According to our newspaper, Jay Chou is determined to take on the adventure action blockbuster "Thorn Mausoleum" next year. It is rumored that the salary is 20 million yuan. Wu Dun, the boss of the production company and Changhong Company, said: "I will not say the price number, because Jay’s talent and affection are priceless."
Time travel love triangle
In an interview yesterday, Wu Dun confirmed that he had signed a contract with Jay Chou, and that he would not play the previously popular "Kung Fu Slam Dunk 2", but the newly created "Thorn Ling" by him and director Zhu Yanping. Wu Dun said: "We have already filmed the basketball and kung fu scenes in’Kung Fu Slam Dunk ‘. The movie is most afraid of repetition and has no freshness, so we have re-created’Thorn Ling’, which is a masterpiece of emotion, action and adventure."
Zhu Yanping said that "Stinger’s Tomb" is a story he has conceived for many years, and the plot cannot be revealed too much, but the outline will be a modern couple who accidentally fall into the time and space tunnel to the tomb of Genghis Khan, start a treasure fight with a mysterious man, and have a triangular love affair that travels through time and space. In fact, Jay Chou has already traveled through time and space in his own "Unspeakable Secret".
Lock in the Korean diva actress
Zhu Yanping knows that Wu Dun and Jay Chou both attach great importance to the script, and has asked the famous screenwriter of "Sweet Honey" An Xi to carefully design the emotional rivalry of the characters in the film. The team of "Thorn Ling" includes martial arts director Cheng Xiaodong, art designer Xi Zhongwen and other strong teams of "Kung Fu Slam Dunk", and the cost is as high as 100 million yuan. The heroine is locked in a diva actress who has acted in the Korean drama "Love in Harvard".
Reverse the market and raise the salary to 20 million yuan
It is rumored that Jay Chou’s salary has also increased from 10 million yuan in "Kung Fu Slam Dunk" to 20 million yuan. Wu Dun said that the exact figure cannot be disclosed, but it must have increased, because Jay can direct and act, has market charm in all Asia, and is a real big star. Jay Chou’s "Jewell" company also confirmed the day before yesterday that Jay Chou did sign a contract with Changhong Company to continue to cooperate with the film. As for any compensation figures, the company has never responded. It is reported that the film is planned to be shot in January next year, and filming will start in March. It will be released in the 2010 lunar year. (He Bien)
[Pacific Auto] On April 22, Shanhai T2 was officially launched. The new car launched a total of 3 configuration models, and the price range is 17.99-20 9,900. At the same time, the new car also launched a wealth of car purchase rights, deposit gift, rejuvenation gift, financial gift, quality assurance gift, traffic gift, charging gift and supreme gift. In addition, the (|) four-wheel drive version and the fuel version of the traveler’s long shaft 7-seat version are on pre-sale and will be listed in the second half of this year.
Jietu Shanhai T2 can be understood as a plug-in version of Jietu Traveler, so the two cars are basically the same in terms of appearance, interior, size, etc. The overall design style is very hard, using a square box shape, equipped with rough front and rear enclosures, wheel eyebrows, foot pedals, roof racks and external spare tires, etc., showing a full off-road atmosphere. In addition, the new car also has trailer qualifications, with a total weight of 750 kilograms for quasi-trailers (trailers without brakes) and 1600 kilograms for quasi-trailers (trailers with brakes).
In terms of body size, the length, width and height of Jietu Shanhai T2 are 4785/2006/1875mm and 2800mm respectively. In off-road parameters, Jietu Shanhai T2 is 28 °, 30 ° /18 °, with a minimum ground separation of 220mm and 700mm.
In terms of the interior, the overall shape takes into account both hard-edged and fashionable sense, using a lot of straight lines and rectangular types to highlight the hard-edged atmosphere; at the same time, it is equipped with a 15.6-inch floating central control screen, a 10.25-inch full LCD instrument panel and an electronic gear shift mechanism to enhance the technological atmosphere in the car, and is equipped with a Qualcomm Snapdragon 8155 chip. In addition, the interior materials are very elegant, using suede material with thick metal trim and chrome trim everywhere, showing a sense of luxury.
In terms of power, Jietu Shanhai T2 is equipped with a plug-in hybrid system composed of 1.5T, electric motor and 3-speed DHT gearbox, with an engine of 115 kW and a peak of 220 Nm; the system has a comprehensive 280 kW and a comprehensive peak torque of 610 Nm. The fuel consumption is only 6.4L/100km, and the maximum speed is 197km/h.
