年度归档 2025年10月23日

"Little Tiger Pier Hero" released an episode MV Guofeng Martial Arts rekindled blood.


1905 movie network news The animated film will be officially released on the first day of the Year of the Tiger. The film episode "Xiao" MV was officially launched a few days ago. Traditional national musical instruments and lyrics with far-reaching artistic conception spread out a magnificent national scenery and rivers and lakes scene, vividly showing the journey of Xiaohudun and Yang Zong Escort Head in the film to deliver darts thousands of miles, as well as their courage and courage. In the Year of the Tiger, we will see the Tiger Pier, and together with him, we will embark on a new journey in the New Year.

 

The national wind and rivers and lakes are magnificent.

Courageous pursuit of dreams "mission must be achieved"


"The Great Hero of Xiaohudun" tells the story of Xiaohudun’s adventurous growth in pursuit of the dream of an escort in his heart. The Jianghu road is far away. Xiaohudun and the escort head of Yang Zong sent the escort all the way, and measured the magnificent rivers and mountains of China with their steps. The episode Xiao released this time is magnificent, and the lyrics of the national wind echo the story from a distance. No matter whether it’s a snowy border or "the lonely river in Mobei falls in yen", people feel the arduous journey of Hudun’s master and apprentice, and follow Xiaohudun from Jinzhong to the northwest, from the mountains to the Gobi desert, they can see the magnificent scenery along the way and sigh "between heaven and earth, rivers and lakes are far away".


The fearless and brave spirit conveyed in the song is very consistent with Xiaohudun’s brave pursuit of dreams despite all difficulties. In the film, the line "loyalty and protection of darts, mission must be achieved" is by no means a slogan, but Xiao Hudun’s understanding of the escort’s sense of responsibility, and it gives him firm strength in his bloody battle with evil forces in the Jianghu. Can Xiaohudun, the mascot of the Year of the Tiger, accomplish his mission with great power? On the first day of New Year’s Day, we will find out when we walk into the cinema.

 

The action scene is full of sparks.

The martial arts of national style are full of artistic conception.


"Little Tiger Pier Hero" not only has the growth of the young tiger pier, but also has the blood of the escort. This MV exposed a lot of flowing action scenes. The lyrics "The hero fled into the forest and turned into a rain, and a sword between heaven and earth cut the sky" is just like the portrayal of Yang Zong’s escort. Meet the masked mysterious man in a narrow way. He makes enemies with several swords, which is very national and martial arts. In addition, those action scenes, such as scuffle in the inn, desert chase, and confrontation in the ring, are even more dazzling.


As the most interesting animated film in the Spring Festival, the film not only brings together China elements such as martial arts and landscapes, but also exudes a strong flavor of the Year of the Tiger. Xiaohudun looks like the "mascot of the Year of the Tiger", which not only has a super cute image, but also has the joy and adventure of "Meng" tiger’s arrogance, and even has the wish of reuniting with parents in the Year of the Tiger. The "Meng" tiger opens the year and the cinema is waiting for you.

 

The animated film "Little Tiger Pier Hero" for the Spring Festival will be released nationwide on the first day of the Year of the Tiger on February 1, so stay tuned.


The village Committee that defaulted on villagers’ subsidies on the grounds of dispute was found out by the verification team.

  CCTV News: The Third Plenary Session of the 19 th Central Commission for Discipline Inspection will resolutely break formalism and bureaucracy as an important task of comprehensively administering the party strictly in 2019. Since the beginning of this year, discipline inspection and supervision organs at all levels have continuously increased their efforts to investigate and deal with formalism and bureaucracy. Some time ago, the Supervision Committee of chongzhou city Commission for Discipline Inspection in Chengdu, Sichuan investigated and dealt with a typical problem that village cadres ignored the interests of the masses and did not take responsibility.

  Not long ago, the Supervision Committee of the Commission for Discipline Inspection of chongzhou city received a report from the masses, reflecting that the subsidy for wrong planting and wrong harvest in Yutang Village of Jinjiang Township in 2018 has not been distributed to the villagers.

  After receiving the clues, the chongzhou city Commission for Discipline Inspection and Supervision immediately formed a verification team and went to Yutang Village to learn about the situation.

  During the visit, the verification team learned that Jinjiang Township, chongzhou city, where Yutang Village is located, participated in the implementation of high-standard farmland construction projects in the first half of 2017, which affected the planting and harvest of some farmers’ crops in Xiaochun this season. According to the regulations of chongzhou city, the affected farmers should be compensated for the wrong planting and wrong harvest subsidies in 200 yuan per mu.

Ask the scene

  The verification team said, how many acres of land does your family have?

  The villagers said that 1 mu of land with 9 points.

  The inspection team said, what was the situation in that place in 2017?

  The villagers said that at that time, the village cadres meant to transform the farmland, so that we should not plant crops first, and the government had subsidies.

  The verification team said, have you received the subsidy?

  The villagers said that we didn’t get it, but we heard that other villages got it.

  Through verification with chongzhou city Finance Bureau and Jinjiang Township Government, the verification team found that in fact, as early as February 2018, 213,600 subsidies for 422 farmers in Yutang Village had been allocated to the village. As long as it is distributed according to the statistical subsidy area, why should the village Committee of Yutang Village delay it?

  Wu Shaocai, director of Yutang Village, Jinjiang Township, chongzhou city, said that the area of our village involved in wrong planting and wrong receiving subsidies was 1,068 mu, involving 422 farmers, of which 379 households confirmed that there was no objection, and the other 43 households wanted to add the vacated area of seedlings to the area of wrong planting and wrong receiving, but this did not meet the regulations, so it has not been distributed.

  During the conversation, the verification team learned that the subsidy for planting by mistake and harvesting by mistake is mainly aimed at the crop planting area, and the seedling planting area does not belong to the scope of subsidy. However, because the village cadres in Yutang Village did not explain clearly to the villagers in the early stage of propaganda policy, some villagers disputed the compensation area.

