaver has always been synonymous with the high-end shaver market. Some international brands of reciprocating shavers cost three or four thousand yuan at a time, and Xuman Technology has filled the gap in domestic reciprocating shavers and pulled the unit price of its products within one thousand yuan. With the improvement of people’s consumption power, the market share of reciprocating razors is rising, and opportunities are gradually emerging.

(Editor: cubnzjh)

　　Xinhuanet Beijing, December 28 th, 2017 has been "insufficient balance". Over the past year, the Ministry of Education has issued a number of new policies around the hot and difficult issues of central concern, social concern and people’s concern, and promoted new breakthroughs in key areas and key links. A few days ago, the Ministry of Education announced the annual work inventory, and 20 tasks added another bright color to the development of education in China.

　　In January, the State Council issued the 13th Five-Year Plan for the Development of National Education, which is a programmatic document guiding the national education reform and development during the 13th Five-Year Plan period. The Plan defines the guiding ideology, basic principles, main objectives and main themes of the education reform and development in the 13th Five-Year Plan, and proposes that by 2020, important progress will be made in education modernization, and the overall strength and international influence of education will be significantly enhanced, which will push China into the ranks of powerful countries in human resources and talents and lay a solid foundation for realizing the long-term goal of China’s education modernization in 2030.

　　2. Accelerate the construction of "double first-class"

　　In January, the Ministry of Education, the Ministry of Finance and the National Development and Reform Commission issued the Implementation Measures for Promoting the Construction of World-class Universities and First-class Subjects as a Whole (Provisional). In late September, the list of "double-first-class" universities and disciplines was published, with 42 first-class universities, 95 first-class disciplines and 465 disciplines. In the new historical period, the construction of "double first-class" is of great significance to improve the development level of higher education in China, enhance the core competitiveness of the country and lay a long-term development foundation.

　　3. Revise the regulations on the management of college students.

　　In February, the Ministry of Education issued the newly revised Regulations on the Management of Students in Colleges and Universities. This comprehensive revision has made great efforts to enhance the pertinence, standardization, scientificity and operability of the Regulations, timely reflected and embodied the new ideas, ideas and strategies of the central government on higher education, adapted to the new needs of economic and social development, and reflected the new changes in higher education and management. The implementation of the new "Regulations" will play an important role in maintaining the normal education and teaching order in schools, safeguarding students’ rights and interests, standardizing students’ behavior and promoting their all-round development.

　　4. Strengthen and improve ideological and political work in colleges and universities under the new situation.

　　In February, the Central Committee of the Communist Party of China and the State Council issued "Opinions on Strengthening and Improving Ideological and Political Work in Colleges and Universities under the New Situation", which is of great significance for adhering to the Party’s educational policy, adhering to the socialist direction of running schools, adhering to moral education, strengthening ideological guidance, taking root in running universities in China, comprehensively promoting all the work of Party building, and effectively managing the Party and strictly implementing it. In February, the Party Group of the Ministry of Education issued the "Standards for the Party Construction of Students in Ordinary Colleges and Universities" and in August issued the "Opinions on Strengthening the Party Branch Construction of Teachers in Colleges and Universities under the New Situation", as an important measure to deepen the comprehensive and strict management of the Party and extend it to the grassroots level of colleges and universities. In September, the Ministry of Education revised and promulgated the Regulations on the Construction of Counselors in Colleges and Universities by ministerial order, which is an important institutional arrangement to further strengthen the construction of counselors in colleges and universities and enhance their professional level and professional ability. In December, the Ministry of Education issued the "Outline for the Implementation of the Quality Improvement Project of Ideological and Political Work in Colleges and Universities" to effectively build the "Top Ten" education system and get through the last mile of education. The Ministry of Education has also designated 2017 as the "year of teaching quality of ideological and political theory courses in colleges and universities", continuously improving the affinity and pertinence of ideological and political course teaching and enhancing college students’ sense of acquisition of ideological and political courses.

　　5. The plan to popularize education in senior high school started.

　　In March, the Ministry of Education and other four ministries and commissions jointly issued the "High School Education Popularization Plan" (2017— In 2020), it is proposed that the gross enrollment rate of high school education in China will reach more than 90% by 2020. The key to tackling the problem is to ensure the basics, make up the shortcomings and promote fairness. The key point is to improve the popularization level of poverty-stricken areas, ethnic minority areas, remote areas and old revolutionary areas in the central and western regions, ensure the educational opportunities for students with financial difficulties, disabled students and their accompanying children, and solve outstanding problems such as the high proportion of large classes in ordinary high schools, the continuous decline in the enrollment ratio of vocational education, and the difficulties in school operation. The implementation of the plan is of great significance and far-reaching influence for popularizing high school education, further improving the overall quality of the people, the competitiveness of the labor force, and building a strong country with human resources.