In terms of battery life, the new car offers a capacity of 36.7 kWh and 43.24 kWh lithium iron phosphate battery packs to choose from. The CLTC pure electric cruising range is 129km and 208km respectively, and the comprehensive cruising range is 1300km when fully charged. In addition, the new car supports fast charging and a maximum external discharge power of 6.6 kW.
Judging from the current market environment, Jietu Shanhai T2 will compete with Raptors and other models. Relying on the advantages of relatively close-to-the-people price, hardcore styling, rich configuration and strong power, Jietu travelers have already become popular in the market, with monthly sales exceeding 10,000 in a row, which undoubtedly lays a good foundation for Jietu Shanhai T2. Now the listing will provide consumers with richer choices and further increase market share. (Text: Pacific Automobile, Wu Qi)
Speaking of Fan Bingbing, from the girl "Jinsuo" in Huanzhu to the current "Fan Ye", she has a lot of right and wrong in the past, such as rumors of illegitimate children, rumors of plastic surgery, etc., to doubts about her lack of acting skills and representative works, it is simply countless. How can such a controversial character still dominate the status of a first-tier actress? In fact, there are no reasons.
For example, few people know that Fan Bingbing also has an identity. In the latest list of "Chinese philanthropists", Fan Bingbing is second only to Huang Xiaoming and his wife and Jackie Chan.
What does this mean? Fan Bingbing is not only beautiful but also beautiful.
As the saying goes, in this era when doing charity is also controversial, people’s hearts are really unpredictable. And the charity organization established by Fan Bingbing has lasted for six years, not to mention the results. But from her charity behavior that has lasted for six years to the first time after breaking out of a new relationship, she did not forget to bring her attention to charity, and she had to say that she did have a "plan".
So what exactly is Fan Bingbing doing for charity?
It is said that by chance, Fan Bingbing and his friend Chen Lizhi, the general manager of Matt Culture Development Company, who had visited Tibet many times, talked about Ali’s children with congenital heart disease, and decided to do their best to help them. In August of that year, he and the staff of Fan Bingbing Studio went to Ali area to inspect the local situation.
The journey was bumpy and the weather was bad. On the way back, there was even a flash flood, which washed the road into four or five sections. In some places, even the cars were washed away.
Fan Bingbing once said in an interview: "Because of the altitude, the incidence of congenital heart disease is much higher than that in the inland; also because of the altitude, very few people pay attention to them. The local people are resigned to the idea of fate, and the children there have bright eyes… I feel that since I have the opportunity to understand this place and come here, I want to do something."
Some people say that if you go to Tibet without Ali, you will not really experience the charm and mystery of Tibet. But how many people know that in this ancient country with a high degree of civilization, various altitude diseases accompanied by backward economic conditions plagued the local residents.
The incidence rate of congenital heart disease in children is about 4 to 8 thousand, and in high-altitude areas like Ali, the incidence rate is 2 to 3 times higher than that in the mainland. Backward medical conditions, underdeveloped economic environment, and resigned survival concept make these patients incompetent and powerless in the face of disease. Often, a heart attack patient who loses the ability to work and consumes the family’s economic income will bring down a family.
After Fan Bingbing returned, he launched the "Heart of Love" public welfare organization, and has been visiting Ali every year since 11 years. Fan Bingbing said: "I can do as many things as I can, and I can save one. This is the most practical concept."
In addition, in order to draw attention to these people in need, Fan Bingbing has used many ways to bring attention to them, such as going to the hospital on her birthday, taking a local child to appear on the cover of a magazine, and going to Ali the day after announcing her relationship. Although this series of behaviors may be called hype, it does work – to bring more attention to these children.
Even persuaded many celebrities in the circle to participate, including Zhang Ziyi, Han Hong, Selina, Li Yinhe, etc., to screen nearly tens of thousands of children and save 200 lives.
Fan Ye, who lived with his heart, in addition to doing charity, his life became more and more smooth and sweet, and his relationship with Li Chen, the big black cow, became increasingly stable. This was really a blessing…
I believe that for many people in their 80s and 90s, Wahaha AD calcium milk is a happy memory of their childhood. At that time, there was no Yili, no Mengniu, only Wahaha’s sour and sweet taste. As long as you hold a bottle of Wahaha AD calcium milk, it seems to have the whole world!
If Barcode Jun told you that Wahaha AD calcium milk is not an ordinary drink, but a health drink, would you be surprised? To be honest, even Barcode Jun himself doesn’t believe it – this cheap and delicious drink is actually a tall health product?