  Wang Chao Xu, deputy director of the Letters and Calls Office of the Supervision Committee of the chongzhou city Municipal Commission for Discipline Inspection, said that after investigation and understanding, we found that the subsidy funds had been distributed to the village as early as February 2018. Although some villagers disputed the subsidy area, most villagers had no objection. In this case, it is obvious that the uncontroversial part can be distributed first, and then other people’s work can be done. However, their village cadres are worried that the work is not good, so they will make a one-size-fits-all approach, and they will not do it for more than a year.

  At present, the relevant responsible persons have been dealt with. Under the supervision of the Commission for Discipline Inspection of chongzhou city, 422 farmers’ subsidies for planting and harvesting by mistake have all been paid in place.

  Since the beginning of this year, according to the arrangement of the Sichuan Provincial Commission for Discipline Inspection, the Supervision Committee of the Chengdu Municipal Commission for Discipline Inspection has carried out centralized rectification actions of formalism and bureaucracy, seriously investigated and dealt with problems such as lack of responsibility, inadequate performance of duties, inspection and research, contact with the masses, and serving the masses to cope passively.

  Liao Yaoqiang, director of the Supervision Office of the Party Style and Political Style of the Supervision Committee of Chengdu Commission for Discipline Inspection, said that in the process of rectifying formalism bureaucracy, we have also unblocked the channels for mass supervision and reporting, strengthened public opinion supervision, and continued to form a shock through public exposure of typical problems and cases of formalism and bureaucracy.

Understand that Che Di wants to "fly solo"?

Text | Newly Picked Business Review Bean Bag

Recently, the car-savvy emperor has made new moves.

According to media reports, ByteDance is raising $700 million to $800 million to prepare for listing. ByteDance has publicized this financing to minority shareholders, including sequoia capital china (formerly sequoia capital china), which will invest 400-500 million US dollars in this round of financing, and ByteDance’s shareholders KKR and Transatlantic Capital Group will also participate in this round of financing.

In fact, before the news of external financing came out, I knew that Chedi had already prepared for listing.

In January this year, "Beijing Know Car Emperor Technology Co., Ltd.", the operating entity of Know Car Emperor, made adjustments in its business structure, and today Headline withdrew from the company’s shareholding structure. Employees who know Chedi will also move to a newly established wholly-owned subsidiary, and the legal representative of the new company will be the strategic leader of Chedi. It is reliable that Chedi will have an independent office in the future.

This series of actions means that the car master has changed from a business sector in ByteDance to an independent individual. At that time, the market speculated that this was paving the way for listing. If Chedi can successfully go public, it will become the first business unit of ByteDance to be split and listed.

First, towards independence, what is the confidence of the car emperor?

In December last year, a test for the winter endurance of new energy vehicles triggered a collective condemnation from car companies: three fierce responses came from Huawei, Geely and Tesla. After knowing the test of Chedi, the pure battery life of the new M7 in Wenjie in winter is only 10.6km, and the average power consumption is 38.7kWh/100km, which is very bad.

At that time, both Huawei and Cyrus expected the new M7 to make a beautiful turnaround, knowing the result of Che Di made Yu Chengdong angry. Subsequently, the cooperation between HarmonyOS Zhixing’s models and the car-knowing emperor was suspended, and the Great Wall also joined the ranks of denouncing the car-knowing emperor. In the end, China Automobile Association drew a comma for the dispute by calling for the establishment of a scientific and standardized evaluation system for new energy vehicles.

After this incident, everyone realized that the influence of the original car emperor has been so great. At present, the new energy in the automobile market has occupied a dominant position, and Knowing Car Emperor has absolute right to speak about new energy under the blessing of Tik Tok traffic. Since then, Knowing Car Emperor’s every move has been the focus of the market.

From last year’s controversial winter test, we can see that Knowing Car Emperor has established a great influence in the automobile industry, thanks to the company’s long-term investment in original content and the support of ByteDance.

As a media platform, knowing the car needs content to attract users to stay on the platform before it can be realized.

In this respect, knowing the strategy of Che Di is similar to today’s headlines. On the one hand, it provides a lot of support measures for creators, and the support is not small. In April this year, Zhiche Di’s giant car business department upgraded the one-stop talent matching and content marketing platform "Zhiche Focus" and prepared to launch a billion-dollar creative fund and 6 billion traffic incentives this year. On the other hand, Knowing Car Emperor has made a series of original programs, and through the strong strength of the platform, he has made a series of heavy programs that cannot be done by the media, such as the comparative evaluation of multiple models, the long-term test of winter endurance and so on.

Easy Car and car home also have their own original programs, the content is similar to that of Know Car Emperor, but the influence and content are slightly inferior. In bilibili, there are 488,000 fans who understand Chedi’s original channel, and one fan of Easy Car and car home’s original column is less than 400,000, and the other is less than 300,000. In terms of content, the biggest concern for consumers to buy new energy vehicles is battery life, and car companies are all rolling in battery life. This is one of the strengths of knowing the car emperor in content. It is the only platform among the three that insists on making a cross-evaluation of winter battery life.

At the Guangdong-Hong Kong-Macao Greater Bay Area Auto Show and China New Energy Automobile Science and Technology Exhibition in June, Zhiche Di launched the Zhiche Di Automobile Consumption Festival jointly with the organizers, and made a fuss about the transaction with the help of the user coverage advantages of Zhiche Di, Tik Tok and today’s headlines. Easy Car and car home only made regular content updates.

After the car emperor was split from today’s headlines in 2017, it was regarded as a new star in the automotive information platform industry by the market. Judging from the development results, knowing the car emperor did not live up to the expectations of the market.

According to the data of iResearch, in the first half of 2023, the number of users who know the car emperor was 28.6 million, compared with December 2022, the App traffic increased by 14.6%. This speed is the fastest among car home, Easy Car and Car Master. According to Aurora data, in Q3, 2023, the scale of DAU, which knows the car emperor, can rank second among all the car information platforms, surpassing Easy Car and second only to car home.