　　6. Deepen the "streamline administration, delegate power, strengthen regulation and improve services" reform in the field of higher education.

　　In March, the Ministry of Education and other five departments jointly issued "Several Opinions on Deepening the Service Reform in the Field of Higher Education", aiming at the deep-seated problems in the reform and development of higher education, such as discipline, establishment, post, employment, job title evaluation, salary distribution, and use of funds, further delegating power to local and universities, loosening the burden and simplifying the burden, so that schools can have greater autonomy in running schools. Deepening the "streamline administration, delegate power, strengthen regulation and improve services" reform in the field of higher education is a clear requirement of the State Council, an important measure to deepen the comprehensive reform of higher education, and an inevitable requirement to implement and expand the autonomy of running universities.

　　7. Implement the third preschool education action plan.

　　In April, four ministries and commissions, including the Ministry of Education, jointly issued the Opinions on Implementing the Action Plan for the Third Pre-school Education, making comprehensive arrangements for the reform and development of pre-school education during the Thirteenth Five-Year Plan, focusing on solving the problems of poverty alleviation areas, new population concentration areas in the two-child policy and kindergarten construction in the urban-rural fringe. It is proposed that by developing inclusive kindergartens and other measures, the gross enrollment rate will reach 85% and the coverage rate of inclusive kindergartens will reach about 80% in 2020.

　　8. Strengthen the construction of safety risk prevention and control system for kindergartens in primary and secondary schools.

　　In April, the General Office of the State Council issued the Opinions on Strengthening the Construction of Safety Risk Prevention and Control System for Kindergartens in Primary and Secondary Schools. The Opinions systematically designs and comprehensively stipulates the overall requirements of school safety risk prevention and control, risk prevention system, risk management and control mechanism, accident and risk resolution mechanism, leadership responsibility and risk resolution mechanism, aiming at building the campus into the sunniest and safest place, which is of great significance for effectively safeguarding the personal safety of teachers and students, ensuring the safety and order of the campus and promoting social harmony and stability.

　　9. Promote the provincial people’s governments to perform their educational duties.

　　In May, the General Office of the State Council issued the Measures for the Evaluation of the People’s Government at the Provincial Level in Performing its Educational Duties, which evaluated the leadership, management, guarantee and promotion of the development and stability of education by the provincial government, and the evaluation results served as the basis for the assessment of the leading bodies of the government and relevant departments. The "Measures" clearly define the evaluation objectives, standardize the evaluation process, and strengthen the accountability of assessment, which is of great significance for promoting the provincial people’s governments to fully and correctly perform their educational duties according to law and ensuring the implementation of the national education policies.

　　10. Deepen the collaboration between medical education and promote the reform and development of medical education.

　　In July, the General Office of the State Council issued the Opinions on Deepening the Collaboration between Medical Education and Further Promoting the Reform and Development of Medical Education, which was the first time to issue a document on the special work of medical education reform and development in the name of the State Council. The Opinions defined 14 reform tasks in four aspects, and put forward specific reform measures around comprehensively improving the quality of personnel training, comprehensively optimizing the structure of personnel training, strengthening the macro-management of medical and educational cooperation, and promoting the close combination of personnel training and use. It focuses on the major and deep-seated problems faced by the reform and development of medical education, and is a major reform with overall, strategic and leading significance, focusing on the construction of a healthy China.

　　11. Improve the development level of special education.

　　In July, the Ministry of Education and other seven departments issued the Second Special Education Promotion Plan (2017— 2020). The Promotion Plan clearly defines three key tasks: improving the special education system, enhancing the security capacity of special education, and improving the quality of special education. It proposes that the enrollment rate of compulsory education for disabled children and adolescents will reach more than 95% by 2020 by giving priority to regular school attendance, special education school attendance and door-to-door delivery. In addition, in April, the "Regulations on the Administration of the National Unified Examination for the Admission of Disabled Persons to Colleges and Universities (Provisional)" was promulgated, which provided reasonable convenience for disabled candidates who took the college entrance examination.