However, Barcode Jun found from the information published on the website of the State Food and Drug Administration that the name of Wahaha AD calcium milk was on the list of domestic health foods.
(Image source: State Food and Drug Administration website)
Both Wahaha AD calcium milk drink and Wahaha second-generation AD calcium milk drink received blue hats as early as 1998. The health function of Wahaha AD calcium milk drink is to promote growth and development, while Wahaha second-generation AD calcium milk drink adds an item to improve gastrointestinal tract on the basis of the former.
(Image source: State Food and Drug Administration website)
(Image source: State Food and Drug Administration website)
From the name, the calcium milk on the list of health products should be the Wahaha AD calcium milk drink we are familiar with (it is worth noting that it was also filed on April 21, 2016).
Then compare the nutritional content table of Wahaha AD calcium milk drink with the functional ingredients of health products, and the two are also consistent.
Wahaha AD calcium milk drink nutritional content table
From the above information, we should be able to come to a conclusive conclusion: Wahaha AD calcium milk is a health product! Does this subvert the perception of many people?
However, Barcode Jun found that the situation seemed a bit complicated.
First of all, there is no "blue hat" logo on the bottles of Wahaha AD calcium milk sold now.
There is also no "blue hat" on the outer packaging box.
Then, enter the official website of Wahaha to check, and Barcode Jun did not find Wahaha AD calcium milk in the category of "medical and health products".
(Image source: Wahaha official website)
Wahaha AD calcium milk is only classified as a "protein drink".
In other words, even the Wahaha Group itself did not regard it as a health product!
This time, Barcode Jun was completely confused!
Is Wahaha AD calcium milk a health product? If so, why doesn’t Wahaha Group promote and sell it as a health product? If not, why is its information on the list of health products of the State Food and Drug Administration (and has recently been filed)?
In this regard, Barcode Jun did not find an answer.
However, a friend of Barcode Jun said that he doesn’t care whether Wahaha AD calcium milk is a health product, because he likes the sour and sweet taste, which can evoke childhood memories.
Similarly, Wahaha Group is also willing to play the emotional card to promote its products.
Yes, for most people, drinking Wahaha AD calcium milk is not about efficacy, but about feelings.
Affordable is another attractive aspect of Haha AD calcium milk. According to the inquiry on Tmall, the 220ml Wahaha AD calcium milk sells for only about 40 yuan for 24 bottles. On average, one bottle is only more than one yuan, and the price is quite close to the people.
Barcode Jun believes that feelings and low price are the reasons why consumers really love Wahaha AD calcium milk. On the contrary, few people care whether Wahaha AD calcium milk is a health product. This may be one of the reasons why Wahaha Group abandoned the status of "health product" of this leading product? Of course, only Wahaha Group itself knows the most about the central reason.
A few days ago, the car workshop obtained the configuration information of the new Lynk 03, the new car will be listed on September 23, the estimated price is consistent with the current sale, about 150,000 yuan.
The interior of the new Lynk & Co 03 will be upgraded, starting with a 12.3-inch LCD dashboard + 12.8-inch central control screen, and equipped with a Qualcomm 8155 chip, making the car smoother and more responsive.
In addition, the new Lynk & Co 03 PLUS is equipped with keyless start, dual temperature zone automatic air conditioning + rear discharge trend, 6-way adjustment of the main driver’s electric seat, 8 high fidelity speakers, 360 panoramic images and 17-inch aluminum alloy wheels.
The Pro version will add a leather steering wheel, stepless streamer ambient light, front seat heating, and adaptive cruise on top of the PLUS.
Compared to the Jinxing Pro, the Halo adds an automatic parking assist system, a digital key, LED star matrix headlights, and an AR-HUD head-up display system.
At the same time, the new Lynk & Co 03 + also has a wind-powered version, equipped with a steering wheel performance keypad, track driving mode, sports exhaust system, driver’s seat ventilation, memory function, and central control sliding screen.
Compared with the wind version, the performance package version adds a full carbon pneumatic package, 19-inch forged wheels, front cabin aluminum lateral stability reinforcement rods, and automatic parking assist systems.
Compared with the wind version, the Cyan version adds high-performance four-piston fixed calipers, damping adjustable shock absorbers, high-performance track tires, and the co-pilot eliminates the electric seat and heating functions.
In terms of power, the new fuel version will come standard with a 2.0T engine and be divided into low/medium versions, matching a 7-speed wet dual-clutch transmission. The 03 + and 03 + Cyan versions will be equipped with a 2.0T high-power version, matching an 8-speed automatic transmission, and equipped with the sixth-generation BorgWarner four-wheel drive system.