On July 22nd last year, Know Car Emperor announced that it had been fully integrated with the car contents of Tik Tok, Today Headline and Watermelon Video, with Know Car Emperor as the overall operator to co-ordinate all resources. After the integration, the daily life of car users of the four platforms reached 310 million, with more than 6.34 million creators, and the average daily browsing volume of car content on the platform exceeded 5.6 billion times. In 2022, the commercial realization opportunities provided reached 6 billion.

Judging from these data, knowing the car emperor has come from behind in terms of traffic, which is a dark horse in the industry.

In terms of commercialization, we can make a horizontal comparison with Easy Car and car home, although we haven’t published the prospectus yet.

Before privatization, the revenue pillars of Easy Car have always been advertising and subscription business and transaction service business, and the sum of the two accounts for about 80% of the revenue. Car home’s main income sources are media service, clue service and online marketing.

If you want to buy a car, open the car selection page of Know Car Emperor and car home, and you will see a similar layout. When you choose a car and leave your phone number, a dealer will contact you. In this process, you are the sales lead, and the platform will charge the merchants according to the sales lead. Therefore, knowing the source of income of the car emperor should also be based on marketing services.

The difference between knowing the car emperor is that it adopts CPS mode, that is, it pays the clue fee according to the actual transaction volume. Car home and Easy Car both use CPT mode, that is, users pay the clue fee for the platform through the usage time. Compared with CPS, CPT puts forward higher requirements for the platform. The platform must not only have a lot of data, but also have accurate algorithms to provide efficient clues to customers.

When it comes to algorithms, we have to understand the bytes behind the car emperor, and the byte recommendation algorithm is unique in the world. Byte acquired Musical.ly and merged it with TikTok, and introduced the recommendation algorithm into the platform, which significantly improved the retention time of users on TikTok. There is a slightly exaggerated view in the workshop that TikTok without recommendation algorithm is an empty shell.

The technical advantage also gives the car-savvy emperor a time advantage.

We assume that competitors who know Chedi have developed recommendation algorithms with similar capabilities, but they can’t do this overnight. If Byte has made a listing plan for Chedi and the news of financing is true, then the recommendation algorithm is Byte’s "dowry" for Chedi.

Second, get rid of Easy Car and car home and multiply around the car.

In view of the performance of Easy Car and car home in recent years, it is difficult to get out of the fence even if you know that Car Emperor has the blessing of bytes and content. Only by taking the right medicine and understanding the reasons for the poor performance of Easy Car and car home can the car-savvy emperor take fewer detours. Knowing that the car emperor replaced CPT with CPS has explained where the problem lies-the current car marketing emphasizes transformation more.

From the perspective of Internet advertising industry, the driving factor of industry stage 1.0 is traffic, and at this time, businesses are pursuing exposure. Some websites in niche segments can receive advertisements from e-commerce platforms every year by virtue of clicks, and the days can be enjoyed.

Now the driving factor has become technology, and Internet advertising has become a technology-driven business. Simply put, Internet advertising is like a matchmaker. In the era when traffic is king, advertisers’ demand is exposure, and now it has changed from exposure to transformation.

In addition, both Easy Car and car home rely too much on marketing business, including the new car and used car market. When the car market is cold, it will also be affected. Around 2019, the auto market experienced a cold winter, and car home’s income dropped sharply. In 2018, car home’s income will increase by 35.4% year-on-year, and by 2020, the growth rate will only be 2.8%.

In order to get rid of this problem, all three platforms have developed a series of businesses around automobiles. Among them, Easy Car and car home focused on finance, and Easy Car hatched Yi Xin.

The key point of understanding the car emperor is to make the transaction deep and heavy.

In 2018, Knowing Car Emperor launched the SaaS service "Selling Car Connect" to provide intelligent passenger collection system and transaction services for car dealers. Knowing the car emperor also laid out the used car business and the after-sales car maintenance service "knowing how to raise a car".

Among these businesses, the most promising one is the after-sales car maintenance business. The number of cars in China is as high as 330 million (by the end of September 2023), and the number of cars in 90 cities in China exceeds 1 million. According to the report released by China Commercial Industry Research Institute, the automobile aftermarket will reach 6.9 trillion yuan in 2023.

At present, the concentration of this market is low, and there is still a chance to understand the car emperor. In 2022, according to the statistics of automobile service income, the market share of Togo car maintenance ranked first, but it was only 0.9%, and the sum of the top five markets was less than 2%, and the market was mainly occupied by self-employed households and dealers.

Knowing Car Emperor is the first of the three major automobile information platforms to launch after-sales car maintenance service. Although it has seized the time advantage, the after-sales car maintenance business is different from online business, and it belongs to the asset-oriented operation mode with large investment and long cycle. At least at present, there is a gap between the scale of car maintenance and the head enterprises. In Chongqing, the base camp, there is only one store that knows how to keep a car, which is obviously different from that of JD.COM and Togo.

No matter from the traditional flow logic or the industrial value, knowing the car has unique advantages and full potential. If you know how to maintain a car, you will build a unique ecosystem in the automobile industry, from decision-making before buying a car to maintenance and selling used cars. By then, the value of knowing the car emperor will no longer be the car information platform, but the industrial internet platform in the automobile field.

However, for car owners who are used to doing online business, it is not easy to be an industrial internet platform. It needs to overcome its own inertia and respect the objective laws of the industry before it can do this.

In a word, Chedi has been able to change from a business sector in ByteDance to an independent individual. This financing may also pave the way for listing. Backed by the traffic of Tik Tok, coupled with the way of car clue drainage under the new algorithm, and with the resource blessing of ByteDance Group, with the east wind of new energy, I know that Chedi has left Easy Car and car home and repositioned itself in ByteDance. As for how far it can go in the future, the content and commercialization need to be better promoted under the blessing of technology.

The whistleblower has a maximum reward of more than 21 million! Li Zhaohui, the former richest man in Shanxi, was rewarded by the Shanghai court.

  Cctv news(Reporter wanglili) On September 15, the Shanghai No.1 Intermediate People’s Court issued an announcement on the execution of a reward. According to the announcement, the informant can get a maximum reward of more than 21 million yuan.