　　12. Improve the cultural exchange mechanism between China and foreign countries in the new era.

　　In July, the meeting of the Central Leading Group for Comprehensively Deepening Reform deliberated and adopted "Several Opinions on Strengthening and Improving Humanities Exchanges between China and Foreign Countries". After that, the State Council of China issued a document, emphasizing the need to innovate the high-level humanities exchange mechanism, reform the content, form and working mechanism of humanities exchanges in various fields, and integrate the concepts of humanities exchanges and cooperation into all fields of foreign exchanges. In 2017, six high-level people-to-people exchange mechanisms between China and Russia, China and the United States, China and Britain, Central Europe, China and France, and China and Indonesia were further consolidated, and the high-level people-to-people exchange mechanisms between China, South Africa and China and Germany were launched for the first time, serving the country’s reform and development and foreign strategy, demonstrating China characteristics, China style and China style.

　　13. Further strengthen compulsory education to control dropout and protect education.

　　In July, the General Office of the State Council issued the Notice on Further Strengthening the Control of Dropouts and Improving the Consolidation Level of Compulsory Education. The "Notice" makes arrangements for improving the consolidation level of compulsory education and ensuring the development of compulsory education, emphasizing the need to focus on the construction of a working mechanism to control dropout and protect education, and to avoid dropping out of school because of school weariness, poverty and inconvenience. This is a powerful measure to increase the support for compulsory education in rural areas, especially in areas such as the old, the young and the poor, and is of great significance to building a well-off society in an all-round way and winning the battle against poverty.

　　14. Strengthen and improve moral education in primary and secondary schools.

　　In August, the Ministry of Education issued the Guide to Moral Education in Primary and Secondary Schools. The Guide puts forward the goal of moral education at different levels, emphasizes the pertinence of moral education, and highlights the organic connection and gradual progress of moral education. The publication of the Guide will play an important role in improving the long-term mechanism construction of moral education in primary and secondary schools and comprehensively improving the level of moral education in primary and secondary schools.

　　15. The textbooks compiled by the three subjects of compulsory education are put into use.

　　Since September 1st, the Ministry of Education has organized a new textbook of three subjects — — Compulsory education ethics and rule of law, Chinese and history have been examined and approved by the National Textbook Committee and put into use in the initial grades of primary and secondary schools nationwide. The textbooks of "Three Subjects" attach importance to cultivating and practicing socialist core values, implementing Chinese excellent traditional culture education and strengthening revolutionary traditional education. Compiling unified textbooks is an important decision of the central government, an important measure to educate people, and the need to improve the quality of education.

　　16. Deepen the reform of the education system and mechanism.

　　In September, the general offices of the General Office of the Central Committee of the CPC and the State Council issued the Opinions on Deepening the Reform of Educational System and Mechanism, aiming at the outstanding problems and key points of all kinds of education at all levels, clearly proposing to systematically promote the reform of educational methods, school-running models, management systems and guarantee mechanisms, and making efforts to improve the basic institutional system in Socialism with Chinese characteristics, so as to make all kinds of education at all levels more in line with the laws of education, the laws of talent growth and the all-round development of people, and to provide institutional guarantee for the development of modern education with China characteristics and world level.

　　17. Strengthen the comprehensive management of bullying among primary and secondary school students.

　　In November, 11 departments, including the Ministry of Education, jointly issued the Plan for Strengthening the Comprehensive Management of Bullying among Primary and Secondary School Students. The Governance Plan clarifies the definition of student bullying, puts forward specific measures to prevent it, standardizes disposal procedures, clarifies disciplinary measures for different situations of student bullying, and establishes a long-term mechanism and clarifies the division of responsibilities. This is of great guiding significance for implementing the prevention and control of bullying among primary and secondary school students and building the campus into the safest and sunniest place.

　　18. Implementation of management standards for compulsory education schools

　　In December, the Ministry of Education issued the Standards for the Management of Compulsory Education Schools, which comprehensively and systematically sorted out the basic requirements for the management of compulsory education schools in China for the first time. The standard defines the main management responsibilities of the school from six aspects: safeguarding students’ equal rights and interests, promoting students’ all-round development, leading teachers’ professional progress, improving the level of education and teaching, creating a harmonious and beautiful environment, and building a modern school system, including 88 specific contents such as "adhering to the principle of admission without examination" and "implementing balanced classes". The promulgation and implementation of the Management Standards is of great significance to comprehensively improve the quality of compulsory education, promote the balanced development of compulsory education, standardize the school-running behavior of compulsory education and comprehensively improve the development level of compulsory education.