In addition, the new Lynk & Co 03 also has a hybrid version, which will be equipped with a dedicated 1.5T three-cylinder engine, matched with a 3-speed hybrid electric drive DHT Pro + gearbox.
Overall, there are still many places where the new Lynk & Co 03 has been upgraded. It can be said that it has been fully upgraded from the inside out. There are still a few days before the new Lynk & Co 03 is listed. Interested friends should not miss it.
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[PConline Wuhan stationQuote]Huawei P7 is an ultra-thin smartphone with a body thickness of only 6.5mm. It uses its own HiSilicon Kirin 910T 1.8GHz quad-core processor, 1.8GHz main frequency, 2GB RAM + 16GB ROM. At the same time, it is equipped with a 5.0-inch 1080P resolution IPS screen, adopts in-cell technology, and the front and back bodies are covered with the third-generation Corning Gorilla Glass. The design is very delicate. At present, Huawei P7 Telecom Edition merchants offer 1880 yuan. If you are interested, don’t miss it.
Huawei P7 Telecom version is equipped with a 5.0-inch 1080P resolution IPS screen on the front, using in-cell technology, and the front and back bodies are covered with the third-generation Corning Gorilla Glass. It looks not only beautiful, but also quite atmospheric. Equipped with a HiSilicon Kirin 910T quad-core processor with a main frequency of 1.8GHz, with a combination of 2GB RAM + 16GB ROM, the overall performance is powerful. It has a combination of 13 million pixel rear + 8 million pixel front-facing camera, the main camera adopts F2.0 aperture, Sony 4th generation stack sensor. And a 2500mAh capacity battery. Support 5-mode 10-band, dual-card dual standby and telecom 4G network.
Editor’s comment:Huawei Ascend P7 is Huawei’s latest flagship mobile phone, which has also been comprehensively improved in terms of performance. Huawei relies on its unique network, chip, and end point integration capabilities to bring an excellent 4G experience, with stronger signal capabilities than most mobile phones. According to the use of netizens, it is also not weak in terms of battery life.[Return to Wuhan Branch to view more]
When purchasing a machine, mention PConline Pacific Computer Network for better service or discounts.
????Behind every old photo lies an unforgettable history.
????On October 29, 1955, the No. 1 well in Karamay was happy to spray oil. With the noble responsibility and mission of winning glory for the country and making the country prosperous and strong, the seniors gathered in the magical land of Karamay, opening the curtain of the construction of the new China’s petroleum industry. The bittersweet years of generations of oil people were sown on this land of life and struggle. The buses that oil people took, the shops and barber shops they walked into… Those familiar and cordial memories that have made generations familiar to generations have witnessed the history of the city from scratch, from start to construction and development.
????The special issue of "City Memory" of our newspaper has opened a new column "Those Days" to review with you the imprints and unforgettable memories of the city.
?
The shuttle buses used by oil men in the 1970s.
??
????Karamay’s city buses evolved from the oil workers’ shuttle buses in the 1960s. At that time, the managers and operators of city buses were the transportation office of the Xinjiang Petroleum Administration and some units with cars. In 1961, the transportation office of the Xinjiang Petroleum Administration established a central dispatching room to deploy the shuttle buses and some long-distance buses from the oil field. This is the prototype of centralized and unified management of vehicles.
????After more than half a century of wind and rain, buses have been extended to every corner of the city, witnessing the vicissitudes of Karamay and the glorious journey of Karamay people in the desert.
????This issue’s "Those Years" column takes you through an old photo of the shuttle bus station to learn about the development history of urban public transportation in Karamay.
????1965
????Before
????Karamay does not have a shuttle bus, and every holiday, all units send cars to meet the basic travel needs of employees. In 1965, Karamay officially opened a shuttle bus for oil workers from the urban area to the outer exploration area, which runs every two hours. At that time, the shuttle bus took the current South Road, passing through the oil refinery, the third oil production plant, and the second oil production plant, and finally arrived at the Baijiantan bus station.
????At that time, there were fewer than 10 buses on this line, and it took two hours to travel one way. The original passenger car was a Jiefang brand short-distance car, with a total of 23 seats on the car, plus the people standing in the carriage, which could pull more than 50 people at a time. The floor of the carriage was paved with wooden boards, and some wooden strips were nailed horizontally to prevent slippage. Because the floor was not tightly sealed, the vehicles ran on gravel roads, and dust and sand would keep drilling up from the bottom of the vehicle during the process of driving. When arriving at the destination, the passengers were often choked to ashes.