  According to the announcement, Shanghai Haibo Xinhui International Trade Co., Ltd. shall pay Meijin Energy Group Co., Ltd. RMB 216,228,262.63 and interest for the dispute over the right of recourse between Meijin Energy Group Co., Ltd. and Shanghai Haibo Xinhui International Trade Co., Ltd., and Li Zhaohui shall be jointly and severally liable for a quarter of the unpaid part of the above payment obligations. Because the person subjected to execution has not fulfilled the obligations specified in the effective legal documents so far, in order to effectively safeguard the legitimate rights and interests of the obligee, according to the application of the executor Meijin Energy Group Co., Ltd., and in accordance with the relevant laws and regulations, the announcement of the reward for execution is now publicly released to the public.

  The reward period is from September 10, 2021 to September 9, 2022. The informant provided the whereabouts of Li Zhaohui and successfully found Li Zhaohui. Meijin Energy Group Co., Ltd. promised to reward the informant with RMB 100,000, and the reward amount will be paid to the informant within three working days from the date of finding Li Zhaohui. Once the informant provides real and effective clues about the property under the name of the person being executed that have not been mastered by our hospital, Meijin Energy Group Co., Ltd. promises to reward them according to 10% of the amount actually executed.

  In other words, if you successfully provide clues to help the court execute all the funds involved, the whistleblower can get a bonus of up to 21.62 million yuan.

  According to public information, Li Zhaohui was the former richest man in Shanxi. In January 2003, Li Zhaohui took over Haixin Iron and Steel Group from his father Li Haicang as the chairman and general manager of the group. In December 2017, the Shanghai Higher People’s Court reported that Li Zhaohui was restricted from leaving the country because he failed to fulfill his obligations as stipulated in legal documents. According to China Judgment Document Network, in 2017, Li Zhaohui was caught in a dispute case involving a total of 216 million yuan, and was listed as a faithless person.

Zhihu announced the offline "anonymous function", and historical anonymous content can choose whether to turn it into a real name. Netizen: Think about it in the future.

On July 7th, Zhihu issued a document announcing that he would go offline for "anonymous function".

Zhihu said that as an early product mechanism in the community, the original intention of anonymous function was based on the open discussion and friendly interaction of users. However, with the increasingly complex internet communication environment, in order to ensure the benign discussion in the community, Zhihu has completed the development of anonymous function in the latest version of the App, and recently submitted it to major App stores for review. It is expected that it will be launched in major app stores on July 14th, and the anonymous function will be officially offline in the new and old versions of the app and PC.

At that time, the "Anonymous Publishing" portal will be cancelled, and users will not be able to create questions anonymously or publish content anonymously. For historical anonymous content, users can choose whether to turn it into real name.

Zhihu is opposed to fabricating false information and maliciously slandering others. Regardless of whether the content is anonymous or not, it is also supervised and managed by the Knowledge Community Code, and creators should be responsible for the authenticity and accuracy of their published content. If there is illegal information in the content, the platform will deal with it according to the specific content violation category.

We hope that the creators can continue to uphold the "serious, professional and friendly" creative attitude and create in their true identities. In April this year, we launched professional identity authentication, so that friends can authenticate more conveniently, make the content more professional, make the expression more real and share their knowledge, experience and opinions better.

In this regard, netizens have different attitudes. Some netizens think that this is good and less fabricated.

Some netizens also said that the anonymous function protects privacy and can’t speak freely in the future.

What do you think of Zhihu’s cancellation of the "anonymous function"?

[Source: Jiupai News Comprehensive Zhihu official account "Know", user comments]
Disclaimer: The copyright of this article belongs to the original author. If there is any source error or infringement of your legitimate rights and interests, you can contact us through email, and we will deal with it in time. Email address:jpbl@jp.jiupainews.com

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Revealing the audience satisfaction of the 2023 National Day movies, which one do you like best?


Special feature of 1905 film network In 2023, the National Day movies were like a cloud, and the five main films made collective efforts on different themes. The main creative masters such as,,, and finally the National Day movies ended successfully with a box office of 2.723 billion.


Among them, "Ex-4: Early Marriage" ranked the top three at the box office with 880 million, 615 million and 497 million respectively.



Although the performance of National Day movies at the box office this year is not as good as expected by the industry, it can be regarded as a satisfactory answer sheet. In addition, in terms of audience satisfaction, what kind of report card did the National Day movie get this year?


Film evaluation: basically meet the expectations of the audience


The survey of audience satisfaction is often experienced through multiple latitudes, and one of the most intuitive latitudes is the audience’s evaluation of the film.


At present, among the major scoring platforms, the main films of the National Day file have been divided. Among them, the average score of six films such as Rock-solid, Volunteers: Attack by Heroes and Wang Wang Team’s Great Movie 2: Super Adventure in Douban platform is 6.7, which ranks third in the average score of the National Day file in the past five years.



Among them, the scores of three films, Volunteer Army: Attack by Soldiers, It’s not as if they are so excited, and Wang Wang Team made great achievements: Super Adventure, exceeded 7 points.



Although there is no film with a score of more than 8 in the National Day file, it can be seen from the average rating of the National Day files on Douban platform that this year’s National Day files have basically met the audience’s expectations.


Viewing experience: contributing to an excellent audio-visual feast


The themes and types of this year’s National Day movies are extremely rich. The main theme, realistic theme, involved theme and animation theme are released in turn … … Audiences from different ages, circles and regions can find their favorite films.



In terms of viewing experience, "Volunteer Army: Attack by Heroes" and "93 International Train Robbery: Moscow Action" provided a very rich experience for the audience.



In the National Day archives in previous years, there has never been a lack of films with the theme of the main melody, and both in 2021 and 2022 have gained good reputation and box office results.

In this year’s National Day archives, "Volunteers: Attack by Heroes" and "93 International Train Robbery: Moscow Action" are the only main theme films.


If the main theme film and the cultural industry are regarded as a progress bar, the main theme film is constantly moving forward.