　　19. Deepen the integration of production and education

　　In December, General Office of the State Council issued Several Opinions on Deepening the Integration of Industry and Education. For the first time, the Opinions clarified the policy connotation and institutional framework of deepening the integration of production and education, integrated education first and talents first into various policies, and improved the promotion mechanism of the integration of production and education. Deepening the integration of production and education will promote the development of vocational education and higher education, strengthen the cultivation of innovative talents and technical skills talents, give better play to the leading role of education in supporting industrial transformation and upgrading, and further promote the coordinated development of education and economy and society.

　　20. Start the ten thousand teachers’ teaching program in Tibet and Xinjiang.

　　In December, four departments, including the Ministry of Education, jointly issued the "Implementation Plan for Ten Thousand Teachers in Tibet and Xinjiang", and the first batch of 4,000 teachers were planned to be sent to Tibet, Xinjiang and Corps. The implementation of this plan will effectively alleviate the contradiction of the shortage of excellent teachers in the recipient areas of Tibet and Xinjiang, and promote the education and teaching level of recipient schools in Tibet and Xinjiang.

　　CCTV News:At present, the number of newly confirmed cases in the world has rebounded for the second week in a row, and the number of newly infected local people in China is still at a high level, and the scope of the affected cities continues to expand. The National Health and Wellness Commission stressed that it is necessary to continue to adhere to the "dynamic zero clearing", at the same time improve the level of scientific and precise prevention and control, and constantly optimize the epidemic prevention and control measures.

　　Improve the ability of early warning and response to epidemic situation and realize social zero clearing as soon as possible

　　At present, the epidemic situation in Jilin City and Changchun City is in the stage of sustainable development, and the epidemic situation in Shanghai, Hebei, Fujian and Liaoning is growing rapidly. The epidemic situation in Qingdao, Weihai, Zibo, Shenzhen and Dongguan in Guangdong has been initially controlled. The epidemic situation in Beijing, Chongqing and Zhejiang tends to be stable. The National Health and Wellness Commission said that it is necessary to continue to adhere to the general policy of "dynamic zero clearing", improve the ability of epidemic monitoring, early warning and emergency response, scientifically organize nucleic acid and antigen testing, and promote that infected people should be fully collected and close contacts should be separated, so as to realize social zero clearing as soon as possible.

　　Establishing enterprises in epidemic-free residential areas in Quanzhou, Fuzhou to prevent and control production

　　In order to coordinate the prevention and control of epidemic situation and economic and social development, Fuzhou and Quanzhou are actively promoting the establishment of epidemic-free communities, communities and enterprises. Party member cadres, community workers and residents take the initiative to participate in social control of epidemic prevention and protect healthy homes. The enterprise carries out nucleic acid detection on employees once every two days, adopts a separate meal system for dining, and carries out all-round disinfection on workshops and factories every day.

　　Shenzhen optimizes prevention and control strategies to ensure "steady growth" with "precise prevention"

　　On March 24th, Shenzhen achieved the first social "dynamic clearing" since the current epidemic. On the basis of continuously optimizing epidemic prevention and control measures, Shenzhen has taken 30 specific measures to help all walks of life to restore production and business activities and normal working order in an orderly manner, and to ensure "steady growth" with "precise prevention".

　　Shandong: The prevention and control of epidemic situation is stabilizing and improving, and the hoof of returning to work and resuming production is steady.

　　At the press conference held on the afternoon of March 25th, the Information Office of Shandong Provincial People’s Government said that Binzhou City had achieved "dynamic zero clearing" for three consecutive days, and the situation of epidemic prevention and control in the province was further consolidated. Prior to this, Laixi in Qingdao had achieved social clearing. As of the 23rd, the recovery rate of industrial enterprises above designated size reached 93%.

　　Continuously improve the level of accurate prevention and control of zoning, grading and differentiation

　　The analysis pointed out that the current situation of epidemic prevention and control in China is still very complicated. It is necessary to continuously improve the level of accurate prevention and control by zoning and grading, quickly and effectively deal with the clustered epidemic in some areas, strive to achieve the maximum prevention and control effect at the minimum cost, and minimize the impact of the epidemic on economic and social development.