????In the early 1980s
????Karamay has city buses. At that time, Karamay had only No. 1 and No. 2 bus lines.
????The starting point of the No. 1 bus is the Long March New Village, and the terminus is the current Research Institute; the starting point of the No. 2 bus is the current Heavy Oil Company, and the terminus is at the current Friendship Bridge. At that time, there were no other motor passenger vehicles in Karamay, but there were many people taking the bus. Each bus was equipped with a flight attendant, which mainly solved the difficulties of employees going to work.
????1988
????Citizens usually don’t charge money for taking the bus, only tickets. Tickets are issued uniformly by various units according to the standard timing, and the face value of the ticket is marked to take different distances. The flight attendants prepare tickets and sell them mainly to outsiders who go to Karamay to do business, but this is rarely the case.
????1993
????Unknowingly, the lives of Karamay people have undergone earth-shaking changes, and urban buses are no exception. This year, individual minibuses appeared in Karamay, which greatly relieved the transportation pressure of buses. In this year, Karamay’s urban buses began a new situation.
????1997
????The Petroleum Administration has centralized the collection of duty vehicles in various units and established a passenger transportation company for unified management. Public transportation is one of the main businesses of the passenger transportation company.
????Year 2004
????The passenger transportation company twice updated and added 54 bus shuttles.
????Year 2007
????All city buses are equipped with bus IC card systems.
????2008
????Of the 69 buses in our city, 80% are clean and comfortable Huanghai buses.
????Now.
????Karamay has opened 29 bus lines in the city center, and each bus line in the city sends buses every 15 minutes on average from 8:00 am to 10:00 pm, providing great convenience for citizens to travel.
Southern Network News
(Reporter/Tang Qiaoyan)12month23Meizu Technology held the "Meizu Conference" in Zhuhai2022As an annual event centered on Meiyou, itnot onlyIt is a user conference to communicate with users in depth and showcase the new development of the Meizu brand.It is also the day when important information about Meizu is released. At the event site, Meizu releasedMeizuM3
Pro full sceneHi-FiPlayer and blockbuster of the year Meizu20Series related information.
event site, Meizu TechnologyCEOHuang Zhipan said that Meizu has always loved products and used products to create a beautiful company. Today, Meizu has19Years old, while experiencing19After years of development, the most precious wealth left behind is Meiyou. With this, Meizu will also use this "Meiyou Conference"2022For a new starting point, the Meizu Conference will be made into a new tradition between Meizu and Meizu, becoming a carnival for Meizu across the country and even the world. Meizu will systematically increase its investment in the construction of Meizu culture in the future, and the Meizu Museum Project is one of them. The first Meizu Museum will be completed in the Meizu Building.
In addition, Meizu also announced a blockbuster message: with a three-year period, the future of Meizu’s full-scene store will be built1000Home as a goal, from2023From the beginning of this year, Meizu’s all-scene stores will have exclusive areas for Meizu, allowing Meizu friends to find exclusive interactive positions offline.
As one of the event’s blockbuster releases,MeizuM3
Pro full sceneHi-FiPlayeroverall appearanceAround Meizu Classic Music PlayerM3The "point" of·line·"Face" integrated design concept, flagship mobile phone-grade glass and metal materials, a complete glass cover and an integrated metal body on the front, the whole body has no breakpoints and exposed screws, which is perfectly reproducedMusic
Card The classic design.
asHi-FiThe player, Meizu’s senior acoustic development team and the industry’s senior decoding chip engineers have customized a moreProThe decoding chip…H1
Hi-Fi The decoding chip, itsAdopted high performanceTrue
1 -Bit Decoding scheme, compared to traditionalPCMSolution, the sound is more natural and the reduction is higher. at the same time,returnEquipped with an independent oversampling chip, the music signal is upscaled, and the details are added through the algorithm, which can upscaling the music up to11.2MhzSampling rate. For better releaseTrue
1-Bit Technical capabilities, including MeizuH1
Hi-Fi The whole block including the decoding chip analog circuitPCBThe circuit details are all deeply customized and developed by the Meizu Acoustics team, achieving full-linkTrue
1-Bit Audio architecture, full performance at once.
In addition, in order to solve the experience differences at different end points, Meizu engineers have launched a full-scene computing audio frequency project:Flyme
Sound R & D…It was revealed that…MeizuM3
Pro full sceneHi-FiThe player is shipped as the first batchFlyme
Sound Classic The equipment is currently in deep-dialing work, and it is expected that2023The spring of the year and our family.