The cultural and industrial level of The Battle at Lake Changjin Harmony is very high, and the presentation of visual effects in the film has reached the mainstream level of the world movies. By the time of Volunteer Army: Attack with Heroes, the progress bar continues to move forward. It not only has the high-level effects of The Battle at Lake Changjin series, but also begins to take into account the overall vision of Armageddon, which is regarded as the starting point of the main theme film.



In the past six or seven years, Hong Kong filmmakers in China have also made indelible and important contributions to the development of main melody films. The National Day film "93 International Train Robbery: Moscow Action" and the previous films are all realistic theme main melody films operated by Hong Kong, China filmmakers. The fighting scenes in the films are more realistic and the special effects are more sophisticated.



In addition to the rapid progress in production, "93 International Train Robbery: Moscow Action" has also made great breakthroughs at the actor level. And Andy Lau have joined hands again after cooperation. The acting skills of actors such as Xiang and Zhang have actually taken a big step forward and become a very important node in their own acting career.



Box office results: the long tail effect continues to be released


In terms of box office results, the five main films have their own magical powers. "As Hard as a Rock" leads the whole schedule with a score of 880 million, and the other four films have fierce competition at the box office, but the overall results have not reached market expectations.


Apart from the problems of the film itself, we should also pay attention to a very big particularity of this year’s National Day box office — — Due to the vigorous recovery of the cultural tourism market since the spring, many main audiences chose to travel during the National Day and failed to take enough time to go into the cinema to watch movies.



Another reason is that the pre-sale of the National Day file started late this year, and it didn’t officially start until 0: 00 on September 26, which means that the National Day file is not released as calmly as the summer file.



Next, the audience’s enthusiasm for watching movies will be further released with the return of the main audience during the Eleventh Golden Week. I believe that the long tail effect of the National Day box office will be extended by at least one to two weeks compared with previous years.


Value level: both commercial and social values.


The box office results not only reflect the audience’s enthusiasm for watching movies, but also reflect the commercial value of the film.


From the commercial value point of view, the best performing National Day movies are Rock-Solid and Ex-4: Early Marriage.


"Rock-solid", the first box office in the National Day file, is a realistic film, which has always been a "high box office player" in the field of film and television.



It is precisely because it is a concentrated expression of the concerns of the whole society and all ordinary people that it naturally has the characteristics of being expected and discussed by the audience. Even though the audience’s discussion of realistic films often shows a trend of polarization, it also reflects the public’s different views on social issues, and it is also another manifestation of high box office and high topic.



And "Ex-4: Early Marriage" has a more synchronous rhythm with related social topics.


Because the "predecessor series" movies touch a wider circle and a wider region, although it is a specific theme only for young people’s love and marriage, its type practice is very rich. Therefore, in the whole movie market, especially in the sinking market, there is a very good box office performance.



This year’s National Day movies are highly discussed, especially after the audience watched the movie, the details of the movies will be discussed extensively on various social platforms, reflecting the very extensive social impact brought by the 2023 National Day movies.



In particular, the film "Volunteers: Attack by Soldiers". The year 2023 marks the 70th anniversary of the victory of the War to Resist US Aggression and Aid Korea. At such an important historical node, "Volunteer Army: Attack by Soldiers" is necessary and timely.


And "It’s not as if I’m so excited" tells a group of "young people with hearts" — — The sports stories of mentally handicapped people bring a movie-watching experience with tears in laughter to the audience.



In order to complete the film, Wei Xianghe, the main creator, actually made great efforts and energy to communicate with the relevant "young people" behind the scenes.


It coincides with the prosperous time of the Asian Games in Hangzhou. This basketball story of "not so excited" resonates with the Asian Games at the same frequency, allowing the audience to pay attention to the disadvantaged groups in society on the screen, which is not only the social responsibility of the film and television industry, but also an important significance for the development of China films.



Parent-child fun: multiple choices of animation film contribution


Finally, focus on six parent-child oriented animated films in the National Day file. These six films can be said to have achieved the desired "family fun" effect in a long-term schedule.



For example, both films have earned tens of millions of box office. These parents and children provide animated films with more choices for ordinary audiences, and also meet a necessary requirement of long-term schedule — — Family fun, the elders took their children into the cinema, and gained two hours of wonderful experience in the fantasy world constructed by animation to make up for the companionship of the children in their busy lives.


Although the eight-day holiday has ended, this survey of audience satisfaction is still going on. In the next period of time, the National Day movies will continue to exert their strength, continue the long tail effect, and the topicality of related films will continue to be released.



From the summer vacation to the National Day, the performance of the film market is obvious to all. It is expected that the supply of different themes and types of films will become more abundant in the future, providing more yuan and high-quality film choices for the audience.


The Prophet of Warm Flowers in Spring —— Looking at the Accelerated Recovery of Consumption from the Big Data of "Asian Flower Capital" Transaction

  Xinhua News Agency, Kunming, February 9th (Reporter Zhao Peiran, Yang Jing) & HELIP; … In Dounan Flower Market in Chenggong District, Kunming City, Yunnan Province, the "Flower Second Generation" Chinese broadcast the flowers in the market live with their mobile phones, and connected with foreign merchants on the import and export of flowers.

Several florists made inquiries at Dounan Flower Market in Kunming (photo taken on January 31st). Xinhua News Agency reporter Chen Xinbo photo

  Dounan Flower Market, located on the east bank of Dianchi Lake, is known as the "Flower Capital of Asia" and the largest fresh cut flower trading market in Asia. It is also known as the "market vane" and "price barometer" of Chinese flowers. Fresh cut flowers are sold to all parts of China and more than 40 countries and regions such as Japan, Thailand and Vietnam by air and cold chain transportation.

  During the New Year’s Day to the Lantern Festival this year, the transaction volume of Kunming International Flower Auction and Trading Center in Dounan continued to rise, which ushered in a flower consumption fever. The prices of single-headed roses and other categories exceeded the same period in 2019.

Tourists visit and buy plants at Dounan Flower Market in Kunming (photo taken on January 31). Xinhua News Agency reporter Chen Xinbo photo

  Chinese have been engaged in flower import and export trade since 2012. "This is due to the influence of my father." Chinese said that in the 1980s, his father became one of the earliest local flower farmers, and since then, his family has had an indissoluble bond with flowers.

  "Southeast Asia has a large demand for potted plants and flowers, and we can provide a stable supply." The Chinese said that with the improvement of the epidemic situation, he felt that the market was gradually warming up. In 2022, he imported about 1 million orchid seedlings, and the cultivated orchids have been listed one after another.

  Gu Chaofei, director of the Management Committee of Dounan International Flower Industry Park, said that during the Spring Festival, the transaction volume of fresh cut flowers in Dounan Flower Market was about 77.56 million, with a transaction volume exceeding 100 million yuan, and the average daily number of tourists in the market exceeded 20,000. During the Spring Festival, Kunming International Flower Auction Center auctioned 11.6 million pieces.

  In the auction hall of Kunming International Flower Auction Center, buyers from all over the country quickly judge whether to grab the auction according to the variety, grade and price of flowers displayed on the screen. After the whole auction is over, the photographed flowers will enter the packaging link and then be loaded and sent to all places.

Tourists visit and buy flowers at Dounan Night Flower Market in Kunming (photo taken on January 31). Xinhua News Agency reporter Chen Xinbo photo

  "Post-holiday weddings and opening ceremonies continue to drive the market, and the upcoming Valentine’s Day will also drive the market to a new peak." Li Xi, an auctioneer of Kunming International Flower Auction Center, said that since the center opened on January 24th this year, the average daily transaction volume has been more than 3 million pieces, with a turnover rate of 94%. The average transaction price has reached 2.4 yuan per piece, and the market is stable and the price index has continued to rise.

  In the "flower waiting area" of Kunming International Flower Shooting Center, trolleys full of flowers move in an orderly manner. Li Xi introduced that the consumption of flowers has been strong this year, among which retro colors, red colors, pink colors and other categories are sought after by the market. While domestic flower consumption is increasing, the demand in Southeast Asia market is also very strong.

This is a trolley for transporting flowers photographed at Kunming International Flower Auction and Trading Center (photo taken on January 31st). Xinhua News Agency reporter Chen Xinbo photo

  The price index of fresh cut flowers in Kunming International Flower Auction Center shows that the highest price index this year has exceeded 598 points, exceeding 440 points in January 2020. "No matter from the volume or price, we can see that the overall market situation has obviously recovered." Li Xi said.

  The rival market of Dounan Flower Market is also crowded. Apart from the unrelenting enthusiasm of local residents, tourists dragging suitcases to visit the flower market can be seen from time to time. Zhang Kuping, a florist who was worried that flowers were not easy to sell years ago, is now full of confidence. Less than 4 pm, half of the previous day’s stock has been sold.

  The logistics system of Dounan flower market has also been accelerating, changing from single road transportation to air transportation and high-speed rail transportation. Yunnan SF Express Co., Ltd. combined with big data forecasting and customer research, and also launched services such as flower reservation and flower delivery. The development of e-commerce, especially the WeChat applet and live broadcast, has also greatly boosted the market for life flowers, making flowers a daily consumer product.

  "A quarter of my flowers are sold online." Zhang Kuping said that some regular customers in Shanghai, Nanjing and Guangzhou now buy flowers by subscription system, and the monthly subscription fee varies from 100 yuan to 200 yuan. She will match them according to customers’ preferences and deliver flowers to customers by air.

The second "conference war" in Wuhan: the daily average number of nucleic acid screening for all staff is one million.

  Six confirmed cases of COVID-19 were added in Wuhan in two days, so the risk of epidemic rebound can not be ignored.

  In order to effectively strengthen the prevention and control of normalized epidemic situation, on the evening of May 11th, Wuhan issued an urgent notice, requesting to carry out a "ten-day general meeting" of Covid-19 nucleic acid screening for all employees in the city.

  According to the notice, nucleic acid screening should focus on all districts and take the whole district as the main body. According to an interview with the First Financial Reporter, at present, all districts in Wuhan are working overtime to formulate specific implementation plans. Taking Wuchang District as an example, Covid-19 nucleic acid screening will be carried out from 13th.

  However, the epidemic prevention and control situation in each district is different. The specific time to start nucleic acid testing, whether the major hospitals send doctors into the community or the community organizes residents to go to the hospital for testing in batches, and whether those who have previously received nucleic acid testing need to be re-examined, still need to be clarified by the detailed rules of each district.

  On the evening of 12th, the epidemic in Wuhan was "the hardest hit" — — In Jianghan District, some residents told the First Financial Reporter that they had received the registration form of nucleic acid testing information issued by the community, and they needed to fill in the number of people in each family, whether they had received nucleic acid testing and the category of personnel through WeChat applet. On the same day, the "Covid-19 nucleic acid screening work plan for all staff in Wuchang District" has also been issued. According to the plan, "Covid-19’s nucleic acid screening time is from May 13th to May 20th, a total of 8 days. Strive to complete the screening before the 17 th, and use 3 days from 18 to 20 to check for leaks. "

  Epidemiology experts believe that there is a correlation between Wuhan’s proposal of all-staff nucleic acid testing and the re-emergence of new cases in the local area. As the city with the earliest outbreak of the epidemic, the infection rate and the degree of community spread in Wuhan are significantly higher than those in other areas. In addition, there are many asymptomatic infected people in Covid-19, so it is necessary for Wu Hanyou to further increase the amount of testing and identify potential risks.

  Most economic experts also agree with Wuhan’s full-time nucleic acid testing: although the testing cost is not low, the economic benefits and social benefits brought by it are far greater than the cost. Wuhan’s full-time nucleic acid testing is not only reassuring the people of the whole country, but also conducive to the local promotion of resumption of work.

  Full staff detection and investigation of potential risks

  On the 9th of this month, a new confirmed case of COVID-19 was reported in Wuhan, which is the new confirmed case reported in Wuhan since April 3rd. On May 10th, there were 5 new confirmed cases of COVID-19 in Wuhan, all of which were from Sanmin Community.