Previously,exist2022Year "Love Like Summer"·On Meizu’s new summer adventure, Meizu announced19The host plans to accumulate harvest design submissions in more than half a year240Portion.The event site,Meizu will be previously selected by Meizu Friends19Managing Director Award4As the protagonist, the award-winning works are combined with a variety of works with personality and characteristics but have not won awardsbecomeA film…
Finally, Meizu announcedMeizu20The series flagship handset has entered the testing stage before mass production. This is a handset19The love of the owners and the vision of multi-end point, full scene, immersive fusion experience are integrated into the handset products of the next era,Also announcedNew opportunities will be available2023Spring of the YearListing.
On June 2, Huawei released a number of new products equipped with HarmonyOS. China CITIC Bank, as the only joint-stock commercial bank, participated in the first batch of cooperation and jointly launched the "China CITIC Bank" atomization service with Huawei.
The feature of HarmonyOS atomization service is that customers do not need to download the APP. Through the service card of "China CITIC Bank", they can enjoy the China CITIC Bank debit card application and progress inquiry service. At present, they can apply for McDonald’s joint card, escort plan platinum card, MasterCard platinum card, happy life card and other popular China CITIC Bank debit cards. Through the new simple operation mode, the convenience of user application and progress inquiry is greatly improved, bringing users all-round warm company, thus conveying the China CITIC Bank "Bank with temperature" brand concept.
The emergence of HarmonyOS will bring new opportunities: new end points, new interactions, and new scenarios. China CITIC Bank will effectively use the distributed capabilities of HarmonyOS to achieve multi-end point collaboration through the super end point concept, provide continuous and consistent operation, and improve customer experience from details; based on HarmonyOS atomization services, China CITIC Bank will respond to various scenarios, allowing users to achieve a more convenient operation experience and provide multi-faceted and warm operation services.
The atomization service of "China CITIC Bank" has laid the foundation for the innovative development of China CITIC Bank and HarmonyOS. In the future, the two parties will continue to cooperate in depth, carry out innovation and exploration in more business scenarios, and provide users with more warm services.
Huawei’s Yu Chengdong recently stood on Avita’s platform, saying bluntly that he is "confident that Avita’s intelligent driving assistance will become the best in the world, no one."
It signals that Huawei and Avita will continue to cooperate in depth.
A few days later, Avita also began to secretly poke the price reduction. In the Avita 11 warm spring limited-time car purchase discount plan, the price reduction method of "full car purchase directly deducted 10,000 yuan balance" saw Avita’s anxiety and nervousness.
Avita can be said to have been born with a golden spoon in her mouth.
Standing behind Mr. Avita, Mr. Tianyancha showed, were the three biggest players in the domestic automotive industry chain – Changan Automobile, Ningde Times and Huawei.
On August 8, 2022, the Avita 11 and the joint limited edition model Avita 011 were officially launched. Among them, the most exciting is the "boss" standing behind Avita.
On the one hand, it is Changan Automobile, which is firmly in the forefront of its own brand, and on the other hand, it is the "Ningde Times", which is famous in the field of new energy batteries. There is a "complain" news that car companies work for it. What is more exciting is that Huawei, which had absolute influence at that time, also joined the queue.
All three companies are leaders in their industries, and it is no exaggeration to call it a "three-strong alliance".
Tianyancha shows that in 2022 alone, Avita has conducted two rounds of financing, with a post-money valuation of only 10 billion yuan, and the arrival of Huawei and Ningde era has brought enough gimmicks to Avita, such as Huawei’s full-stack smart car solution, the first model under the CHN platform, and so on.
This also makes Avita debut is not ordinary, the first model Avita 11 has three configurations, the price range is 349,900 yuan – 409,900 yuan.
As of February 5th, the first model of Avita, Avita 11 in 38 days, has delivered more than 2000 vehicles; it is worth mentioning that when Avita 11 first pre-sale, had won the order of 5000 vehicles in 10 days, lock single average price (including optional) more than 400,000 yuan, also can be regarded as the scenery.
Under the "limelight" of Avita, we can also see Avita’s internal and external worries, executive changes, delivery doubts, the retreat of new energy subsidies, and questions about the "Chinese content" of the former extreme fox. Can Avita’s Huawei HI model support the ambition of independent listing? Where will the core of Avita’s products lead? Where is Avita’s imagination in the new energy field that is about to face a reshuffle in the new year?
1. With high-end power, whose incarnation is Avita?
Avita comes from under Changan Automobile, and in English it is "Avatr", which means "avatar".