  Sanmin Community is located in Dongxihu District, Wuhan. It is an old community with many tenants and complicated situation. There were 20 confirmed cases of COVID-19. At present, Sanmin Community has implemented fully enclosed management and strictly controlled personnel access; Internal and external roads and surrounding shops are fully sterilized.

  In Wuhan, there are many old communities like Sanmin Community. On the afternoon of May 11th, Wang Zhonglin, member of the Standing Committee of Hubei Provincial Party Committee and secretary of Wuhan Municipal Party Committee, went to Sanmin Community to inspect the prevention and control work on the spot. In the near future, he should concentrate his efforts to carry out dragnet investigation on the communities with concentrated cases, old communities and complex communities with personnel in the city to ensure that there are no dead ends and loopholes in prevention and control.

  The relevant staff of the COVID-19 Epidemic Prevention and Control Command confirmed this "General Assembly War" notice to the First Financial Reporter. It is said that this work was led by the Wuhan Municipal Health and Health Commission.

  A person close to the COVID-19 epidemic prevention and control headquarters told CBN that since April 8, 1.58 million people in the city have been tested for nucleic acid. However, judging from the problems in Sanmin Community, the scope of nucleic acid detection is still insufficient, and it is necessary to expand the scope of detection in order to effectively prevent the epidemic from rebounding.

  Previously, Wuhan had passed antibody testing and screening, which revealed the probability of asymptomatic infection to some extent.

  According to the data of Wuhan Health and Health Commission, from March 29th to April 10th, the city screened 143,056 people who returned to work, among whom 113 were positive for nucleic acid, with a positive rate of 0.08%.

  "At this time, Wuhan proposed that all the nucleic acid tests were related to the re-emergence of new cases in the local area." According to an epidemiologist, as the city with the earliest outbreak, the infection rate and community spread in Wuhan are significantly higher than those in other areas. In addition, there are many asymptomatic infected people in Covid-19, so it is necessary for Wu Hanyou to further increase the amount of testing and identify potential risks.

  It is understood that the specific plan of the Wuhan National Conference on Nucleic Acid Detection will be formulated by the COVID-19 Epidemic Prevention and Control Headquarters of each district according to the population size of the jurisdiction, the requirements for normalized epidemic prevention and control, and the actual situation of this district.

  The Notice requires that the specific plan of each district should clarify the basic situation (population base, number of streets, number of communities, etc.), organization mode and time arrangement (sampling time specific to streets and communities) of the jurisdiction, and each district should make a good plan for all the people in its jurisdiction for nucleic acid screening within a 10-day period, and the relevant testing expenses should be guaranteed by the district finance.

  The Notice emphasizes that nucleic acid screening should highlight key points and ensure key populations. Priority should be given to the coverage of key areas, and old residential areas, densely populated residential areas and areas with concentrated floating population should be taken as the focus of investigation, and the scope of investigation should include permanent residents and floating population in the jurisdiction.

  The Wuchang district plan obtained by the First Financial Reporter shows that the screening target is all residents, and the key population must be covered by 100%. The screening item is "Covid-19 nucleic acid+serum antibody test".

  It is worth noting that this plan has designated nine categories of personnel as "key groups", and the scope has been significantly expanded compared with before.

  Increase antibody detection

  On May 12th, China Business News reporter interviewed several district-level governments in Wuhan and learned that at present, each district is formulating specific implementation plans.

  People from hospitals in Wuhan told the First Financial Reporter that the 10-day time limit of the "Ten-day Congress Battle" is a test for social organizations and the ability to guarantee testing products in Wuhan. "A population of 10 million is tested in 10 days, and one day is a test of 1 million, which is also a test for the energy and physical strength of tens of thousands of medical staff in Wuhan."

  "Originally, it was planned to conduct a full-scale nucleic acid test before Wuhan was fully unsealed on April 8, but considering that the spread was too large, it was difficult to assess the impact on the resumption of work and production, and finally a more detailed detection range was delineated." The above-mentioned insiders said.

  The scope of the test mentioned by this person refers to that Wuhan had previously carried out a comprehensive nucleic acid test for five types of personnel, including teachers, medical personnel, public transport service personnel, service personnel in public places such as large shopping malls, and personnel in prisons and old-age care institutions, before returning to work, so that all inspections should be completed. At the same time, the general population will be subject to voluntary inspection, and organs, enterprises, institutions and individuals will be included in the category of voluntary inspection.

  In 10 days, with a population of 10 million, a daily average of 1 million detection capabilities is needed. Where can this capability be provided?

  On April 19th, the 78th press conference was held by the epidemic prevention and control headquarters in novel coronavirus, Hubei Province. Li Qiang, deputy mayor of Wuhan Municipal People’s Government, said that there are 53 nucleic acid detection institutions and 211 nucleic acid detection sites in Wuhan, with an average daily detection capacity of 46,000 people.

  "It is said that it must be handed over to a third-party testing company." An expert from a local disease control department told the First Financial Reporter.

  How many local third-party testing institutions are there in Wuhan? On April 21st, Hubei Province published a list of third-party testing institutions that can carry out nucleic acid testing in novel coronavirus, among which there are 12 testing institutions in China.

  During the previous investigation of CBN, it was found that the average daily detection capacity of these third-party testing institutions was between 50 million and 30,000 person-times. Even if the average daily testing capacity of these 12 companies is improved to 30,000, the daily testing capacity is only 360,000 person-times, plus 46,000 person-times of medical institutions, which is still far from the required daily testing capacity of nearly one million.

  The above-mentioned hospital people believe that it is necessary to carry out nucleic acid testing for all staff two months ago. "Now, it is ok to do nucleic acid testing for people over the age of 60, and antibody testing for people under the age of 60. This may be more efficient. " It told the First Financial Reporter.

  Wu Zunyou, chief epidemiologist of China CDC, also pointed out in an interview with the media that in those communities without cases, it is not necessary for everyone to do screening, mainly for people in key positions, key populations and key communities.