On June 25, 2022, Avita invited Zhu Huarong, Chairperson of Changan Automobile, Xu Zhijun, Chairperson of Huawei, Zeng Yuqun, Chairperson of Ningde Times, and three business leaders to gather at the Avita booth of the Chongqing Auto Show to jointly launch the "new generation of intelligent electric vehicle technology platform – CHN". Whether it is the coincidental name and the guest coffee position behind it, it is enough to be called luxurious, and it is enough to show the importance and love of the three companies for Avita.
So what is the origin of the favorite of the three families?
In 2017, Changan Automobile launched the "Shangri-La Plan", which plans to build three new energy special platforms in 2020 and stop the sale of traditional fuel vehicles globally in 2025. At the same time, the "Changan New Energy Industry Fund" was established to cooperate with NIO, Bosch, Ningde Times and other companies to build a new energy vehicle circle. Time comes to 2023, less than two years before the deadline for Changan Automobile’s "Shangri-La Plan".
According to the latest production and sales data released by Changan Automobile, in 2022, the sales volume of Changan Automobile 2.3462 million, an increase of 1.98% year-on-year; the sales volume of independent brands 1.8746 million, the sales volume of independent brand passenger cars 1.3904 million, and the cumulative sales volume of independent brand new energy in 2022 271,200, accounting for 19.5% of the current period. In the new energy matrix of Changan, Deep Blue is positioned as 20~ 300,000 range, and the target in 2023 is 400,000, while Changan Deep Blue has just exceeded 10,000 units in December 2022. The task of positioning 200,000 is undertaken by the Changan brand, while Avita is in Changan 300,000 above the layout.
According to Tianyancha data, as of now, both Changan Automobile and Changan New Energy hold shares in Avita, and the proportion of the former is slightly higher than that of the latter, which also means that Avita has to be "higher" than Deep Blue to a certain extent, which is enough to show that Avita’s "incarnation" is the "incarnation" of Changan’s impact on high-end new energy.
At the same time, Avita’s marketing style is very "Huawei flavor", which is first reflected in "design". It is the same as the angular technology of major manufacturers in the popular sense. Avita’s models are more rounded, with closed air intake grilles, split headlight design, thin and narrow light strips, slippery back roof, through taillights, small size tailwindows, and round and full fenders and wide wheels, showing Avita’s avant-garde sports attributes. This is the same as when Huawei’s Mate series was borrowed from Apple by mainstream manufacturers. The avant-garde round frame backplane design, Leica’s joint name, Porsche’s joint name, etc. that were much higher than the average sales price made the Mate series a hit, and firmly occupied the high-end market, becoming a "typical" of domestic mobile phones.
In addition, there is Huawei’s HI model blessing, that is, under the premise of "not building a car", Avita’s suppliers supply full-stack intelligent solutions related to intelligent driving, intelligent cockpit, and intelligent supply parts, trying to explore a "HI" cooperation model belonging to Huawei. At this point, Avita is also Huawei’s early "car" exploration.
2. Huawei’s blessing, Avita expands outward
Avita went on the market in June 2022 and did not start delivery until the end of 2022. The long delivery period in the middle also made the public have some doubts. After all, many "major events" happened in the new energy field during this period. There were frequent news of Weimar falling behind, Xiaopeng’s sales halved, and the high-end G9 controversy continued. Extreme Krypton quietly climbed to the first place, and it was difficult for the traveler to deliver. The slower delivery speed also made booking customers nervous.
So, at this stage of time, where are Avita’s internal and external competitors coming from? According to Dcar data, Avita 11 is positioned as a medium and large SUV, with a body height of 1601. The body heights of the NIO ES7 and Xiaopeng G9 are 1720mm and 1680mm respectively. Coupled with Avita’s slippery-back roof design, Avita’s rear space and storage space are greatly compressed. But another angle is that Avita’s wheelbase is 15mm more than that of the NIO ES7 of the same level, 2975mm, and 25mm more than that of the Flying R7, which realizes the shaping of the "sense of space" from another angle.
From the configuration and price, Avita needs to face competitors such as NIO ES6 and Tesla Model Y. In the face of these competitors, Avita’s core competition may only be Huawei HI technology, namely Huawei Inside HI.
Under the CHN platform, Avita 11 applies Huawei’s full-stack smart car solution, which can realize high-speed, urban full-scene parking, and is equipped with 16 driving safety assistance systems. The technical level is infinitely close to "L4", which belongs to the industry’s leading level. In terms of hardware, Huawei is equipped with 3 96-line medium and long-range lidars, 6 millimeter-wave radars, 12 ultrasonic radars, and 13 cameras from Huawei.
In terms of power, Avita 11 is equipped with Huawei Drive ONE dual-motor electric drive system, which can achieve zero-hundred acceleration time of 3.98 seconds in the long-range version.
In terms of energy replenishment, Avita 11 uses Huawei DriveONE 750V high-voltage platform technology, with a charging power of up to 240kW. It can charge from 30% to 80% in 15 minutes (data from Avita official data).
It can be seen that Avita has strong competitiveness at the same level in product technology. If it can make up for the shortcomings of the delivery level, it may become a new force in 2023.
3. Under internal worries, Avita is still "struggling"
According to 36kr, Wang Jun, who is in charge of Huawei’s HI model business, has been suspended and will leave Huawei soon. At the same time, Yu Chengdong, who is in charge of the smart selection model and creates the "miracle" of the world, will become the only person in charge of Huawei’s "car BU".
In April 2021, at the Shanghai Auto Show, the industry was also full of expectations for the extreme fox autonomous driving technology under the Huawei HI model. At this time, the person in charge of Huawei car BU was still Wang Jun. A month later, Yu Chengdong was appointed CEO of Huawei car BU, and then Wang Jun’s title changed from president of car BU to president of car BU COO and intelligent driving solutions product line.
In fact, the Huawei HI model is a project that requires a lot of investment, which is described by Wang Jun as "to be a cold bench for ten years", which means that the input-output of Huawei’s early HI model is relatively low and will be so for a long time. The core investment of the HI model is ADS intelligent assisted driving, which costs 5 billion US dollars and tens of thousands of manpower. However, one practical reason is that JIHU is not selling well. Since its listing, JIHU series has sold only 1,000 vehicles per month;
On the other hand, under the smart selection model, the sales volume of the world has been rising, and the car has been moved into the Huawei store. Behind it, Selix is far behind the BAIC after Extreme Fox and Changan after Avita. This also means that under the test of the performance of the car BU to achieve profitability within three years, the HI model may face challenges and choices.
In addition to the "changes" within Huawei, Avita also ushered in executive changes.
In December 2020, Wang Lin joined Avita and served as the chief marketing officer, responsible for brand strategy and user relationship development. In the past two years, Wang Lin led the marketing of the establishment of the Avita automotive brand and the launch of the first model. Before joining Avita, Wang Lin worked for companies such as Apple Greater China and Chanel China. Just as Avita’s first model, Avita 11, was about to be delivered, Wang Lin left.
Three months after CMO Wang Lin left, *******cheng, who had served as XPeng Motors CEO assistant and was responsible for Xiaopeng brand communication and public relations, joined Avita. According to Avita’s official news, on February 2, *******cheng officially became the company’s vice president, chief marketing officer CMO, and deputy general manager of the user relationship development center. He reported directly to Tan Benhong, chairperson and CEO of the company and general manager of the user relationship development center. Corresponding to *******cheng’s arrival, Avita released a large number of hc positions in February 2023 to start the New Year’s talent expansion.
In addition to talent expansion, according to the financial car report, Avita has exceeded 60 direct stores in the country, has covered more than 20 large and medium-sized cities such as Beijing, Shanghai, Guangzhou and Shenzhen, and has simultaneously completed more than 70 car dealers and more than 150 cooperative stores. Authorized, the channel touchpoint broke through 200 throughout the year, and Avita hit the sales target of 100,000 vehicles in 2023, and plans to launch two products in 2023. 11 single motor version and new medium and large sedan E12, the current Avita is more like waiting for the test after the review, facing the delivery link.
It is worth mentioning that just recently, Huawei’s rotating chairperson Xu Zhijun, Huawei car BU CEO Yu Chengdong and Avita were accompanied to visit the new car. This is the first public appearance of Yu Chengdong after Huawei’s internal personnel adjustment. Shortly before December 2022, Avita will become the second car brand to enter Huawei’s flagship store, and use the model of leasing store display space and sending its own sales consultants.
Going forward in the world of inquiry, Avita’s success is also very important. If it becomes a further "success" of Huawei HI, failure may mean that resources are further tilted towards the smart selection model. After all, in addition to the world of inquiry, there are also Chery Xingtu and so on. Queuing up to join the Huawei camp, Avita’s pressure is not small.
References:
Data sources: Dcar, Tianyancha, Avita official website, Changan Automobile official website
Reference article:
IT Home: Avita Technology Announces *******cheng as Vice President, Responsible for Corporate Brand Marketing
AutoReport ·: Wang Jun was suspended, and Avita and Jinfu accelerated their entry into Huawei channels?