  Conducive to Wuhan economic recovery

  Although there are still different opinions in the medical field on the necessity of full-scale testing, the business and economic circles are in favor of it.

  In fact, as early as the beginning of April, Guo Guangchang, chairman of Fosun International, suggested that Wuhan could reduce the possibility of a second outbreak of the epidemic through comprehensive testing and help the society to resume normal production and life as soon as possible.

  In view of the comprehensive inspection in Wuhan, Guo Guangchang also calculated an economic account: "At present, the inspection cost per capita is about 200 yuan RMB. According to the 11 million citizens in Wuhan, it will cost 2.2 billion yuan to do it all, which sounds like a big number. However, if it is not tested, there will be fear in everyone’s heart, many enterprises will not be able to resume work and production, and no one will patronize the service industry. The loss in one day alone will reach 6 billion yuan. Moreover, with the further scale and standardization of nucleic acid detection, the cost will actually be lower. "

  Luo Zhi, director of the New Private Economy Research Center of Wuhan University, believes that although the testing cost is not low, the economic benefits and social benefits brought by it far outweigh the costs.

  First of all, it is very difficult for enterprises in Wuhan to do business in other places, or for foreign enterprises to do business in Wuhan. The main reason is that foreign countries think that Wuhan carries viruses, and even products in Wuhan carry viruses. Doing a full-time nucleic acid test is to tell the outside world the current real situation in Wuhan and alleviate the concerns about Wuhan.

  Second, the whole staff’s nucleic acid testing is also conducive to the recovery of Wuhan’s business. Although it has been resumed for more than a month, Wuhan’s business is still very depressed. Large-scale shops have withdrawn their rents and closed down, and nearly half of the shops on the street are closed. There are two reasons for this: first, the actual income or expected income of residents has declined, which leads to the fear of spending money, and second, people are still worried about the safety of consumption outside. All-staff testing can at least eliminate the second concern, let everyone dare to go to the streets and dare to spend, which is conducive to the recovery of business.

  In addition, Wuhan is a university town, and millions of college students, especially foreign students, are afraid to go back to school without nucleic acid testing. College students are an important source of vitality in Wuhan. Getting college students back to school and starting school as soon as possible can enhance the vitality of the city.

  "(All staff nucleic acid testing) This matter should be done as soon as possible." A regional economic expert told the First Financial Reporter that in 2019, Wuhan’s GDP reached 1,622.3 billion yuan, and the total social zero was 744.9 billion yuan, with an average of 4.45 billion yuan and 2.04 billion yuan each day. "How much is the loss for one more day?" Is this account still counted? "

The release of Goldfinger was extended to February 29, 2024, and the cumulative box office exceeded 400 million.


1905 movie network news On January 22nd, Tony Leung Chiu Wai and Andy Lau starred in the film Goldfinger, and announced that the release of the key would be postponed until February 29th, 2024, to accompany everyone to spend the Spring Festival. As of press time, the cumulative box office of the film reached 460 million, and the cumulative number of people watching movies exceeded 11.29 million.


The film was written and directed by Zhuang Wenqiang, produced by Huang Bin and starring Tony Leung Chiu Wai, Andy Lau, Charlene Choi, Yam Tat-wah and Fang Zhongxin. After 20 years, Tony Leung Chiu Wai and Andy Lau cooperated tacitly again, subverting the classic role of Infernal Affairs, staged a version of "Exchange Life", Tony Leung Chiu Wai broke through the image of "social fear" and became a billionaire businessman who was crazy about "social cattle" to the extreme, and Andy Lau also staged a real car against fierce collisions, bringing audiences a sensory feast with climaxes.


What is the underlying logic of marketing?

  Regarding the underlying logic of marketing, we can try to disassemble these two words to facilitate understanding: "camp" represents the creation and innovation of value; "Sales" is to promote sales by building consumer awareness. Therefore, the essence of marketing lies in shaping cognition in consumers’ minds based on the value created for consumers, and then realizing product sales. Therefore, marketing = creating value+building cognition.

  Three links to create value:
  1. Value discovery:Identify and "discover" those values that have not yet been created. This process marks the starting point of marketing practice and defines the core values that brands should pursue.
  2. Value insight:In addition to digging deep into internal resources, we need to turn our attention to the outside: directly face the target market and user groups and carry out detailed user insight research. Understand the needs of users more deeply, and then verify or adjust the development concept.
  3. Value expression:All aspects of a brand, including its name, logo, slogan, product and content, should be tools to show its value, and these elements must consistently reflect the same values.
  Three links in establishing cognition:
  1. Value exchange:How to make users understand the value of brand more deeply, so as to urge them to choose brand products or services. Therefore, it is necessary to actively communicate and interact with users. It involves building sales channels, building information exchange platforms, planning development strategies, implementing brand communication and managing user relations. The essence of "interaction" is to promote the sustainable growth of the brand through interaction.
  2. Value implantation:It aims to enhance the brand’s "psychological salience" in consumers’ minds. Through a series of carefully planned actions, the value of brand symbol is deeply rooted in consumers’ consciousness, so as to establish and maintain excellent brand image.
  3. Value delivery:Committed to eliminating any elements that may cause harm to users from enterprise activities. By constantly optimizing and purifying brand value, and actively adapting to the dynamic needs of the market, we will promote the brand to keep pace with the times in innovation and ensure the sustainable development of core values.
  The link of "value delivery" is placed in the final stage of "building cognition", which is attributed to the fact that the effect of brand providing value to consumers (such as the quality of user experience) directly determines consumers’ perception of the brand.
  To sum up, in the matter of "building cognition", value interaction and value implantation build cognition by communication and communication, while value delivery consolidates brand cognition by enhancing user experience, optimizing and purifying brand value.
  Six links of marketing logic:
  1. Value discovery-exploring the core value of the brand.
  2. Value insight-conduct user insight research.
  3. Value expression-presenting the brand core value.
  4. Value interaction-communication, communication and operational growth.
  5. Value implantation-building brand value cognition.
  6. Value delivery-optimizing the value of innovative brands.
  (Reprinted with deletion) Source: Wu Chong TOC